interzum 2019 The new Marketing Package

Transcription

1 interzum 2019 The new Marketing Package Seite Page

2 The new Marketing Package for interzum 2019 The new Marketing Package contains all the essentials for boosting the successful of trade fair participation. Exhibitors and their companies benefit from additional presence before, during and after the fair. On top of this, preparation and follow-up is significantly more efficient and communication with the relevant target groups optimized. To provide you with a better overview and enable you to compare the services with those of the previous event, we would like to remind you of the components of the Media Package for interzum 2017 Seite Page 2 The new Marketing Package for interzum 2019

3 Contents of interzum 2017 Media Package (Euro ) Entry in the alphabetical list of exhibitors in all available fair media (fair catalogue, online exhibitor search, app) 10 product group entries in all available fair media (fair catalogue, online exhibitor search, app) Inclusion in and activation for Matchmaking365 Activation for the Schedule Organiser Online Use of the database of new products in the press area The optimized Marketing Package includes new services which boost the success of exhibitors trade fair presentations. The complete package helps to increase the presence of the exhibitor, keeps them a topic of conversation and thus acquire new customers Seite Page 3 The new Marketing Package for interzum 2019

4 Contents of interzum 2019 Marketing Package (Euro 1, for main exhibitor, group organiser and group participant) Entry in the alphabetical list of exhibitors in all available fair media 10 product group entries in the fair catalogue Unlimited number of product groups in the app and the online exhibitor search New Set-up and provision of an online press compartment incl. a company profile, a company logo, five press releases, ten pictures and five documents New App for recording visitors at fair stand and use of the leadtracking service with Koelnmesse registration data number of user licenses based on the size of the stand space New Presentation of one Product Highlight in the app and the online exhibitor search incl. product photo and product description New Presentation on the global interiors business network ambista with company and product information as well as the opportunity to network with the entire industry New Activation for the Schedule Organiser Online Provision of unlimited number of admission ticket vouchers requiring registration New Seite Page 4 The new Marketing Package for interzum 2019

5 Contents of interzum 2019 Marketing Package for (Euro for co-exhibitor and other represented companies) Entry in the alphabetical list of exhibitors in all available fair media 10 product group entries in the fair catalogue Unlimited number of product groups in the app and the online exhibitor search New Seite Page 5 The new Marketing Package for interzum 2019

6 The new Marketing Package for interzum 2019 key facts Enhanced trade fair success through the right mix of tried and tested and new advertising measures/marketing services Bundling of key advertising measures/marketing services surrounding the fair to form one overall price and thus achieving a good price-performance ratio in comparison to the individual products Support with one of the most important objectives of trade fair participation with new lead generation through establishing and managing business contacts Enhanced spread and range of the company presence through additional communication channels such as the online press compartment Access to ambista, the online business network for the interiors industry Seite Page 6 The new Marketing Package for interzum 2019

7 An overview of the enhanced services Unlimited number of product groups in the app and the online exhibitor search Increase in contact opportunities through more comprehensive presentation of products Visitor registration/lead tracking Generation and documentation of valuable leads at the stand Simplified follow-up work through the receipt of Koelnmesse visitor data Online press compartment Global provision of press materials to media representatives Presence in another media channel Seite Page 7 The new Marketing Package for interzum 2019

8 An overview of the enhanced services Product Highlight online and mobile Qualified presentation for innovations and new fair products Admission ticket vouchers Intensification of the existing business contacts The global business network for the interiors industry, ambista Presentation of your company in an attractive environment Direct access to relevant products and contacts in the interiors industry Seite Page 8 The new Marketing Package for interzum 2019

9 Price-performance improvement Value of individual services New Marketing Package Media services Online press compartment Visitor registration/ lead tracking 750 Product Highlight ambista business network 100 1,499 TOTAL 2,859* 1,390 *plus Euro 8/sqm visitor promotion package 2017 Seite Page 9 The new Marketing Package for interzum 2019