MEDIA KIT. CorporateWellnessMagazine.com. Official Publication of CHWA. Corporate Wellness Magazine Reaches over 150,000 Readers

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1 Official Publication of CHWA Corporate Wellness Magazine Reaches over 150,000 Readers Special Print Issue Delivered up to 1,000 of the Top C-Suites Connect to over 500,000+ members through our social media groups MEDIA KIT CorporateWellnessMagazine.com

2 TABLE OF CONTENTS First Look at Dynamic Readership... 2 The Era of Digital... 3 Corporate Wellness Magazine Goes to Print... 4 Our Readership/Reach... 5 Online Editorial Calender... 6 Online Advertising... 7 Print Advertising... 8 Branding Opportunities... 9 Custom Webcast White Papers Social Media Campaign Advertorials Exclusive Industry Column Banner Advertisement in Release Issue/eBlast Industry Updates Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

3 First Look at Dynamic Readership LEADING CORPORATE WELLNESS MAGAZINE Corporate Wellness Magazine (CWM) publishes the leading, niche online and print magazine in the corporate health and wellness industry. ACCESSING CORPORATE WELLNESS MAGAZINE IS SIMPLE AND CONVENIENT Wellness professionals seeking the information and resources from industry experts can turn to Corporate Wellness Magazine for all of their news and insights in the employee wellness space. The brainpower behind Corporate Wellness Magazine was to create one publication to streamline the process of getting news and insight in employee wellness. SUPERIOR ONLINE RANKING Digital Editions deliver Engagement and Value to Advertisers. Over 150,000 readers (print and online) 96% 87% 83% 81% of Corporate Wellness Magazine readers say they trust the information they read in our magazine of readers state the diversity of our publication offers them insight on a wide range of topics relating to the wellness industry of readers say they learn something new every time they read our magazine of Corporate Wellness Magazine readers are the decision makers for corporate wellness programs 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

4 The Era of Digital NAVIGATING THE INTERNET Internet traffic to online news sites has grown rapidly. Recent studies show that of the 3 billion annual internet users, 70% receive their news from an online source. CWM has capitalized the digital space for employee wellness providers featuring profitable advertising opportunities in an online presence. CWM is the only magazine dedicated to corporate wellness products and services. Almost 72% of Americans search for health information online It is estimated that over 1/3 of employers look for their health options on the internet, and this number is growing. The majority of others gather information from insurance agents Over 80% of insurance agents gather information about health programs online Most Americans now gather information online through search engines such as Google and Yahoo A PIECE OF THE DIGITAL TAKEOVER The adoption of Digital Publications to tablets and smart phones improves advertising performance. 96% of Corporate Wellness Magazine readers stated that it is important to be able to read digital publications on their smart phone 93% of readers said they receive their latest business trends from CorporateWellnessMagazine.com 88% of readers say they do not like to wait to receive magazines in the mail and prefer to get their news instantly 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

5 Corporate Wellness Magazine Goes to Print Soaring digital success with Corporate Wellness Magazine s online publication, a loyal, enthusiastic following accompanied by thousands of new subscribers each week Corporate Wellness Magazine Media is pleased to expand its brand with a quarterly print edition. The inaugural print edition of Corporate Wellness Magazine set the stage for what s to come with its first printed release Spring 2015! An interview with the advisor to Michelle Obama s Lets Move campaign A cover story discussing wellness ROI with Aetna CEO, Mark Bertolini Case Studies with Chipotle, IBM and Walgreens Dr. Dee Edington, author of Zero Trends, considered by many to be one of the founders of the corporate wellness movement CIRCULATION Promoted to our 500,000+ Social Media following PDF Visibility to 150,000+ of Corporate Wellness Magazine s online readers Mailing of 1,000 Printed Copies to CEO s and CFO s of top 1,000 companies Distributed at insurance and benefits conferences throughout the year FEATURED ARTICLES AND CASE STUDIES FROM PAST ISSUES: Advertise With Us Today ENERGIZE YOUR CAREER! GET YOUR BUSINESS ON THE ROAD TO HEALTH! Corporate Wellness Magazine Reaches over 150,000 Readers Corporate Wellness Magazine Special Print Issue Delivered up to 1,000 of the top C-Suite Reach over 500,000 + through our social media groups CALL ext. 825 or Seth@WellnessAssociation.com...and Much More! Align Your Brand with the Leaders of Corporate Wellness 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

