2018 MEDIA KIT NASHVILLELIFESTYLES.COM

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1 NASHVILLELIFESTYLES.COM 1

2 COMPELLING. DYNAMIC. SOCIAL. STYLISH. EDUCATED. INFLUENTIAL. THAT S NASHVILLE, AND THAT S. Since 1999, Nashville Lifestyles magazine has served as the authority on all things Nashville. As the only paid publication on the market, Nashville Lifestyles engages a diverse readership of over 120,000+ people each month. Nashville Lifestyles offers the very best of Music City, with a focus on food, fitness, entertainment, culture, and fashion. Advertisers can trust that their messages are surrounded by compelling content and reaching an affluent, well-educated audience. In print, online, or at one of our signature events, Nashville Lifestyles embodies Nashville s It-City status. NASHVILLE LIFSETYLES

3 FAST FACTS Circulation 30,000+ AVERAGE CIRCULATION (EACH MONTH) 4.1 AVERAGE READERS PER ISSUE 58% SUBSCRIBERS 33% NEWSSTANDS 9% REQUESTED 91% PAID CIRCULATION OF READERS PASS THE MAGAZINE ON TO OTHER PEOPLE 78% THE ONLY PAID PUBLICATION ON THE MARKET! *SOLD ON ALL MAJOR NEWSSTANDS AND IN MOST HOTELS $4.99 COVER PRICE $18 60% LIVE IN DAVIDSON COUNTY 27% LIVE IN WILLIAMSON COUNTY 9% OUT OF STATE SUBSCRIBERS ANNUAL SUBSCRIPTION RATE 91% OF SUBSCRIBERS LIVE IN TENNESSEE Readership 120,000+ MONTHLY SUBSCRIPTIONS ARE UP 13% YEAR OVER YEAR 70% OF READERSHIP READERS ARE BETWEEN THE AGES OF 65% 35% FEMALE MALE 67% IN THE NEXT 12 MONTHS: 94% 81% 68% 65% PLAN TO SPEND ON DINING & ENTERTAINMENT PLAN TO SPEND ON WOMEN S APPAREL PLAN TO SPEND ON MEN S APPAREL PLAN TO SPEND ON TRAVEL & VACATIONS The Essential Reader 49% 56% HAVE A COMBINED ANNUAL HOUSEHOLD INCOME OF $100, % HAVE A COMBINED ANNUAL HOUSEHOLD INCOME OF $50-99K 26% POST COLLEGE GRADUATE KEEP NASHVILLE LIFESTYLES LONGER THAN ONE MONTH ARE COLLEGE GRADUATES 79% OF READERS FREQUENTLY PURCHASE PRODUCTS/SERVICES SEEN IN ** 92% OWN HOME A 98% OF READERS HAVE TAKEN ACTION AFTER READING ** Nashville Lifestyles reaches Middle Tennessee s best educated and most affluent residents. Each month, our magazine is distributed through paid and verified subscriptions, single copy sales on newsstands, and at promotional events. Nashville Lifestyles readers are loyal, affluent, and looking for opportunities to spend their disposable income on the products and services our advertisers deliver. Our readers love Nashville Lifestyles and enjoy sharing the magazine with friends, neighbors, and colleagues. SOURCES CVC Audit and Readership Study 2013 Nashville Lifestyles Readers Survey CVC Publication Audit Report NASHVILLE LIFSETYLES

