2018 Media Kit Decor & Design Fashion & Beauty Self & Wellness Weddings Travel Good Neighbors Local Businesses Blogs

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1 2018 Media Kit Decor & Design Fashion & Beauty Self & Wellness Weddings Travel Good Neighbors Local Businesses Blogs

2 2018 Coverage Map SUSQUEHANNA STYLE THE PREMIER LIFESTYLE PUBLICATION IN THE SUSQUEHANNA VALLEY. Powerful Partners CAMP HILL DAUPHIN HARRISBURG HERSHEY LEBANON LEBANON CARLISLE CUMBERLAND ADAMS YORK YORK LITITZ LANCASTER LANCASTER GETTYSBURG 87% OF READERS HAVE VISITED A BUSINESS AFTER SEEING AN ARTICLE OR AN AD IN SUSQUEHANNA STYLE *All members of these organizations receive a current issue of Susquehanna Style every month

3 Our readers... Distribution INFLUENTIAL CREATIVE 20,000 STYLISH COPIES DISTRIBUTED PER MONTH 16,000 COPIES MAILED EACH MONTH + INFORMED HEALTH CONSCIOUS ENGAGED 200K+ 80,000 INCOME READERS PER MONTH 3,000 COPIES PICKED UP AT SPECIAL EVENTS, IN BOUTIQUES, SALONS, SPAS, COFFEE SHOPS, RESTAURANTS AND MORE + 1, YEARS OLD 85% 15% FEMALE MALE 96% NEWSSTAND COPIES AT BARNES AND NOBLE, GIANT FOOD STORES AND STAUFFERS OF KISSEL HILL LOCATED IN AFFLUENT NEIGHBORHOODS HOMEOWNERS 1 SUSQUEHANNASTYLE.COM

4 2018 Editorial Calendar JANUARY FEBRUARY The Wedding Issue Wedding Ideas for Every Season Wedding Dress Trends 10 Local Weddings Kitchen and Bath Contest Winners Announced Beauty and Wellness Issue Heart Health Docs with Cool Hobbies Overcoming an Eating Disorder 18 Ways to Get Fit SPECIAL MARKETING OPPORTUNITIES: Wedding Expert Spotlight; Marketplace SPECIAL MARKETING OPPORTUNITIES: Susquehanna Valley Dentists, Marketplace DEADLINE: 11/10 DEADLINE: 12/8 APRIL Get Outdoors! Exciting Ways to Get Wild in Central PA Best Outdoor Dining Spots Fishing 101 Ways to Celebrate Earth Day Regenerating Development for a Better Community SPECIAL MARKETING OPPORTUNITIES: Senior Living Communities Spotlight; Culinary Experts Spotlight; Live Local/ Shop Local; Marketplace DEADLINE: 2/9 2 SUSQUEHANNASTYLE.COM MAY The State of Living in Central PA Unique Central PA Treasures Good Neighbors: Seniors Making Their Mark in their New Communities Combating the Region s Heroine Epidemic A Newcomers Guide to the Susquehanna Valley Dining Around the World Right Here at Home SPECIAL MARKETING OPPORTUNITIES: Spring Fashion Forecast; Marketplace DEADLINE: 3/9 MARCH Homes & Gardens Home Trends & 2018 s Color of the Year New Life for Mid Century Homes What s Fresh in Window Treatments Choosing the Perfect Neighborhood Regional Gardens to Visit SPECIAL MARKETING OPPORTUNITIES: Real Estate Professionals Spotlight; Marketplace DEADLINE: 1/12 JUNE The Business Issue + Best of Harrisburg Money Talks: Top Paying Jobs in the Area & More Summer Guide to Top Festivals Bringing Home the Dough: National Donut Day & Where to Get Them Where to Do Business Lunch Winners of the Best of Harrisburg SPECIAL MARKETING OPPORTUNITIES: FACES; Best of Harrisburg; Marketplace DEADLINE: 4/13