6 Our Readership/Reach Corporate Wellness Magazine Reaches over 150,000 Readers READERSHIP 38% Human Resource Executives 22% Agents, Brokers & Consultants 19% CEOs, CFOs & other C-Suite 14% Insurance Companies, Health Plans & Service Providers 7% TPAs, MGUs & PBMs SOCIAL MEDIA S LARGEST INFLUENCER IN CORPORATE WELLNESS Corporate Wellness Magazine commands the largest reach in the U.S employer wellness space. Our social media groups, various websites and educational programming target both businesses and consumers. We reach over 1.5 million through our combined database of HR, Wellness, Insurance Professionals in the U.S., of which 500,000 is made up of social media properties. By year-end, we are projecting our social media database growth to over 750, ,000+ in Healthcare Reform Group 30,000+ in Benefits & Health & Wellness 240,000+ in HR Professionals Group *Ranked #74 out of 2.1 million groups as largest group in social media space 500,000+ PROFESSIONALS 35,000+ in Corporate Health & Wellness Association Group 300,000+ in Luxury Hotel & Hospitalities Group 22,000+ in Corporate Health & Wellness Group Plus 30 More Targeted Employer Healthcare & Benefits Related Social Media Groups 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

7 Editorial Calendar Bimonthly Online Print Edition Editorial Advertising Submissions Submissions Summer 2015; July, August & September Deadline Deadline Distribution Creating a Culture of Health CEO Buy In Outside the Box Check-Ups: Wellness Retreats, Executive Wellness, and Onsite Clinics April 25, 2015 May 25, 2015 July 1, 2015 Fall 2015; October, November & December Big Data and Analytics Is this the Future? June 24, 2015 Sept. 5, 2015 Oct. 31, 2015 Winter 2016; January, February & March Corporate Fitness, Nutrition, and Total Well-being Program Design Beyond Signing Up and Showing Up: Communication & Employee Engagement Oct. 15, 2015 Nov. 15, 2015 Jan. 15, 2016 Spring 2016; April,May & June The Digital Health Movement Wearables, mhealth, Gamification, Telemedicine and more Jan. 29, 2016 Feb. 29, 2016 April 1, 2016 Topics will be included in the featured section of the magazine. Other topics will also be covered in each issue. EDITORIAL GUIDELINES Articles must be original and must not have been published previously or, be under consideration by, another publication. Articles must be educational and informative. Articles can be up to 2,000 words. Articles are due by the 15th of the month prior to publication. Advertorial, commercial or sales articles will not be accepted. While we appreciate cutting edge articles on topics which can include new ideas and new marketing concepts, our readers wish to be educated and not sold. Articles should not mention the author s name or company s name. Please include the company/personal 50 word bio at the end of the article. Do not send a separate bio or resume. Please include a high quality digital headshot with your article. Charts, graphs and other images may be included. If you would like to include your resources, citations, or point of reference in your article please place them just after the article but before your bio. Articles submitted must be the final draft, no rough drafts please. Please use bullets for important facts. Provide a suggested title for your article. Individual articles are copyrighted by Corporate Wellness Magazine. Users are forbidden to reproduce, republish, redistribute, or resell any materials from this publication with out written permission from the Corporate Wellness Magazine. EDITOR S TIP* Readers of the Corporate Wellness Magazine have prior knowledge about the industry, so in the interest of presenting new ideas to our readers, please do not submit generic articles about the overall corporate wellness industry. Please contact the editor for more details. Please submit all articles along with a bio and headshot to: Daniel Pyne, Assistant Editor of CWM info@ CorporateWellnessMagazine.com, Ph: (561) x Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

8 Online Magazine Advertising ADVERTISING SPECS HOME PAGE AD SIZE 1x cost 3x(10%) 6x(15%) 12x(20%) Top Leaderboard 728 x 90 $4, $10, $20, $38, Bottom Leaderboard Right Ledger Right Ledger 728 x x x 100 $3, $3, $2, $8, $8, $6, $15, $15, $11, $28, $28, $21, px 728px Top Leaderboard SECOND PAGES AD SIZE 1x cost 3x(10%) 6x(15%) 12x(20%) Top Leaderboard 728 x 90 $2, $5, $10, $19, Bottom Leaderboard 728 x 90 $1, $4, $7, $14, Right Ledger 300 x 250 $1, $ $7, $14, Right Ledger 300 x 100 $1, $5, $11, $22, px FILE SUBMISSION REQUIREMENTS Images should be 300 DPI and formatted as RGB Fonts should be converted to outlines and all images converted Images must be embedded All advertising materials must be submitted 30 days before ad is requested to appear. Unaccepted Formats PowerPoint, MS Word, Publisher, Freehand, Pagemaker, Corel Draw 90px 728px Bottom Leaderboard 250px 100 px Right Ledger 300px Right Ledger VIDEO PRE-ROLL (Varies 4:3) $4, Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

