A MATTER OF SCIENCE +FOOD. July 16 18, 2018 Chicago, IL iftevent.org EXHIBITOR PROSPECTUS. Network. Develop. Innovate. Advocate.

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1 8 A MATTER OF SCIENCE +FOOD July 16 18, 2018 Chicago, IL iftevent.org EXHIBITOR PROSPECTUS Network. Develop. Innovate. Advocate.

2 A Matter of Importance You have sales goals. IFT s Food Expo has your target market. IFT s Food Expo attracts over 23,000 attendees representing food science professionals from over 90 countries across the globe. And they come to see products just like yours firsthand. This is your target audience and they attend with the purpose to seek new partners for immediate transactions and near-term solutions. IFT s Food Expo is the only place you can reach the largest concentration of qualified decision makers who are ready to purchase, all in one location. Exhibiting at the expo will help you... Get more qualified leads and accelerate your sales process Build deeper relationships with current and prospective customers Increase exposure and awareness of your current and new products and services Gain access to valuable year-round marketing and sponsorship opportunities See what your competitors are doing to help you keep your competitive edge There is no better food expo for doing business! CHICAGO JuLY 16 18, 2018 Page 2

3 Reach Qualified Buyers As an exhibitor, your company s message will reach an extensive audience of qualified buyers and senior-level decision makers. IFT aggressively recruits attendees who are active buyers, with the authority to make, or significantly influence, decisions about which products or services their companies will purchase. More than 80% of Chicago annual event attendees made or influenced their company's buying decision in Top 6 reasons buyers attend Attendees role within their organizations: 1. Learn about the latest trends 2. Learn about the newest innovations 3. Networking 4. Seek out new products 5. Meet with current suppliers 6. Find new suppliers R&D/ Scientific/ Technical 55% Sales & Marketing 11% Academic 8% President/ Owner/CEO/SVP/ 8% Other Corporate Management 5% Consulting 6% 4 3 Purchasing % % Government/Regulatory Other Top 6 reasons attendees recommend IFT s annual event to colleagues: 1. A must exhibit/great/best show/best for food 2. Good-great attendance 3. Ability to meet exhibitors 4. Good-great information and knowledge sharing 5. Good networking opportunities 6. Wide variety of exhibitors and exhibits IFT17 Buying Influence Breakdown by Product Category Ingredients/Additives Laboratory Equipment/Instrumentation/Supplies Services to the Industry Processing Instrumentation/Equipment/Supplies Packaging Instrumentation/Equipment/Supplies 36% 40% 40% 50% 65% Source: Exhibit Surveys, Inc. IFT17 Attendee Survey CHICAGO JuLY 16 18, 2018 Page 3

4 Extend Your Visibility IFT is committed to helping you leverage your presence and extend your reach beyond the confines of your booth with unique programs that help you make the most of your exhibit investment. Event Mobile App Make sure attendees have access to your company s information before, during, and after the event. At IFT17, more than 6,500 people downloaded the IFT17 mobile app. New Exhibitor Pavilion Our newest pavilion makes it easy for buyers to locate the newest companies on the expo floor. Expo Floor Plan The online expo floor plan encourages attendees to pre-browse exhibitors and review company information. IFT18 News Reach both attendees and those interested in IFT18 through special advertising opportunities in this eventspecific news vehicle. IFT18 News launches well before the event and continues with post-event coverage. IFT Food Expo Passes Invite your customers and prospects to visit you on the expo floor. More than 2,500 attendees took advantage of exhibitor expo pass invitations to attend the event in Plus, take advantage of these complimentary options: Use of the official IFT event logo in your marketing materials Access to the media list 30-minute exhibit strategy session with expert Trade Show Bob Milam Ability to submit your new innovation for consideration in the IFT Food Expo Innovation Awards Program Press room/media kit placement and free press conferences Exhibitor webinars and knowledge resources to help improve your performance and ROI Free exposure in Food Technology magazine s pre-show issue Access to the scientific and applied sessions with your exhibitor badge Exclusive meeting room access available only to exhibitors CHICAGO JuLY 16 18, 2018 Page 4

5 A small sampling of the major companies that attend Abbott Nutrition American Botanicals Ardent Mills Bimbo Bakeries Bioenergy Life Science Inc. Bob Evans Farms Brenntag North America British Biologicals Campbell Soup Company Coca-Cola Continental Seasoning Inc. Covance Laboratories DairiConcepts, L.P. Danone Dean Foods Del Monte Foods Dow Chemical Company Dunkin Brands Inc. DuPont Nutrition & Health Elite Spice Inc. Erich Ziegler GmbH Food & Drug Administration Frito Lay, Inc. Fuji Foods, Inc. General Mills, Inc. Glanbia Gonnella Baking Company Hershey Hormel Foods Corporation J.M. Smucker Company Johnson & Johnson Kellogg Company Klass Ingredients The Kraft Heinz Company Lactalis Ingredients Leprino Foods MARS Food N.A. McDonald s Corporation Mead Johnson Nutrition MillerCoors Mondelez International, Inc. Nestlé Ocean Spray Cranberries, Inc. Olymel Optimum Nutrition PepsiCo Pfizer Consumer Healthcare R-Biopharm AG Rich s Saputo Schreiber Foods Simplot Smithfield 3M Treehouse Unilever Yamasa Corporation Welch s Wilmar International And many more... CHICAGO JuLY 16 18, 2018 Page 5

6 Reserve Your Exhibit Space Today Bato Prostran Senior Exhibit Sales Representative Phone: Exhibit Schedule Exhibit Dates Monday, July 16, 10:00 5:00 p.m. Tuesday, July 17, 10:00 a.m. 5:00 p.m. Wednesday, July 18, 10:00 a.m. 4:00 p.m. IFT18 Food Expo Booth Pricing Booth Specs All booth space is sold in increments of 10 x 10 (3 meters x 3 meters) = $3,595 each Corner in-line booths are charged an additional $200 per corner, including island spaces. Shared booth space is charged at an additional rate of $250 per company. Maximize Your Exhibit Investment with Sponsorship & Advertising Opportunities IFT offers a wide range of promotional opportunities to fit virtually every budget and business objective that will keep your brand top-of-mind and give you a competitive edge. Create valuable linkages between your brand/products and your target audience Strengthen your customer relationships and reinforce your company as a preferred partner More effectively position your brand as a leader within the food industry To learn more about these options, contact your IFT Account Manager. Susan E. Young Director of Sales & Business Partnerships (East Coast & International) seyoung@ift.org Phone: Fax: Juliette M. Fry Strategic Account Manager (Midwest) jfry@ift.org Phone: Fax: Bonny McColl Strategic Account Manager (West Coast) bmccoll@ift.org Phone: Fax: Institute of Food Technologists 525 W. Van Buren Street, Suite 1000 Chicago, Illinois USA Fax ift.org IFT Food Expo is a registered trademark of the Institute of Food Technologists.