5 JULY AUGUST SEPTEMBER The Summer Issue + Best of Lancaster Family & Pets Issue + Best of York Dream Homes Issue Food Truck Guide Refreshing Summertime Recipes Where to Nosh the Best Salads Architectural Icons: Repurposed Winners of the Best of Lancaster SPECIAL MARKETING OPPORTUNITIES: Best of Lancaster; Marketplace DEADLINE: 5/11 Local Animal Rescue Tales Autism Growing into Adulthood Great Teachers Fun Classes for Adults Kid-Friendly Restaurants That Aren t Cheesy Chains Winners of the Best of York SPECIAL MARKETING OPPORTUNITIES: Senior Living Communities Spotlight; Marketplace Living Luxuriously for the Whole Family Tours of Area Dream Homes: Wine Cellars, Outdoor Resorts Houses With History Stylish Baby Nurseries & Accessories SPECIAL MARKETING OPPORTUNITIES: Home Professionals Spotlight; Fall Fashion Forecast; Marketplace DEADLINE: 7/13 DEADLINE: 6/8 OCTOBER NOVEMBER DECEMBER The Men s Issue Women in Business Issue The GeneroCity Issue Men of Style Craft Brewery Guide Local Dive Bar Tour Fall Craft Festivals Extreme Sports Women of Style Social Media s Effect on Women from Depression to Alcoholism Young Girls & STEM & Women in Non-Traditional Careers Women Making Business Their Own SPECIAL MARKETING OPPORTUNITIES: Men in Business Professional Spotlight; Fall Fashion Forecast; Marketplace SPECIAL MARKETING OPPORTUNITIES: Women in Business Professional Spotlight; Live Local/Shop Local; Winter Fashion Forecast; Marketplace DEADLINE: 8/10 DEADLINE: 9/14 Volunteering in the Susquehanna Valley Gifts That Give Back Silver Spoon Restaurant Awards SPECIAL MARKETING OPPORTUNITIES: CAUSES; Live Local/ Shop Local; Marketplace DEADLINE: 10/12 3 SUSQUEHANNASTYLE.COM

6 Online Audience Online users enjoy New RESPONSIVE WEBSITE Current and Past Issue Content Blogs Contests Bonus Content Local Wedding and Dining Resources Traffic on website 40,000+ ONLINE COMMUNITY 9,900 UNIQUE VISITORS PER MONTH Event Calendar Style Scene Galleries Weekly Special Event Notices Monthly Issue Recaps AND MORE 42,000 PAGE VIEWS PER MONTH 3 PAGE VIEWS PER VISIT 76% OF READERS HAVE VISITED AN ADVERTISER S WEBSITE AFTER SEEING THEIR ADVERTISEMENT IN SUSQUEHANNA STYLE WEB ADVERTISING SIZE Fixed site leaderboard 970 x 90 px 728 x 90 px* 300 x 100 px* Fixed homepage leaderboard 970 x 90 px 728 x 90 px* 300 x 100 px* Rotating leaderboard 970 x 90 px 728 x 90 px* 300 x 100 px* Skyscraper web ad 300 x 600 px Rotating medium rectangle 300 x 250 px 300 x 100 px* Fixed page sponsor Includes leaderboard and medium rectangle sizes above * responsive mobile sizes E-NEWS ADVERTISING SIZE Premium banner (available for all E-News options) 590 x 115 px Standard Banner (available for all E-News options) 590 x 115 px 1x x *All rates are net 4 SUSQUEHANNASTYLE.COM 9,500+ (two to three posts daily) 2,000+ (daily posts) 2,500+ (daily posts) 1,000+

