Advertising Kit.

Transcription

1 Advertising Kit

2 NexC is an information platform for the global hospitality industry that is people-driven and tailored towards the professional community, with business and career as its prime focus. It is your best resource center and contact information hub to the ever-changing world of the tourism industry. Marketing with NexC provides you the ability to reach a worldwide network to a focused group in a targeted area. In an environment where time is of essence, NexC can offer you access to the global hospitality network at the same convenience and speed. Your advantages Audience streamlined to the industry that matters to you hospitality and tourism Two-pronged approach to delivering your ad campaign digital print and web media Information delivered directly to each professional via Verified, demographically organized, regularly updated user/subscriber data People contacts that never get lost we move and grow with them Multi-dimensional contact selection and sourcing Full use of interactivity of all communication services Information sent simultaneously to over 200 countries People-to-people relation for your business Absolute exposure (for single space allocation) and quality results Our services are tailored to your needs We give you an industry-specific contact information service We provide you with a demographic and industry-specific distribution network We can assist you with design and creative requirements for your ad campaign We can provide you with survey and market research services We deliver your information directly to whom and where you want We can promote your sales team to your potential customers We can help you distribute your PRs and company announcements We put your ad where it counts the most in the hands of over 40,000professionals worldwide. Advertising with NexC Through the years of excellence in its field, NexC has established a robust network of professionals, companies and organizations from various sectors of the hospitality industry, which serves as the main pillar for its products and services. So whether you are posting a Classified AD or a Promotional AD with NexC, you can be sure that you get nothing less than the attention you want from the audience group you want to reach. Your benefits: Global distribution to more than 200 countries The promo ad or classified ad is digitally linked to your online information Full color presentation for higher impact Get twice the mileage at half the cost Reach everyone at the same time

3 NexC Online JobMart An all-in-one career service for travel, trade and tourism companies in search of the best and most talented players. Executive Search NexClassifieds JobsExchange Online JobMart Career Portfolio Management TradeMart Business Information Hub Educational Directory Product Directory Travel Trade Directory Exhibition and Trade Members Professional Members Corporate Members Access to extensive business and information services NexCenter News and media information Travel and Business Tools NexClassifieds The only digital career magazine for the hospitality industry delivered directly to the mailbox of more than 40,000 hospitality and tourism executives and managers worldwide. Ads are given the best exposure: distributed by , available on the web, downloadable in PDF format, all in full-color graphics. Classifieds Post graphic, attention-grabbing JOB ADS for best exposure Design ads on your own or have us design them for you Customize ads to bear your corporate identity for high level of company recall News and Happenings Get the latest information straight to the point Let the industry insiders know ahead of time OTM ON THE MOVE Introduce your new executives and key staff to the global hospitality community MIA Lost a business contact? NexClassifieds can help you locate them EXPOTradeMart Upcoming events and trade exhibitions New products and services to the industry A gateway to download more information about your event/product Education Get up-to-date on schools, training and education information NexC Media Services A tool for your Public Relations Department Bring your message to a captured audience that uses your services and products. From announcement of new products to appointment of key executives, we make sure your message reach the people who need to know. Appointment of new executives and key contact persons Announcement of new services and products Branding and awareness campaigns Promotion and sales drives Personal E-marketing Build your own E-marketing letter or we do it for you Provide us with preferred target market and geographical region Charges will only be on actual delivered information Get detailed summary report on your marketing campaign Product promotions and online sales Building and distribution of sales catalogs and brochures Market Research Provide us with the questions and select options Select target demographics and timetable Receive edited and analyzed results Cost effective since only positive completed responses count We deliver your message straight to the point, because time is of most value

4 Frequency: weekly No. of contacts: 94,622 No. of subscribers: 44,129 No. of countries: 212 Nationalities: 116 Ave. language fluency: 2.4 By Industry Sector: Demographics Management level: Management and Decision Makers Senior Management Middle Management Junior Level and Trainees 38 % 32% 21% 9% Demographics for NexC.com Website Top 10 Countries Australia United States of America United Arab Emirates Singapore European Union Hong Kong Japan China Hotel, Resorts and Lodging 43% Restaurant, Catering Services 9% Airline, Aviation 5% Cruise Lines and Maritime Industry 8% Travel Trade Industry 6% Hospitality Trade and Supplies 11% Media and News Organizations 6% School and Educational Institutions 8% Professional Organizations 4% Mail delivered to: 41% Business and Private 37% Personal Business address 22 % Personal Private address Recipients: Thailand Great Britain July 2004 Visitors from 212 countries NexC Web Facts (as of July 2004) More than 2.1 million hits a month Visitors from more than 212 countries Over 49,268 users Over 94,000 contact addresses Over 8,500 content pages Over 18,000 industry focused links Over 290,000 newsletters mailed monthly July 2004 How do they go to NexC? Search Engine 13% Bookmark 22% Directly 65% By Region 15% North America 11% Europe 4% Baltic States and Russian Federation Male 73% Female 27% 9% Eastern Asia What do they go for? JobMart 75% NexCenter 64% News 9% TradeMart 22% How long do they stay? 01 to 05 min 34% 06 to 10 min 41% Others 25% 8% Western Asia Unique page visits: 01 to 05 pages 18% 06 to 10 pages 53% Others 29% 9% Central America and Carribbean 7% South America 3% Africa 9% Middle East 17% South East Asia 8% Australasia and Oceania Visitors: Newcomers 21% Regular Visitors 79% Frequent visits: Daily 36% Weekly 42% Monthly 14% Others 8%

