2018 Experience Africa Exhibitor Guide
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1 2018 Experience Africa Exhibitor Guide
2 INTRODUCTION Experience Africa by Atta is the freshest and most exciting B2B travel event arriving in London for its very first year, bringing together key suppliers from Africa and buyers from the UK and Europe. Taking place at a stunning waterside venue within London s Canary Wharf, our venue streams with natural light and 360 degree views across the city skyline, sure to make others envious when they see your photos. The summer in London is stunning (what summer I hear you say?) The dates 25th- 27th June 2018 have been specifically chosen so everyone at the show will be feeling in peak condition and looking the part whilst doing their best to impress!
3 Inclusions Get down to business Up to 44 pre-scheduled meetings per registered supplier using our bespoke appointment match-making system. Get chatted-up Delicious lunch and 4 networking intervals with refreshments each day (Expect the best spread in town!) Get inspired 9 seminars over 3 days addressing trending topics and need-to-know destination updates. Get on the floor Invitations to 2 unmissable evening events (with an option to pay and attend an additional event for the Atta Media Awards)
4 Who s Who in the Zoo (Exhibitors) Entry is open to ALL Atta and non-atta members, operating services within Africa across all sectors (overland to luxury) including the below: Accommodation suppliers to include Hotels, Lodges, Camps, B&B s, House Boats, Expedition and Cruise Ships etc. operating within Africa (and Indian Ocean) Transportation & Excursion suppliers to include DMC s, Car Hire companies, Boats, mobile safaris and specialist service suppliers operating within Africa (and Indian Ocean) Tourist Boards all African/Indian Ocean Tourist Boards Airlines operating to/from and within Africa Representation Companies To ensure an optimum cross-section of exhibitors from across Africa, limits to the number of suppliers per country will be capped.
5 Who s Who in the Zoo (Buyers) Buyers are carefully selected based on their current Africa business or potential new business to Africa. This includes Owners, Product Managers, Sales Consultants, Marketing and Commercial Managers from the following sectors: Worldwide Tour Operators with Africa specific sales departments Africa Specialist Tour Operators Adventure/Overland Operators Bespoke Concierge Operators Travel Agents Leisure/Resort Operators MICE Operators Selected European Operators Selected Media (Freelance and Editors)
6 Why Attend Experience Africa Inclusive We will bring a wider range of buyers and suppliers to the forefront of the industry, offering a new voice for Africa across international tourism. Fresh On this journey to revolutionise the voice of Africa in tourism, you will have the opportunity to meet with buyers and suppliers you may have never seen before. Intimate All applications undergo criteria checks to ensure a healthy buyer/supplier ratio. Limits to the types of exhibitors from each country ensures both parties can make maximum returns from attending EA Bespoke No more one size fits all. We are a show that cares and caters for both the buyer and supplier needs!
7 Why Attend Experience Africa Decisive No dead time. We will bring the decision makers to the table to maximise your business opportunities. Educational Seminars provide a forum to share and develop ideas, as well as debate industry challenges. Quality Time - Networking opportunities and evening events maximise the time spent between buyers and suppliers, allowing genuine relationships to develop. Central In the heart of London, Experience Africa is the first 3-day travel show bringing Africa to the most relevant and active European and UK Buyers.
