Pop Art Media Group Outdoor Advertising, Event Publicity and Print

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1 Outdoor Advertising, Event Publicity and Print March 2016

2 16-sheet, A65 Festival Advertising 6-sheet Lamppost unit 48-sheet, Hyde Park Corner

3 Students A Genera on Y C Youth B Genera on X Street Sites Poster Drums Advertising Trailers 4-sheet Trinity Arcade T-Shirts

4 Stage backdrops Digital Display Promotional Events Internal Poster Sites

5 Billboards We currently manage three billboards situated in high density student areas (we can also book media nationally on your behalf). Location: Hyde Park Corner Leeds, Route Impacts 314,000 per week. Size: 48 -Sheet (approx 6m x 3m). Available in fortnightly periods of hire from 900 including poster production*. Location: Burley Road Leeds, Route Impacts 104,000 per week. Size: 48 -Sheet (approx 6m x 3m). Available in fortnightly periods of hire from 840 including poster production*. Location: A65, Kirkstall Road, Leeds. Junction of A65 & Bridge Rd / Kirkstall Lane at the busy traffic lights opposite Kirkstall Leisure Centre LS5 3BE & Leeds Met Kirkstall brewery student halls of residence. Traffic flow measured at 132,000 vehicles per week. Size: 16-Sheet (approx 2m x 3m). Available in fortnightly periods of hire from 240 including poster production. * IMPACT One individual, seeing one advert, once. This is a mathematical rule applied in audience calculations. The definition of a Route IMPACT uses LIKELIHOOD TO SEE (LTS), not OPPORTUNITY TO SEE (OTS). In other words, it is adjusted for VISIBILITY Prices above include 20%

6 Hyde Park Corner Availability: Burley Road Availability: Kirkstall Road Availability:

7 Digital Display From mid May 2016 we are delighted to offer screen time on our new 8 metre x 2 metre full motion digital screen. Situated in the newly refurbished quarter of Kirkgate Market in the centre of Leeds (a major 13m + investment) this high resolution 3.9mm pixel pitch screen is the largest indoor screen in the city. At 75,000 square feet Leeds Kirkgate Market is the largest indoor market in Europe and currently has over 8.5 million visitors per year. The market has won Trip Advisor Award of Excellence for the last two years and in 2015 was voted Britain s favourite market. Location Central Leeds, LS2 7HY. Footfall 164,000 per week. Formats Still or Motion 96-sheet to 16-sheet Advertisments to run as part of 60 second loop, opening offers May to July from only 72 per fortnight, plus scheduling charge. Please ring for details. Prices above include 20%

8 Street Sites Poster Drum Scheme, Leeds Key points: - We have approximately 150 poster sites across the city with each site accepting several large posters. - There is no need to book in advance. - We have a twice weekly distribution schedule in Leeds. Your posters will be factored into this schedule & distribution will be spread across the duration of your campaign. Please contact us for a detailed explanation of our distribution schedule. - The poster drums are located across Leeds including the City Centre, Universities, Headingley, Burley, Meanwood, Sheepscar, Chapeltown, Harehills, Motorway area & many arterial roads. - All sizes of poster are catered for, from A4 to 60x40. Please see for an overview of the Leeds poster scheme & other associated promotional services which may be of interest & also our Facebook page for special offers & recent work.

9 Students A Genera on Y C Youth B Genera on X Sample Prices Sample quotes below are for print & distribution combined of three common poster sizes & include VAT. Quotes for other sizes & longer print runs are available on request (too many to list here). Poster Print & Distribution combined price as follows: Size: B2 (20"x 30" / 500mm x 700mm) Size: B1 (30"x 40" / 1000mm x 700mm) Oversize B0 (60"x 40" / 1524mm x 1016mm Portrait) 100 off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = off 1 colour = off 4 colour = Prices above include print, distribution & 20%

10 Poster Distribution Only (Posters supplied by Customer): prices per 100 posters as follows; A4 = A3 = B3 = A2 = B2 = A1 = B1 = A0 = B0+ = Prices above include 20% Please note that there is an additional 25% distribution charge for posters not supplied as one sheet of paper. Trinity Leeds Poster Pack We now have 38 4-sheet panels within the new Trinity complex in Leeds city centre priced at agency rate of 36 per poster per fortnight plus print. (Subject to copy approval). Prices above include 20% info@popartmediagroup.co.uk