5 Advertising Specifications Digital Media Full Page 297mm x 210mm Half Page (vertical) 90mm x 297mm 585x85 240x x200 HTML Newsletter NexClassifieds NexChange) 585 x 85 pixels 240 x 100 pixels 240 x 200 pixels Half Page (horizontal) 210mm x 133mm 240x x x150 Web NexC Home Page Head Bar 240 x 150 pixels 300 x 150 pixels 480 x 150 pixels 20KB jpeg/gif 1/3 Page (horizontal) 210mm x 57mm 1/3 Page (vertical) 60mm x 297mm 1/4 Page 84mm x 125mm 780x x x x60 428x x x 150 pixels 25KB jpeg/gif Side Bar 150 x 150 pixels 150 x 300 pixels Center Bar 428 x 60 pixels 428 x 120 pixels Center Box 240 x 240 pixels Page Runner 210mm x 24.6mm Special Ads Any shape and size you like 150x x x x600 Web NexC JobMart Section NexCenter Section NexC TradeMart Section NexC Members Lounge Section 150 x 150 pixels 150 x 300 pixels 150 x 450 pixels 20KB jpeg/gif 150 x 600 pixels 25KB jpeg/gif

6 Digital Media (NexClassifieds Advertising Rates) HTML ( ) Newsletter (NexClassifieds & NexChange) Order Specification Rates in US Dollars Special Rates for extended placements (-60%) AD Code AD Name Specs (Bleed)/pixels 01 issue 02 issues 03 issues 04 issues 12 issues 25 issues 50 issues NexCAd-NC-103 1/4 page 256x340 pixels ,332 2,313 3,700 NexCAd-NC-104 1/3 page (Vertical) 170x 695 pixels ,620 2,813 4,500 NexCAd-NC-104 1/3 page (Horizontal) 528x227 pixels ,620 2,813 4,500 NexCAd-NC-105 1/2 page (Vertical) 256x 695 pixels ,980 3,438 5,500 NexCAd-NC-105 1/2 page (Horizontal) 528x340 pixels ,980 3,438 5,500 NexCAd-NC-106 1/1 page 528x695 pixels ,260 1,470 3,780 6,563 10,500 Special Ads Special Rates for extended placements (-60%) AD Code AD Name Specs (Bleed)/pixels 01 issue 02 issues 03 issues 04 issues 12 issues 25 issues 50 issues NexCAd-NC-107 Cover Page (1/4) 256x N/A N/A N/A NexCAd-NC-108 PAGE Runner 595x65pixels ,188 1,386 3,564 6,188 9,900 NexCAd-NC-109 Index Page (1/2) 290x 860 pixels ,340 4,063 6,500 HTML Special rates for extented placements savings (-10%) (-20%) (-30%) Ad Code Ad Name Specs Specs/Pixels 01 Issue 02 Issue 03 Issue 04 Issue NexCAd-NC151 NexClassifieds Newsletter () 240x NexCAd-NC152 NexClassifieds Newsletter () 240x NexCAd-NC153 NexClassifieds Newsletter () 585x Web NexC Online NexCAd -W501 Giant Bar (20KB jpeg/gif) 240x800 pixels NexCAd -W502 1/3 Head Bar () 240x150 pixels NexCAd -W503 1/2 Head Bar (20KB jpeg/gif) 480x150 pixels NexCAd -W504 Full Head Bar (25KB jpeg/gif) 780x150 pixels NexCAd -W505 Side Bar () 150x150 pixels NexCAd -W506 Side Bar () 150x300 pixels NexCAd -W509 Center Bar () 600x60 pixels NexC JobMart Section NexCAd -W521 Giant Bar (20KB jpeg/gif) 240x800 pixels NexCAd -W522 1/3 Head Bar () 240x150 pixels NexCAd -W523 1/2 Head Bar (20KB jpeg/gif) 480x150 pixels NexCAd -W524 Full Head Bar (25KB jpeg/gif) 780x150 pixels NexCAd -W525 Banner half year lease - 40% of standard rates full year lease - 50% of standard rates NexCenter Section (News, Resources, Links) NexCAd -W531 Giant Bar (20KB jpeg/gif) 240x800 pixels NexCAd -W532 1/3 Head Bar () 240x150 pixels NexCAd -W533 1/2 Head Bar (20KB jpeg/gif) 480x150 pixels NexCAd -W534 Full Head Bar (25KB jpeg/gif) 780x150 pixels NexCAd -W535 Banner half year lease - 40% of standard rates full year lease - 50% of standard rates NexC TradeMart Section (Business and Trade Section, Directories) NexCAd -W541 Giant Bar (20KB jpeg/gif) 240x800 pixels NexCAd -W542 1/3 Head Bar () 240x150 pixels NexCAd -W543 1/2 Head Bar (20KB jpeg/gif) 480x150 pixels NexCAd -W544 Full Head Bar (25KB jpeg/gif) 780x150 pixels NexCAd -W545 Banner half year lease - 40% of standard rates full year lease - 50% of standard rates NexC Members Lounge NexCAd -W551 Giant Bar (20KB jpeg/gif) 240x800 pixels NexCAd -W552 1/3 Head Bar () 240x150 pixels NexCAd -W553 1/2 Head Bar (20KB jpeg/gif) 480x150 pixels NexCAd -W554 Full Head Bar (25KB jpeg/gif) 780x150 pixels NexCAd -W555 Banner half year lease - 40% of standard rates full year lease - 50% of standard rates Additional Services Ad preparation for digital format Charges per design Digital Banner Ads design for web Charges per design NexCAd-CD002 1/4 and 1/3 Page USD 50 NexCAd-CD011 single frame / standard USD 45 NexCAd-CD003 1/2 and 1/1 Page USD 75 NexCAd-CD012 double frame / revolving USD 65 NexCAd-CD013 animated / flash USD 95 Be a Corporate Member and save up to 60% for more information, please contact member@nexc.com