9 Print Magazine Advertising PRINT MAGAZINE AD SPECS AD SIZE 1x Rate 2x Rate 1/2 Page (H) 1 Full Page 2 Full Pages Inside Front Cover Inside Back Cover 8.5 x x x 11 (x2) 8.5 x x 11 $2, $4, $6, $8, $8, $3, $6, $8, $12, $12, * For front cover and back cover ads in the online magazine, we will also include a small ad on the announcing the release of the magazine. Inside Front Cover Full Page FILE SUBMISSION REQUIREMENTS Corporate Wellness Magazine requires all ad submissions to be a high resolution PDF file at 300 DPI as CMYK Fonts should be converted to outlines and all images must be embedded All advertising materials must be submitted 30 days before ad is requested to appear Formatted submissions must contain document bleeds FULL PAGE Trim: x Live: 0.50 Inset from trim Bleed: Add 0.25 to trim (8.625 x ) Unaccepted Formats PowerPoint, MS Word, Publisher, Freehand, Pagemaker, Corel Draw ADDED ONLINE EXPOSURE Electronic version of quarterly print edition is also published online ( 1/2 H 1/2 H PAGE Trim: 8.25 x 5.25 Live: 0.50 Inset from trim Bleed: Add to trim(8.375 x ) 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

10 Branding Opportunities MEET YOUR MARKETING AMBITION advertising in Corporate Wellness Magazine encompasses an entire spectrum of branding and visibility to take your marketing and advertising to new standards. Fresh digital advertising is the catalyst in an industry which relies heavily on social media and instant news access for their tablets and smartphones. The branding opportunities are unique and accessible to attract your target audience. Branding Opportunities Investment Custom Webcasts White Papers Social Media Branding Campaign Exclusive Industry Column Advertorials Banner Advertisement in Release Issue Industry Updates $12, $15, $20, $25, $25, $2, $8, Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

11 Custom Webcasts $12, BRANDING OPPORTUNITIES WEBCASTS POWERED BY YOUR COMPANY Corporate Wellness Magazine will create and develop webcasts on cutting edge topics in employee wellness. Webcast content will be educational, with opportunities to feature case studies and spotlights from key industry professionals. There is a substantial shift in the ROI from advertising and branding. Quality and quantity lead generation is stemming through social media channels and CWM is at the forefront for designing campaign strategy and fulfillment through our own platforms. When you participate in a CWM webcast, it s a collaborative partnership to power the content and engage your target audience. Benefits of the webcast package include: Receive qualified leads of participants Webcast includes campaign strategy for promotion Educational webcast content can be provided by your company and approved by the CWM or developed by CWM with guidelines provided by your company CWM will create newsletter announcement/2x eblast promotion for pre-webcast promotion Social media promotion of scheduled webcast including Facebook, LinkedIn, itunes, YouTube, and Twitter Pre-webcast giveaway promotion available Webcast can be added to your company website Opportunity to retrieve contact information of participants of the LiveWebcast (includes: name, company, title, and phone) Post-webcast, social media branding available The post-market for webcast viewing can be heavily marketed through successful social media outlets Webcast replays published on landing page are a resourceful lead generator throughout the year; thousands of leads can be accessed with the social medial technology to view and share Your organization would be showcased as a thought leader and expert solution provider in the space, as well as acquire the direct face time to your target audience Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