11 Premium Drum Packs We now offer seven Premium Drum Packs (ten oversize B0 posters per pack) which are targeted at specific markets. These are: City Centre Premium Drumpack City/Student Premium Drumpack A Family Premium Drum Pack Student Premium Drumpack A City/Student Premium Drumpack B Sports Premium Drum Pack Student Premium Drumpack B Photographic proof of posting and site list supplied. Posters will be in place for a period of two weeks Distribution - All sites are priced at 360 per fortnight for ten oversize B0 posters*. Print - Printing of posters is 150 for ten. Prices above include 20% Please ask for location document if of interest. *(Some 6-sheet sites in Sports Pack).

12 City Ads Lamppost Panels We offer advertising on our illuminated "City Ads" lamppost poster panels across Leeds at unbeatable rates. These prestige panels are fully back-lit for night time illumination & accommodate industry standard 6-sheet (1200mm x 1800mm) posters as well as 4-sheet (60"x40") posters. They are situated at premium, high profile locations on main arterial roads (e.g. M621, M62 approach roads and outer ring road) in Leeds & are highly visible when illuminated at night. From 60 per fortnight. Route likelihood-to-see and DfT traffic info@popartmediagroup.co.uk

13 Advertising Trailers Mobile Advertising Trailers We have a choice of 3 trailer sizes from 90 x 160 to full 48 sheet all double-sided. Smallest Trailer 3m x 2.3m With an image area 3m wide x 2.3m drop (120 inches x 90 inches) this is our smallest trailer. Perfect for those hard to reach spaces. Posters wet back pasted directly onto the trailer. Medium Trailer 4m x 2.3m With an image area 4m wide x 2.3m drop (160 inches x 90 inches) this is our most versatile sized trailer. Largest Trailer 48 Sheet 6m x 3m With an image area 6m x 3m (20 feet x 10 feet) this is the biggest you can get. A full 48 sheet mobile billboard! Full colour digital 48 sheet poster printed in house & wet back pasted directly onto the trailer. Please download our Advertising Trailers PDF for prices and artwork specifications.

14 Students A Genera on Y C Youth B Genera on X Interior Posters We are a member of an independent media owners group, and have partnership agreements in place with a number of venues/organisations. This means that we are able to offer 6-sheet (1.2m x 1.8m) poster-sites inside the national network of O2 Academy Venues (subject to copy approval), and inside Higher and Further Education Universities and Colleges around the UK. Please contact us for an estimate. info@popartmediagroup.co.uk

15 Students A Genera on Y C Youth B Genera on X Flyer Distribution Leeds Hand to hand per 1000 (based on 125 per person per hour) per 1000 (based on 90 per person per hour) Booklets / Programmes please ring or for quotation. Hand to hand distribution based on one delivery location (event) Shop drop per per 1000 A3 posters in shops / bars 48p each Flyer Distribution West Yorkshire Prices as for Leeds plus 2 per mile from LS12 3JB Prices above include 20%

16 Printing & Screenprinting Full in-house print service for posters, flyers, banners, signage, correx, foamex, point of sale etc. We can print on paper, board, plastic, metal, wood etc. T-shirt Printing In house garment printing & embroidery. T-shirts, baseball caps etc.

17 Site Dressing We are on-site Festival Advertising contractors for many of the UKs major festivals. Please contact us about current availability. We also manage, produce and fit site dressing for heras fencing. (Festival organiser profit share available). If you wish to advertise your event inside a Festival please get in touch. We are currently taking bookings for Leeds/Reading, Leeds Feast, Slam Dunk, V-Festival and Download. Rain or shine Full Colour Banner Printing per square metre including eyelets. Prices above include 20%

18 Beacons 2014 Slam Dunk 2015 Slam Dunk 2015 Leeds 2014

19 Unit 2 Thornton Grove Works Thornton Grove Leeds LS12 3JB info@popartmediagroup.co.uk twitter.com/leedsmashup facebook.com/popartmediagroup E. & O.E. Prices as at March 2016 STREET SITES CityAds

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