7 Advertising Order Form COMPANY INFORMATION CONTACT PERSON Company : Address: City: Zip / Post code: Country: Web Site: Name: Position: Tel: Fax: Preferred Communication: Fax Phone Digital Media Ad code Ad name No. of issue(s) Unit Price Total HTML Ad code Ad name No. of issue(s) Unit Price Total Web Ad code Ad name Length of placement Unit Price Total Only static ads will be accepted Additional Services Ad Preparation and Design Ad code Ad name No. of issue(s) Unit Price Total word Advertising Order Form Download Order Form in MicroSoft Word Format Approved by: Signature: Corporate Member s Number: Grand Total less 20% for Corporate Members Handling and Banking Charges USD 25 Banking Info NET TOTAL Please make all payments to: NexC Inc. RCBC 2/F RCBC Bldg., Tierra Nueva Village Alabang-Zapote Rd., Muntinlupa City, Philippines SWIFT Code: RCBC PHMM USD Account: (For bank transactions please indicate your name and/or company for verification purposes) NexC Global Customer Service Contact: Global efax: [1] office@nexc.com Send Today advertising@nexc.com efax: [1] w w w. n e x c. c o m

8 ourclients Companies from all over the world avail our quality service. We place individuals of all levels in all sectors of the hospitality industry around the globe. We are proud to have one of the highest jobs-to-candidate matching rates in the industry. As proof of our impeccable track record, we have gained the loyalty of some of the most recognized establishments in the world.

9 TradeMart About NexC Since its inception in 1995, NexC has been in the forefront of establishing a global hospitality communications network that caters to the specific needs and requirements of the hospitality, travel trade and tourism industries, as well as educational institutions. We offer a common virtual platform where individuals can interact dynamically and exchange professional and industry information, ideas and services for the enhancement of careers or businesses. NexC s suite of services and features are geared towards nurturing people-to-people relations. Our business is fueled by the desire to create a universal arena for professional networking that has no boundaries, an arena that we call the NexClub. NexC beyond time zones, truly global. The pinnacle of satisfaction can only be achieved if everyone shares the same vision and strives for the same goal. Global Customer Service Contact NexC Inc. 2/F Bonifacio Technology Center 31st Street corner 2nd Avenue Bonifacio Global City, Taguig 1634, Philippines Telephone: [63] efax: [1] office@nexc.com NexC America america@nexc.com NexC Asia asia@nexc.com NexC Europe europe@nexc.com GENERAL INFORMATION NEWS AND EDITORIAL SALES ADVERTISING MEMBERSHIP JOBMART TRADEMART info@nexc.com news@nexc.com sales@nexc.com marketing@nexc.com advertising@nexc.com member@nexc.com jobmart@nexc.com classifieds@nexc.com executivesearch@nexc.com trademart@nexc.com Copyright 2004 NexC Inc. NexCMediaKit 0407 Information updated regularly. Latest copy online at