ACTIPLAY. Reach your target through games! CONTACT US VISIT our website
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1 ACTIPLAY Reach your target through games! VISIT our website CONTACT US ACTIPLAY 261 rue Saint-Jacques Montréal (Québec) H2Y 1M6 ACTIPLAY (Siège social) 1 cours Xavier Arnozan Bordeaux (France)
2 GROUPE CONCOURSMANIA // PRESENTATION // REVENUE GROWTH Created in Bordeaux (France) in ,8 26,9 Listed on NYSE Alternext Paris since ,4 National and international activities: 140 countries (mainly: Europe, South America and Canada) 10,2 14,3 Evolution in CAD 600 games and contests rolled out in
3 OUR AREAS OF EXPERTISE // Actiplay offers brands the opportunity to reach Canadian webusers by using two effective tools MARKETING GAMES CREATION Support brand awareness and boost customer loyalty DETAILED & TARGETED PROFILES COLLECTION Identify and attract new customers 3
4 MARKETING GAMES CREATION Our offers Offer 1 : Creation of your marketing game Offer 2 : Your ing campaigns Offer 3 : Your display advertising campaigns Offer 4 : Customized design of our websites home page 4
5 CREATION OF YOUR MARKETING GAME // OFFER 1 : A marketing game tailored to your objectives and your brand image. Differentiate your communication with your prospects and customers from the competition Reach directly your targeted customers Broadcast your contest on our websites specialized in Quebecois and Canadian audiences. 5
6 CREATION OF YOUR MARKETING GAMES // AVANTAGES : Revenue Strategic consulting Database management Rules submission Concept development Hosting Statistics follow-up Collection and broadcasting Graphic design Development Prizes logistics
7 YOUR ING CAMPAIGNS // OFFER 2 : COMMUNICATE IN OUR WEEKLY NEWSLETTER USE OUR DATABASES TO REACH YOUR CUSTOMERS Communicate in our Toutacoup and/or Wannawin weekly newsletter (each Tuesday and Thursday) and target our large community of loyal gamers: webusers are targeted + 15% of our webusers open our s + 3% of our webusers click on the content of our s. Reach your customers by choosing specific segments Attract new customers and boost customer loyalty Many criteria available for your targeting: + 1,2 million of adresses + 40 segments available One-time use of the adresses 7
8 YOUR ING CAMPAIGNS USE OUR DATABASES TO REACH YOUR CUSTOMERS 8
9 DISPLAY ADVERTISING CAMPAIGNS // OFFER 3 : Broadcast your advertising campaigns on our websites. Many formats are available : - Vertical banner 160 x 600 ATF and BTF (upper page and middle of the page) - Horizontal mega bannier 728 x 90 ATF and BTF (upper page and middle of the page) - Square 300 x 250 Vertical banner 160 x 600 BTF and Horizontal banner 728 x 90 ATF Square 300 x 250 9
10 HOME PAGE CUSTOMIZED DESIGN WE CUSTOMIZE THE DESIGN OF OUR HOME PAGE WITH THE COLOURS OF YOUR ONLINE MARKETING GAME (WITH LINK TO YOUR GAME PAGE). // OFFER 4 : Customized design for TC Media contest: «Win a trip in Quebec». Customized design for Le Lait contest: «Fly to Costa Rica». 10
11 BROADCASTING DIGITAL CAMPAIGNS Our broadcast network in Quebec Our broadcast network in Canada 11
12 OUR CANADIAN WEBSITES NETWORK // A network with a large audience In 2015 : + 5 millions of unique visitors A network of more than games! Our webusers profile : Women (65%), + 55 years old (85%) and regular visitors (85%) millions of viewed pages fans on Facebook + 16 minutes : average time spent per visit 12
13 OUR AUDIENCE IN QUEBEC // Are you looking for a broadcast network 100% Quebecois? In 2015 : Segmentation + 3,4 millions of unique visitors Targeted campaign + 90 millions of viewed pages fans on Facebook + 14 minutes : average time spent per visit 13
14 OUR CANADIEN AUDIENCE // Are you looking for a broadcast network in Canada? In 2015 : + 1,6 millions of unique visitors + 31 millions of viewed pages Target anglophone Canada (possibility to exclude Quebec) A 100% English internet portal fans on Facebook + 20 minutes: average time spent per visit 14
15 OUR REFERENCES 15
16 CONTACT Mélody LAYE Business Developer for Canada
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