4 EDIT CALENDAR JANUARY Editorial: The Music Issue + Travel: Caribbean Special Ad Section: Music Venue Guide Special Ad Section: Fitness Guide Space Deadline: November 17, 2017 Ads Due: November 24, 2017 EVENT: Music in the City APRIL Editorial: Best Restaurants Special Ad Section: Chef Profiles Space Deadline: February 16, 2018 Ads Due: February 23, 2018 EVENTS: Savor Nashville, Battle of the Burger J U LY Editorial: Top Doctors Ways to Beat the Heat Special Ad Section: Top Doctors + Retirement Homes Special Ad Section: Revive Space Deadline: May 18, 2018 Ads Due: May 25, 2018 O C TO B E R Editorial: Most Beautiful People + Fall Weekend Getaways Space Deadline: August 17, 2018 Ads Due: August 24, 2018 EVENTS: 25 Most Beautiful People NASHVILLE LIFSETYLES MARCH FEBRUARY THE BACHELORETTE S LUKE PELL + Winter Getaways WHERE TO GO FOR A LONG WEEKEND 18 Most Singles Eligible Editorial: A Guide to Dating in Nashville + The City s Best Bars + Spring Weekend Getaways Special Ad Section: Revive Space Deadline: December 22, 2017 Ads Due: December 29, 2017 EVENT: Single in the City February 2017 M March 2017 nashvillelifest yles.com nashvillelifest yles.com M AY Editorial: 25 Most Expensive Homes + Best Patios Special Ad Section: Faces of Music City Space Deadline: March 23, 2018 Ads Due: March 30, 2018 AUGUST Editorial: Women in Business + Beer! Space Deadline: June 22, 2018 Ads Due: June 29, 2018 EVENTS: Bartender Bash, Women in Business N OV E M B E R Editorial: Pizza! + Philanthropy Space Deadline: September 21, 2018 Ads Due: September 28, 2018 EVENT: Brunch & Bloodys S GUID E TO CITY USIC A NEW COMER Editorial: Kidsville: 20 Things to do with the Kids + Destination: Southern Beaches Special Ad Section: Beach Guide Special Ad Section: Schools/Camps Space Deadline: January 19, 2018 Ads Due: January 26, 2018 EVENT: Nashville Influencers JUNE Editorial: Best Burgers + Summer Travel Special Ad Section: 25 Things to Do This Summer Space Deadline: April 20, 2018 Ads Due: April 27, 2018 EVENT: Summer Patio Party SEPTEMBER Editorial: The Education Issue + Fall Fashion + Top Dentists Special Ad Section: School Guide Special Ad Section: Top Dentists Space Deadline: July 20, 2018 Ads Due: July 27, 2018 EVENTS: Top Dentists Reception and At Home Awards DECEMBER Editorial: Entertaining + Historic Nashville + Gift Guide Space Deadline: October 19, 2018 Ads Due: October 26, 2018 EVENT: Generation Now

5 SIGNATURE EVENTS MUSIC IN THE C IT Y JANUARY 2018 This event brings the hottest up-and-coming artists from top record labels to the stage in an up-close and personal setting. SUMMER PATIO PARTY JUNE 2018 More information to come SIN G L E I N TH E C I TY FEBRUARY 2018 An evening of music, drinking, and entertainment in celebration of the top singles featured in our February issue. BA RT EN DE R B AS H AUGUST 2018 This event brings out the most inventive bartenders in the city competing for Most Creative Cocktail, Best Old Fashioned, and People s Choice Award. NASHVILLE INFLUENCERS MARCH 2018 Young professionals gather for a networking breakfast to hear inspirational stories from entrepreneurs and other leaders around the city. WO ME N I N B U S I N E SS AUGUST 2018 This upscale luncheon gives women the opportunity to network. It will include a keynote speaker, Q&A, lunch, wine, and a great giftbag. AT HOME AWA R DS B R U N C H & B LO O DYS G E N E R ATI O N N OW SEPTEMBER 2018 Architects, interior designers, builders, design bloggers, and homeowners gather for a dinner to celebrate those chosen as the best in their category and featured in the September At Home magazine. NOVEMBER 2018 This event features restaurants with the best breakfasts in town. Guests will enjoy unlimited brunch bites, a Bloody Mary bar, and more. DECEMBER 2018 Nashville is filled with inspirational young people who are shaping the city. We shine a spotlight on these rising entrepreneurs. NASHVILLE LIFSETYLES 2016 SAVO R NASHVI LLE APRIL 2018 Celebrity chef dinner featuring a multitude of James Beard awardwinning chefs from around the country in a 7-9 course meal. TOP DENTISTS RECEPTION SEPTEMBER 2018 We proudly recognize the best dentists in Nashville in our September issue, and we invite the honorees to attend a prestigious cocktail reception. BATTLE OF THE BURGER APRIL 2018 Top selected restaurants battle it out at our live burger competition. Guests will sample and choose the winner. 25 MOST BEAUTIFUL PEOPLE OCTOBER 2018 This invitation-only event reveals our list of Nashville s 25 Most Beautiful People to an impressive and discerning crowd. Nashville Lifestyles signature events fuse our content with sponsorship opportunities that are tailored to meet our clients marketing objectives. We deliver high-impact, highly targeted events that encourage connections with our devoted readers. Through integrated sponsorship opportunities, your brand can leave a lasting impression on those in attendance. OVER 5,000 PEOPLE ATTENDED AT LEAST ONE OF SIGNATURE EVENTS IN 2015** 4

