etn MEDIA KIT Included Thank YOU for your interest in the eturbonews Group of publications.

Transcription

1 etn Global News August 2015 etn MEDIA KIT Thank YOU for your interest in the eturbonews Group of publications. Wouldn't you want millions of potential customers, trade and consumers, as well as journalists, to be buzzing about you? eturbonews has been a veteran in travel communication for almost 16 years. etn has established partnerships with most global and regional organizations, tourism boards and travel events. If your news is timely, the ONLY choice in the industry is etn. We publish every hour, 7 days a week. Getting people to talk about your products doesn't have to be complicated. With etn, the process is very simple. Let's agree on a budget and a frequency - and we will make people talk about your destination, your business, etc. For the last 16 years etn has set the standard for global travel industry news etn is a proud and exclusive partner of the CNN International Destination Task Group Currently etn works very successfully with the Seychelles Tourism Board, Reunion Island, Guam, Croatia, Malta, Bahamas, Trinidad & Tobago, Jordan, Indonesia, Zambia, Cape Town, and many more tourism boards. Centara Hotels & Resorts, Corinthia are all clients in the hospitality flield. etn works with leading airlines, including SAUDIA. ICTP, SKAL International, PATA, ITB, WTM, Reed Group, EyeforTravel, IMEX, Routes, UNWTO and WTTC are among our clients and partners. sales@etn.travel Tel : Fax: Global phone contacts: USA: Germany: (+49) UK: (+44) Australia: (+61) ) Cape Town, South Africa: (+27) Included Media release distribution Guest postings Private campaigns Banners Marketing packages Statistics eturbonews PH: FAX: ( )

2 eturbonews International web portal with articles relevant to global travelers and the global travel industry. Articles updated every hour, 7 days a week. Average readership 1.3 million. Demographics: Even though approximately 30% or our readers are in North America, with 25% in Europe, we re strong everywhere. We have also the strongest readership of any competitor in South Africa, ASEAN and an increasing readership in Australia/NZ, and Hong Kong. Syndicated network and partner publications reach from the Hindustan Times in India with more than 6.4 million readers, CNN International, Hotel Resort Insider, Business Travel, Tourism Executives, TravelTalkMedia and our German language services. Top positioning of published articles on Google, YAHOO and other search engines. Articles included on keyword feeds and newsletters including the prominent Google keyword travel & tourism newsletters and EIN feeds on thousands of other news portals. In business since Partner with most trade shows and organizations in the travel industry including ITB, IMEX, ITEHK, ITCMA, TTG, WTM, EIBTM, ROUTES, TIME, SATTE, WTTC, UNWTO, ICTP, PATA, SKAL and many more. Among our clients are hundreds of tourism boards, hotel groups, and DMCs. Fully integrated in our extensive social media network, including Facebook, Twitter or Linkedin. etn Daily or Weekly Edition Includes a summary of all articles and guest postings on eturbonews (etn). The etn Daily or weekly edition is ed to approximately 150,000 daily, 22,000 weekly and goes to travel industry professionals around the world. More and more readers of our daily edition switch to etn Rush for even more timely news updates. etn Rush Edition ed every hour, 7 days a week. Includes breaking news when it happens anywhere in the world. The most up-to-date news publication targeting travel & tourism in the world. The etn Rush edition is ed to approximately 60,000 travel industry professionals around the world and has record openings. etn Feeds & Social Media Feeds includes articles in real time. They are published 24/7 on eturbonews (etn). Thousands of fans are subscribed to our eturbonews PH: FAX: (2) Basic plan: Guest postings and press releases on all etn News editions and web portals: single article: $99.00 Prepaid rates pay 12 : $ pay 52 :$3, pay 260: $10, Enhanced plan: eturbonews Forimmediaterelease Adding 17,000 global journalists to your distribution Combined rates: single article: $ Prepaid rates pay 12 : $ pay 52 :$4, pay 260: $15, Complete Plan Includes : eturbonews Forimmediaterelease EIN Newswire posted on dozens of U.S. major newspaper blogs. Enhanced reporting single article: $ Prepaid rates pay 12 : $1, pay 52 : $6, pay 260: $24, Contact etn for our ULTIMATE PLAN with guaranteed lead

3 Forimmediaterelease A reference portal for journalists & publications. FIR is a global news wire service specialized to reach journalists and publications writing about travel & tourism-related content. Journalists write for daily newspapers, magazines, radio, TV, freelance and are from all over the world. Your release will be ed to 17,000+ journalists. Our 24/7 newsfeeds is received by approximately 700 journalists. TravelIndustryDeals Blog that includes travel specials, advertorial and promotional announcements for the travel industry and those interested in travel related offers and promotions. A daily summary of our blog is ed to those that are subscribed to our etn Rush edition. etn German language edition German language portal on for etn readers in Germany, Switzerland, Austria and Liechtenstein. A weekly summary is ed to our 10,000+ subscribers. Articles included on Business-Travel, our German language partner publication with an additional 12,000 subscribers. Rates Forimmediate release Press release distribution to 17,000 journalists. (included in etn Enhanced plan) One time: $79.00 pay for 12 : $ pay for 52 : $2, Pay for 260: $6, TravelIndustryDeals Blog postings and onetime distribution on etn One time posting: $49.00 Pay for 12 : $ pay for 52 : $ 1, pay for 260: $3, etn German language services Weekly edition: One article: EUR pay for 12: EUR pay for 52: EUR 1, pay for 260:EUR5, eturbonews PH: FAX: (3)

4 etn Travel-Telegram Your own campaign or newsletter. Select between html or text or both. Target your database of recipient by regions. Approximately 68% of our overall readers receive etn Travel- Telegram. Rates etn TravelTelegram - your private html Global distribution: One send out: $ pay for 12: $ 6, pay for 52: $18, pay for 260: $60, Regional distribution: North America German language edition One send out: $ pay for 12: $3, pay for 52: $9, pay for 260: $30, Banners etn Banner on web portal Check out Banner on the etn Newsletter etn Banners Banners are available on various locations on the eturbonews homepage and all our article pages. One edition: $ editions: $ editions: $2, editions: $4, editions: $20, Banners are also available at the top of the etn Rush and the etn Daily newsletter edition as an exclusive sponsorship (see previous page). eturbonews PH: FAX: (4)

5 etn FLEXIBLE MARKETING PLANS Customized and flexible Marketing Plans etn can customize an effective and flexible marketing plan. Rates would not be based on individual services, but on combining various options. eturbonews PH: FAX: (5)

6 Statistics Average reader of article: 1.3 million etn Newsletter Circulation North America: 81,193 Europe: 59,226 Middle East/Gulf: 15,885 Africa except Middle East: 10,689 Asia except Middle East: 24,811 Australia/ Pacific: 9,001 Age of subscribers under 18: 2% 18-24: 11% 25-34: 23% 35-44: 28% 45-54: 14% 55-64: 10% 65 and above: 12% Industry segment within the travel industry of subscribers: Selling trade: 61%, PR and Marketing: 9%, Government & tourism boards: 4%, Hospitality Industry: 15%, MICE: 13%, Senior management: 7%, Students: 3% Non-subscriber web traffic: etn subscribers constitute 10.5% of all web traffic. Non-eTN readers, syndicated network, social media network, including consumer traffic is 89.5% of etn s article exposure. eturbonews PH: FAX: (6)