International. supermarket. news

Transcription

1 M EDIA KIT International supermarket news

2 Each edition is dispatched under individual names, written in English and gives informative, economic, technical and legislative overviews on current issues affecting buying decisions in 23 countries throughout Western Europe, The MENA countries, South Africa, Untied States and Canada. International Supermarket News over it s 24 year life, has become the world s leading journal for personnel within the World s Multiple Food Retailers, Department Stores, Supermarkets, Hypermarkets, Major Independents, Convenience and Health Food Store Chains, with additional readers from the Wholesaler and Distributor sectors.

3 EDITORIAL CALENDAR JANUARY ISM exhibition, Logistics. Fresh Produce, Retail IT, Euroshop, packaging MARCH Private Label, Retail MAY Food technology. Beauty world Middle East, PLMA JULY Private Label, Fruit & Vegetables, Pulses & Health SEPTEMBER Coffee in Europe packaging technology, ingredient, cosmetic feature Sial Paris NOVEMBER Products, Health Food, Meat & Poultry. Organic, Soft Drinks,, Retail Tech. USA Europe Trade. Christmas Products. Technology & POP/ POS. Foods, Retail Technology., ISM, Fruit & Vegetables, Seafood expo global, Sial Paris Cheese & Dairy biotech, Retail Tech

4 ADVERTISING RATES ISN PRINT MAGAZINE Back Cover Inside Front Cover DPS Double Page Full Page Half page Quater page SPECIALS Banner 500 pix X 90 Pix 500 a month Dedicated Newsletter. (sent 3 times a week) Blast: 950 up to subscriber INTERNATIONALSUPERMARKETNEWS.COM WEBSITE Top Banner Main page pix X 90 pix a month Middle of main page pix X 90 pix a month Side Banners Main Page pix X 336 pix a month Side Banner inner Pages: pix X 336 Pix a month Tower Banner pix X 600 pix Inner pages a month MECHANICAL DATA International supermarket news Magazine size...a4 Double Page:...420mm X 297mm Bleed size: mm X 303mm Full Page:...210mm X 297mm Bleed size:...216mm X 303mm Half Page Vertical:...100mm X 297mm Half page horizontal:...210mm X 147mm Quater Page:...100mm X 130mm Send all your artwork to advert@internationalsupermarketnews.com Supplying artwork: Magazine: High res PDF files Website: Gif format banners animated Newsletter: Gif format banners animated Half Page Vertical Half Page Horizontal Quater Page International supermarket news Circulation: 15,450 Copies distributed throughout the Globe. Readership: Supermarket buyers, Retailers, retail executives, distributors, Importers, Wholesalers, Logistic Companies. enewsletter sent 3 times a week. Over 27,000 subscribers Europe: 45%, North America: 17%, Middle East:22%, Asia:16%. Food producers, supermarket buyers, distributors,importers, government officials, wholesalers. Website: Banner In website 227px X 90px Gif file (animated Linked direct to your website). Over 10,000 visitors a day; Europe:72%, North America: 18%, Rest of the world:10% Food producers, supermarket buyers, distributors,importers, government officials, wholesalers. (Variable daily) Full Page

5 20% 30% Logistics and Transports We have conducted a Targeted survey of 540 readers of Retail and food Leadership. We received a gratifying 36 percent response. Here are some of the findings. 20% Reader Demographics trade shows and events organisers 30% Buyers in supermarkets head offices People from food retail industry SLIGHTLY LESS THAN ONE-THIRD ARE FEMALE. Readers spend, on average, 62,30 minutes reading their quarterly ISN magazine, of which 1/3 of them are women. That is one of the facts that came to light from our recent readership survey. In an effort to find out more about our readers professional habits and interests as well as what they most like about and want from their magazine. Thirty-five percent are in food retail industry. Another 30 percent are Buyers in supermarkets head offices, 20 percent logistics and Transports. 20 percent trade shows and events organisers SLIGHTLY MORE THAN ONE-THIRD ARE MALE. minutes people spend reading ISN magazine 92% More than 92 percent of respondents rate ISN as the best publication for supermarkets, Logistics distribution, Retail news or one of the top three, in The retail and food industry. 9.13/10 It provides up-to-date Information It is a credible source of information 9./10 In responses on what they like most about ISN, respondents frequently cite quality and credibility, readability, timeliness, thematic approaches to issues, and diversity of topics. Interviews with Buyers What our Readers liked most General quality of articles Cover Design Theme Issues Advertisments ISN received highest ratings for general quality of articles (8.9 on a 10 point scale). Cover design received an 8.8 rating and theme issues, 8.72, with ads receiving the lowest rating at 7.36.

6 UK OFFICE