McCORMICK PLACE CHICAGO JUNE 20-22, Co-located with: EXHIBITOR PROSPECTUS
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1 McCORMICK PLACE CHICAGO JUNE 20-22, 2016 Co-located with: EXHIBITOR PROSPECTUS
2 SHOW OVERVIEW
3 North America s Largest Floral Event for Mass Market Retailers Produced by: Produced by Diversified Communications, the International Floriculture Expo is an annual event where the floral industry gathers to discover new products, source products, network, and learn. It is the leading industry trade event, bringing together the highestvolume buyers from the floral industry, connecting them with companies that offer an array of products and services. IFE 2016 will be co-located with United Fresh, FMI and Global Cold Chain Expo in Chicago. The combination of these powerful events will bring together cross-category retailers from high volume mass markets and mid-size grocers, to independent operators from the local, national, and international markets. Many vendors in one place to touch base with. Great opportunity to create new programs. Jorge Alonso, Teleflora
4 KEY BUYER PROGRAM & INCENTIVES
5 Be Where Mass Market Retailers Buy Floral Need one good reason to exhibit? Simple. No other event in North America attracts more mass market retailers. Below are some of the floral buyers that came in 2015 to meet with vendors like you Registered Key Buyers: IFE Key Buyers receive several perks to entice them to attend, including free hotel accommodations based on buying power. Brookshires Grocery Company Over 5,000 produce and floral professionals walked the show floor in Contact for a full list.
6 ATTENDEE SNAPSHOT
7 TOP 5 Visitor Industries 49% Mass Market Retailers 13% 13% Wholesale Florist 6% TOP PRODUCTS BEING SOURCED Cut flowers, bouquets, bunches Containers, vases ceramics Blooming plants Green/foliage Potted plants Tropical indoor foliage Ribbons, bows, and picks Silk flowers Bouquet alternatives Fixtures/displays Films, sleeves, and wraps Retail Florist Manufacturer 5% Grocery Wholesaler The traffic was great, the leads were more serious and the venue was incredible. Walter Maksimow, Bow Genie
8 BE A PART OF SOMETHING BIG
9 Encompassing every aspect of the floral industry. One badge. Four shows. The United Fresh Produce Association brings together companies across every segment of the fresh produce supply chain, including growers, shippers, fresh-cut processors, wholesalers, distributors, retailers, foodservice operators, industry suppliers and allied associations. The Global Cold Chain Expo is a one-stop-shop for all cold chain needs with 25,000 square feet of trade show space featuring hundreds of exhibitors from every sector of the cold chain, including material handling, warehousing, construction, supply chain/ logistics solutions, and transportation providers. FMI Connect, put on by the Food Marketing Institute, is an annual event where food retailers of all kinds, including wholesalers, merchandisers, operations people, CIOs and CTOs, can go for innovative ideas, new products, partnerships and professional development. We got the answers we were looking for and could make the definite decision to continue our support of the IFE show. There s nowhere else where we can get that kind of exposure than at IFE. We look forward to next year. Rene Quinn, Vice President, FreshBlooms
10 EXHIBITOR BENEFITS
11 Reap the Rewards of Exhibiting The International Floriculture Expo is dedicated to offering exhibitors an event that is experiential, profitable, and unmatched. By exhibiting, you will also receive these perks: Discounts on the IFE education program Referral program name a buyer, and we will reach out Several opportunities to network including parties, receptions, award ceremonies New Product Showcase opportunities Free access to United Fresh, FMI Connect, and Global Cold Chain Expo Innovation Battlefield opportunities Product placement opportunities for several events Complimentary booth carpeting More access to mass market floral buyers than any other show! Learn More about Exhibiting: sales@floriexpo.com SHOW HIGHLIGHTS: Full day of conference sessions Design demonstrations Iron Designer Competition Happy Hour Flower Naming Ceremony Merchandising Award of Excellence New Product Showcase Booth of Excellence Award Innovation Battlefield
12 Produced by: 121 Free Street, Portland, ME NORTH AMERICA S LARGEST B2B RETAIL FLORAL EVENT
Produced by: Exhibitor Brochure
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