8 Standard Exhibitor Package A workstation plus 1 table & 3 chairs 1 delegate registration pass A personalised appointment diary of up to 44 meetings with buyers and media Access to full programme of seminars on the latest products, trends and hot topics 3 delicious on-site networking lunches 3 daily intermissions for unlimited ad-hoc conversations and networking VIP entry to 2 official Experience Africa evening events *Note The Atta Media Awards will require separate registration Standard entry in the official event guide and on the website Standard personalised table branding Complementary Wi-Fi at the show Individual plug socket per table Exhibitor Public Liability Insurance
9 Get yourself in! Experience Africa 2018 Exhibitor Cost Guide Atta Members - Early Bird!!! 2,350 ex. VAT* (Approx. USD cost: $3,083 ex. VAT) Rate valid until the 1 st December pm UK time. Payment must be received by this date. Atta Members Full Rate 2,650 ex. VAT* (Approx. USD cost: $3,477 ex. VAT) Non-Atta Members - Early Bird!!! 2,650 ex. VAT* (Approx. USD cost: $3,477 ex. VAT) Rate valid until the 1 st December pm UK time. Payment must be received by this date Non-Atta Members Full Rate 2,850 ex. VAT* (Approx. USD cost: $3,739 ex. VAT)
10 Additional Supplements Multi-country/Hotel Group Supplement: 500 ex. VAT A supplement of 500 (applicable to all cost brackets) will apply to DMCs operating in 3 or more countries within Africa OR Hotel Groups representing 3 or more Hotels (5 rooms or more). Table sharing: 500 ex. VAT (per sharing exhibitor) An extra table sharing cost will apply to 2 separate exhibitors wanting to share the same table and appointment schedule. Please note that you will also be charged the cost for an extra delegate. Additional Administration: 150 ex. VAT The above supplement will apply when additional administration/invoicing is required over and above the normal procedure (e.g. 2 separate invoices etc.). Partnership Opportunities To enhance your brand and throw some limelight your way, we ve designed several opportunities for creative collaboration ranging from Private Rooms to headline partnership, and a host of other partnership opportunities. Get in touch with Byron, the Experience Africa team or Chris and Nigel at Atta, and we can design an opportunity to suit your individual creative cause.
11 Optional Extras Extra delegate: 600 ex. VAT Up to 1 extra delegate may be permitted per table. Extra delegate will not qualify for an additional appointment schedule, but will be eligible for the 3 official networking lunches, 3 official daily networking refreshment breaks, 2 official networking evening events, and the full seminar programme. Additional hanging branded signage: 100 ex. VAT Highlight your affiliations or partnerships with an additional section of branding over and above standard table branding. Enhanced Show Catalogue Listing: 150 ex. VAT Showcase your brand further with an enhanced listing in the official Experience Africa 2018 show catalogue. Atta Media Awards: Cost to be advised Attend the Atta Media Awards on Tuesday 26 th June 2018 and meet with key UK journalists and media.
12 2018 Daily Programme Monday Tuesday Wednesday 08:45 09:15 Arrival Preparation & Networking Arrival Preparation & Networking Registration 09:15 09:35 App 15 App 30 09:40 10:00 App 1 App 16 App 31 10:05 10:25 App 2 App 17 App 32 10:30 10:50 App 3 App 18 App 33 10:55 11:15 App 4 App 19 App 34 11:15 11:40 Elevenses Networking Break Elevenses Networking Break Elevenses Networking Break 11:40 12:00 App 5 App 20 App 35 12:05 12:25 App 6 App 21 App 36 12:30 12:50 App 7 App 22 App 37 Destination Seminar Destination Seminar 12:55 13:15 App 8 App 23 App 38 Destination Seminar 13:15 14:30 Lunch Lunch Lunch 14:30 14:50 App 9 App 24 App 39 14:55 15:15 App 10 Discover Seminar App 25 Discover Seminar App 40 Discover Seminar 15:20 15:40 App 11 App 26 App 41 15:40 16:05 Afternoon Networking Break Afternoon Networking Break Afternoon Networking Break 16:05 16:25 App 12 App 27 App 42 16:30 16:50 App 13 Discover Seminar App 28 Discover Seminar App 43 Discover Seminar 16:55 17:15 App 14 App 29 App 44 17:15 18:00 Sunset Intermission Sunset Intermission Sunset Intermission 18:00 18:30 18:30 21:30 Official Opening Party (off-site) Official Closing Drinks (on-site) 21:30 23:00
13 CONTACT US Contact the Experience Africa team for any further information on: Tel: (0)
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