7 Rates/Artwork/Deadlines Preferred Partner Rates Artwork Dimensions SIZE 1x 4x 6x 9x 12x SIZE WIDTH x HEIGHT Full Page 2,925 2,725 2,525 2,250 1,995 1/3 V 2/3 Full page with bleed trim: 9 x live area: x x in. 2/3 2,525 2,425 2,325 2,020 1,720 Full page 8 x 10 in. 1/2 2,155 2,005 1,805 1,500 1,195 1/3 1,605 1,405 1, / /3 SQ 1/6 V 2/3 page 1/2 page horizontal 1/2 page vertical 1/3 page square 1/3 page vertical x 10 in x in x 7.5 in x in 2.5 x 10 in *All rates are net All rates shown are 4-color. Rates quoted are net per insertion and represent a negotiated discount off the 2017 standard published rates for members of our preferred partners. No other discounts will apply. Guaranteed positions: add 15% Premium positions: inquire for rates and availability ASK YOUR ACCOUNT EXECUTIVE ABOUT OUR OTHER PUBLICATIONS: BERKS LIVING & LEHIGH VALLEY STYLE 1/3 V 1/2 H 1/2 V 1/6 H 1/6 page horizontal 1/6 page vertical x 2.5 in 2.5 x in Our staff utilizes Adobe Creative Suite 6, any of the following layout files are acceptable: Abobe Indesign (*.indd), Photoshop (*.psd, *.tif, *.jpg, *.eps), Illustrator (*.ai, *.eps, *.pdf) & Acrobat (*.pdf). We can accept non-working files of *.tif, *.jpg, *.eps & *.pdf format. Note that changes cannot be made to these files once received. Non-working files must have all text converted to outlines or all fonts embedded, and all images embedded, in addition to following all other specifications. Space & Materials Deadlines ISSUE DEADLINE ISSUE DEADLINE January November 10 July May 11 February December 8 August June 8 March January 12 September July 13 April February 9 October August 10 May March 9 November September 14 June April 13 December October 12 92% OF READERS KEEP A SINGLE ISSUE OF SUSQUEHANNA STYLE LONGER THAN ONE MONTH 5 SUSQUEHANNASTYLE.COM

8 Targeted Display Advertising Features Multi-tactic strategies utilizing a combination of site re-targeting, keyword-level search re-targeting, contextual, geo-targeting, geo-fencing, and CRM (customer relationship management). Ongoing daily optimization using advanced algorithms. Monthly reporting for all campaigns, including impressions, CTR (click through rate), CPA (cost per acquisition), domains and apps that ads are served on, and the most effective keywords that are used. Support for display on web, mobile, video and Facebook ad units. PRINT ADVERTISER PACKAGE RATE* 3 Consecutive Months - Minimum Contract Bronze Package (Branding) 50,000 Impressions Silver Package (Branding) 100,000 Impressions Up to 5 Geo-Fences 400/MONTH 800/MONTH Benefits High performance, customized audience targeting that delivers better performance by delivering the right ad to the right audience at the right time. Multi-tactic approach offers flexibility in achieving your advertising objectives. Gold Package (Traffic/Performance) 150,000 Impressions Up to 10 Geo-Fences Plantinum Package (Traffic/ROI/CPA) 300,000 Impressions Up to 20 Geo-Fences * Custom Quotes Available 1,200/MONTH 2,400/MONTH We can reach your audience on desktops, laptops, tablets and smartphones. NON PRINT ADVERTISER PACKAGE RATE* 3 Consecutive Months - Minimum Contract Bronze Package (Branding) 50,000 Impressions Silver Package (Branding) 100,000 Impressions Up to 5 Geo-Fences Gold Package (Traffic/Performance) 150,000 Impressions Up to 10 Geo-Fences 500/MONTH 1,000/MONTH 1,500/MONTH If they've been to your website, searched for your products and services, or they're reading content relevant to what you offer, we'll help get your message in front of them today! Plus all campaigns are geo-targeted, ensuring that we only share your ad with potential customers in your defined service area. Plantinum Package (Traffic/ROI/CPA) 300,000 Impressions Up to 20 Geo-Fences * Custom Quotes Available 3,000/MONTH Don't miss an opportunity to market your products & services with targeted online display advertising covering mobile, social, tablet and desktop to customers actively searching for your specific product or services in your targeted area. Our target audience solutions leverage the power of keywords across the Internet, ensuring your ads will only be shown to consumers across the web ad they research and shop for things you sell. Even when they look at your competitors websites, or articles about products and services you offer, your ads will be shown. With this targeting methodology, we incorporate local knowledge and preferences to ensure you are delivering the right ads to the right audience at the right time.

9 Show our readers YOUR Style! P.O. BOX 444 EAST PETERSBURG, PA PH: FAX: SUSQUEHANNASTYLE.COM