6 DIGITAL TOUCHPOINTS Providing daily content and diverse connections to a growing digital audience locally, regionally, and internationally. Engage with our most influential viewers and affluent customers with creative solutions. NASHVILLELIFESTYLES.COM E-NEWSLETTERS NASHVILLELIFESTYLES.COM is home to timely and local content that both complements and enhances the print magazine. The mobile responsive platform also gives viewers a daily dose of life in Music City through streaming videos, a dynamic restaurant guide, and an evergrowing events calendar. SOCIAL MEDIA CONTESTS/GIVEAWAYS With six platforms and growing, Nashville Lifestyles is able to partner on creative messaging to connect directly with viewers in a variety of digital arenas. Nashville Lifestyles Contests page is a hub of user engage -ment, offering outlets for ticket giveaways, destination trips, and more. These custom promotion opportunities allow for increased user data with turnkey customized solutions. 84,000+ DIGITAL EDITION FACEBOOK FOLLOWERS ++ FACEBOOK.COM/ NASHVILLELIFESTYLES 150, , ,000+ TWITTER FOLLOWERS MONTHLY PAGE VIEWS UNIQUE MONTHLY PAGE Every week, Nashville Lifestyles connects to more than 45K e-newsletter subscribers providing direct access to our exclusive content, upcoming events, and magazine features. 50,000+ E-NEWSLETTER SUBSCRIBERS 20% 5% AVERAGE OPEN RATE INSTAGRAM 2,000+ PINTEREST FOLLOWERS NASHLIFESTYLES 17 BOARDS: DINING, STYLE, CELEBS, AND INTERIORS SPOTIFY.COM PLAYLISTS INCLUDE SEASONAL, EXCLUSIVE, AND LOCAL ARTISTS ACROSS ALL GENRES AVERAGE CLICK THROUGH RATE ADVERTISER EXCLUSIVE 40,000+ The all-digital issue offers easy access to print content wherever, whenever. Available as a yearly subscription or a per-month purchase, readers can swipe through the latest restaurants, travel guides, beautiful home features, and advertiser offers. PREMIUM PLACEMENT ($1,250) PLAYLISTS INCLUDE CELEBRITY Q&AS, BEHIND THE SCENES, AND SIGNATURE NASHVILLE LIFSETYLES