12 White Papers $15, BRANDING OPPORTUNITIES THOUGHT LEADERSHIP LEAD GENERATION Corporate Wellness Magazine will compile case studies, surveys, reports and industry data to develop an industry white paper on a topic in the corporate wellness space. CWM will write, edit and produce the white paper for your organization and co-brand it for marketing and promotion. Through cross branding, your paper will be read by hundreds of human resource decision-makers and key insurance professionals. Co-branded white papers aim to establish educational credibility and collateral for overall content marketing strategy. Along with branding, you will receive a lead from each person who downloads the paper. White paper will be available for download through CWM channels and presented exclusively to your target audience within the database and social media distribution channels. CWM will officially release white papers as a co-branded launch with your company. Imagine receiving a continuous flow of qualified leads throughout the year! A recent CWM white paper download report White paper lead retrieval landing page When you work with CWM on a co-branded white paper, it s a collaborative partnership to power the content and engage your target audience. Benefits of the white paper package include: Campaign strategy for promotion CWM will create a newsletter announcement/eblast promotion for the release of the white paper and opportunities to download Social media promotion of the white paper release including Facebook, LinkedIn, itunes, YouTube, and Twitter White paper can be added to your company website White papers are a resourceful lead generator throughout the year; thousands of leads can be accessed with the social medial technology to view and share. White paper download reports include: name, company, title, and phone 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

13 Social Media Branding Campaign $20, SOCIAL MEDIA STRATEGY The rise of social media has created an unprecedented platform for engagement and connection. Now, as one of the most prominent advertising tools to promote brand identity, you must create a strategic social media campaign. With one of the largest social media presences in the Corporate Wellness industry, we are uniquely situated to help you meet your social media branding goals. Corporate Wellness Magazine s reach is over 250,000 people in our various social media platforms. CWM will design and distribute posts through our LinkedIn groups, Facebook and Twitter. With exposure of an open group on LinkedIn, members can now search specific content and all relatable searches from group postings and topics. The design of a social media branding strategy will reach millions through primary, secondary and group connections. CWM team will create a customized, year-long social media calendar for your company: 100+ posts and strategic messages in managed & co-managed LinkedIn and Facebook groups Tweet current articles, press releases and additional news & insight to 1,300+ followers Promote webcasts, white papers and educational content Incorporate quarterly industry update eblasts through our distribution and include in your custom social media calendar BRANDING OPPORTUNITIES 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

14 Advertorials $25, Eliminate the perception of selling. An advertorial does not focus on predominately selling a product. The end result is a compelled reader who is interested in the advertorial as a means to gather information. ENHANCE THE PRODUCT IMAGE AND INCREASE YOUR SALES The conveyed message of an advertorial is simple. Your product and service is presented as a tool to benefit their business. You are providing facts, statistics and educational results that set your company at a higher standard in the marketplace. Advertorials transform your brand building initiatives. The contextual marketing is designed to work smarter rather than harder. The end result is simplicity; and to exceed your goals. THE POWER OF ADVERTORIALS Advertorials $25,000 Ad d e d Va l u e B e n e fit Customized Press Releases for each Featured Advertorial in Corporate Wellness Magazine Advertorials increase the knowledge of Corporate Wellness Magazine readers in an editorial environment Placing an advertorial increases your sales by enhancing the image of your product and portraying it as a solution MAKING THE SWITCH TO EDUCATIONALLY DRIVEN MARKETING Improve brand recognition while educating readers You are establishing yourself as an expert in the industry when you select an advertorial for your target audience Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

15 Exclusive Industry Column $25, Your organization can design a dedicated column in CWM. The 12-month opportunity will include educational and informative original articles, as well as Q&A Profiles and Features to diversify the yearly content. CWM Staff Writers will develop content with SEO best practices and keywords. Each month, CWM will create a print-ready PDF of each issue to feature on your website and use for marketing collateral. Banner Advertisements in Issue Release/eBlast $2, Advertisers will receive the exclusive banner advertisement in the latest issue release eblast for Corporate Wellness Magazine. The issue release is distributed to the entire Corporate Wellness Magazine & Corporate Health & Wellness Association database visibility and exposure. YOUR TARGET AUDIENCE Industry Updates $8, CWM will design and distribute one industry update eblast per quarter to all members in the CWM database. The eblasts will be based on current industry information, trends, news & insights, and healthcare reform. The updates will be powered by your organization for strategic brand visibility Northlake Blvd.,Suite #331 Palm Beach Gardens, FL Ph: (561) Fax: (561)

16 Official Publication of CHWA SOLUTIONS FOR YOUR WORLD Give Your Business A Healthy Jump Start! ADVERTISE WITH US TODAY. CONTACT: SETH GOLBE Ph:(561) x 825 info@corporatewellnessmagazine.com CorporateWellnessMagazine.com 4371 Northlake Blvd.,Suite #331 Palm Beach Gardens, FL info@corporatewellnessmagazine.com