7 RATES & SPECS: PRINT PREMIUM RATES FULL FULL PAGE BLEED 9.25 x NON-BLEED 8.25 x /2 H 1/2 HORIZONTAL 8.25 x 5 2/3 V 2/3 VERTICAL x RATES 1x 4x 6x 12x INSIDE BACK $ 5240 $ 4710 $ 4060 $ 3490 INSIDE FRONT $ 5610 $ 5040 $ 4350 $ 3740 BACK COVER $ 6920 $ 6220 $ 5370 $ 4610 CENTER SPREAD $ 6360 $ 5720 $ 4930 $ /2 ISLAND 1/2 ISLAND x /3 VERTICAL x /3 V SPECIFICATIONS 1/3 SQUARE MEDIA & FILE FORMATS PDF-X 1/a on a CD-Rom, DVD-R, or FTP Upload. Along with CD or FTP upload, please provide an acceptable proof, issue date, advertiser, agency name, phone, contact person, and ad name/#. Pagemaker or Publisher files are not accepted. MEDIA IS NON-RETURNABLE Ads submitted by cannot exceed 20 MB. To send large files, contact the Production Specialist at (615) for FTP instructions. 1/3 SQUARE x 5 1/6 H 1/6 V 1/6 HORIZONTAL x /6 VERTICAL x 5 BOOK TRIM SIZE 9 Wide by Tall LIVE AREA & BLEED All copy or graphics not intended to trim should be positioned.375 or more from trim. Artwork intended to bleed must be created with a minimum of.125 image area beyond trim area to guarantee consistent bleed. IMAGE REQUIREMENTS All images provided for ads should be final, color corrected, high resolution (300 dpi) CMYK files. No spot colors are accepted. TIF or EPS file type is recommended. High resolution images should not be scaled up more than 115% to maintain image quality. *If files are prepared improperly and mechanical requirements are not met, Nashville Lifestyles will NOT guarantee the reproduction of the ad.* RATES 1x 4x 6x 12x FULL PAGE $ 3740 $ 3360 $ 2900 $ /3 VERT $ 3040 $ 2740 $ 2360 $ /2 PAGE ISLAND $ 2480 $ 2230 $ 1920 $ /2 HORIZONTAL $ 2280 $ 2050 $ 1770 $ /3 VERTICAL $ 1720 $ 1540 $ 1330 $ 990 1/3 SQUARE $ 1710 $ 1540 $ 1330 $ 990 1/6 HORIZONTAL $ 1090 $ 980 $ 840 $ 690 1/6 VERTICAL $ 1120 $ 1000 $ 860 $ 710 CONTACT INFORMATION Questions? Call (615) or production@nashvillelifestyles.com RATES *Guaranteed placement additional 10% SHIPPING INFORMATION Nashville Lifestyles magazine, Art Department 1100 Broadway Nashville, TN NASHVILLE LIFSETYLES

8 RATES & SPECS: DIGITAL LEADERBOARD In addition to the print page, Nashville Lifestyles offers a variety of components to reach the savvy online reader. By sponsoring interactive elements, you gain exposure to loyal site visitors in a fresh and original format at a cost-effective rate. Offering ways to target your ads to specific audiences, we can help you select the placement, duration, and ad size(s) that will best serve your needs. NASHVILLELIFESTYLES.COM has been redesigned to be more searchable, with rich layers of content about our growing city. ISLAND Best Of, Restaurants, Entertainment, Party Pics, and Events pages get the HIGHEST TRAFFIC on NashvilleLifestyles.com. All our content is easily SHAREABLE and SEARCHABLE. Over 65% of our viewership is unique. The site receives 200,000+ PAGEVIEWS each month. SPECIFICATIONS ACCEPTED FILE FORMATS GIF, jpeg, html, JavaScript, Flash RESOLUTION 72 dpi for webready; minimum 300 dpi for all other artwork LINK Include the exact URL for link NASHVILLE LIFSETYLES AD PLACEMENT PAGE HOMEPAGE BEST OF MUSIC CITY RESTAURANTS PARTY PICS (NO SKY) EVENTS CONTESTS ENTERTAINMENT RATES $ 750 AD SIZE LEADERBOARD ISLAND SKYSCRAPER E-NEWSLETTER IN-GALLERY FLASH ADS Use the Click TAG method LEAD TIME 7 business days (for camera ready ads; longer for ads designed in-house) REPORTING Clients will be provided with a monthly status report during your campaign DESCRIPTION WIDTH x HEIGHT MAX KB 728 X 90 PIXELS 300 X 250 PIXELS 160 X 600 PIXELS 728 X 90 PIXELS 690 X 518 PIXELS 70 KB 70 KB 70 KB 70 KB 200 KB period, as well as a final report at the end of your campaign period if requested IN-HOUSE PRODUCTION Please contact your sales representative to schedule a custom designed ad or for more information ++ S K Y S K R A P E R E-NEWSLETTER (2 per month) $ 1,250 SOCIAL GALLERY SPONSORSHIP (1 per event) $ price upon request SOCIAL GALLERY NATIVE AD (gallery specific) $ price upon request

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