2018 MEDIA KIT.

Transcription

1 2018 MEDIA KIT

2 What is Aquaculture North America? It's a trade publication for all aquaculture industry professionals in North America. Whether you're a trout farmer in Idaho, a catfish farmer in Mississippi or a salmon hatchery manager in Western Canada, Aquaculture North America will keep you well informed with the latest aquaculture industry news and developments taking place throughout all 50 American states, Mexico and Canada. A magazine for industry professionals in North America Aquaculture North America follows the trends, the issues, the people and events that have set the pace for this, the fastest growing agribusiness sector on the continent. Our coverage is relevant to all finfish and shellfish species grown in North America plus special reports from other regions around the world. Published six times a year, we offer our readers articles about recent technological developments, product information and research findings from the North American aquaculture industry. Each issue is packed with articles on a variety of subjects, including: Farm profiles Fish health New technology New Species Feeds & feeding Policy and regulations

3 Salmon farmers in US and Canada Trout farmers in US and Canada Catfish farmers in southern US Marine species farmers Shellfish farmers Bass, sturgeon, paddlefish, bait farmers Tilapia farmers State & federal hatcheries Scientists & researchers Fish vets Aquaculture Associations Gov't representatives Industry suppliers Academics Students Every State, Province and Territory Total Circulation: 5000 copies Average pass-on rate in each facility: 3 persons Readership: 15,000 aquaculture industry professionals

4 2018 Advertising Deadlines & Bonus Issue Theme Bonus Distribution at Shows Jan/Feb 2018 Mar/Apr 2018 May/Jun 2018 AQUACULTURE AMERICA 2018 SHOW ISSUE SHELLFISH FOCUS, AQUACULTURE R&D TRAINING, EDUCATION & CAREER DEVELOPMENT, CAGE CULTURE Aquaculture America 2018, Las Vegas, NV North Carolina Aquaculture Development Conference, New Bern, NC Ohio Aquaculture Assoc Conference, Columbus, OH Indiana Aquaculture Assoc Conference, IN AANS Sea Farmers Conference, NS 110 th Annual Meeting of the National Shellfisheries Association, Seattle, WA Aquaculture Canada 2018, Quebec City, Aquaculture UK 2018, Aviemore, Scotland AquaVision 2018, Stavanger, Norway Ad Copy Deadline Dec 8, 2017 Feb 2, 2018 Mar 30, nd Annual Fish Larval Conference, Victoria, BC Jul/Aug 2018 MARINE SPECIES UPDATE, RAS REVIEW International Conference on Recirculating Aquaculture, Roanoke, VA Jun 1, 2018 US Trout Farmers Fall Meeting Sep/Oct 2018 FRESHWATER SPECIES UPDATE ISAAH 2018, Charlottetown, PEI Cold Harvest 2018, NF Aug 3, 2018 Aquaponics Association 2018 Conference Nov/Dec 2018 AQUAPONICS North West Fish Culture Conference Editorial and show distribution are subject to change at the discretion of the Editor or Publisher Oct 5, 2018

5 2018 Media Kit 2018 Print Advertising Rates Prices in effect from Sept BEST DEAL Ad Size 1x 3x 6x FULL PAGE $2460 $2255 $2050 2/3 PAGE $2010 $1885 $1760 1/2 PAGE $1730 $1620 $1500 1/3 PAGE $1400 $1315 $1225 1/4 PAGE $950 $885 $810 1/6 PAGE $730 $690 $635 1/8 PAGE $470 $430 $400 TWO PAGE SPREAD (CENTRE PAGES) $5125 $4600 $4100 OUTSIDE BACK COVER $2770 $2580 $2350 INSIDE FRONT COVER $2540 $2390 $2230 INSIDE BACK COVER $2360 $2255 $2150 SPECIAL POSITIONING

6 Published annually and placed on the office walls of aquaculture facilities across North America, our popular Wall Calendar is referred to year round by industry professionals. Used by fish farmers to plan meetings, events and even staff birthdays! Poster sized, matt finish, vibrant colours, with advertising available around the perimeter (limited to 26 ad spaces, so book early!) Distributed to all ANA newspaper subscribers enclosed with their January/February issue. Advertisers receive great value for money as their message gets 365 days of exposure to aquaculture industry professionals. Regular Ad Space $650 73mm x73mm Corner Ad Space $850 73mm x73mm Ad Copy Deadline: October 25th Double Ad Space $ mm x 73mm Horizontal 73mm x 157mm Vertical Book 6 ads in Aquaculture North America and SAVE 20% on your Wall Calendar advertisement

7 Prices in effect from Sept 2017 With 3850 unique readers and 8300 page views per month, ANA s website continues to attract more and more aquaculture industry professionals looking to engage with the publication s content digitally. And since we ve recently increased the frequency of our e-newsletters, 2018 is shaping up to become our website s busiest year of traffic to date. Website Ad Bundles Single ad (1 month) 3-month campaign 6-month campaign 12-month campaign Leaderboard $600 $1650 $2400 $3600 (728 x 90 px) Big Box $600 $1650 $2400 $3600 (300 x 250 px)

8 E- Newsletter Advertising/Sponsorship ANA s E-Newsletter is delivered to aquaculture industry professionals throughout North America once every two weeks. Quick stats: Average Open rate 73% (Industry standard 24%) Average Click Through Rate (CTR) 27% (Industry standard CTR 8%) E-Newsletter advertising rates Sponsored Spotlight (includes headline, words plus image and link to your page Leaderboard Big Box Single 6-pack 12-pack 24-pack Leaderboard $650 $3600 $5000 $7000 Big Box $650 $3600 $5000 $7000 Sponsored Spotlight $650 $3600 $5000 $7000

9 E- BLITZ Packs Leaderboard Mix it up! Use one of our super value E-BLITZ packs to keep your message in front of ANA's e-newsletter recipients. Big Box Best value for your 2018 campaign Sponsored Spotlight (includes headline, words plus image and link to your page CONNECTED pack PROMOTION pack TEST THE WATER pack Duration: 12 months 8 x Leaderboard 8 x Big Box 5 x Sponsored Spotlight 3 x custom E-Blast to our readers Duration: 6 months 4 x Leaderboard 4 x Big Box 3 x Sponsored Spotlight 1 x custom E-Blast to our readers Duration: 3 months 2 x Leaderboard 2 x Big Box 2 x Sponsored Spotlight Pack Price: $7000 Pack Price: $5000 Pack Price: $3600

10 Extra Distribution at 2018 Industry Events Aquaculture America 2018, Las Vegas, NV 2018 Ohio Aquaculture Association Conference, Columbus, OH 2018 Media Kit North Carolina Aquaculture Development Conference, New Bern, NC AANS Sea Farmers Conference, NS 2018 Indiana Aquaculture Association Conference, IN NAIA Cold Harvest 2018, NL Aquaculture UK 2018, Aviemore, Scotland Aquaculture Canada 2018, Quebec City, QC AquaVision 2018, Stavanger, Norway 110th Annual Meeting of the National Shellfisheries Association, Seattle, WA Aquaculture America 2018 February 19-22, 2018 Paris Las Vegas Las Vegas, Nevada USA 42ndt Fish Larval Conference, Victoria, BC THE NATIONAL CONFERENCE & EXPOSITION OF US Trout Farmers Fall Meeting Associate Sponsors Americas Tilapia Alliance American Veterinary Medical Association Aquacultural Engineering Society Aquaculture Association of Canada Catfish Farmers of America International Recirculating Aquaculture Conference, Roanoke, VA Northwest Fish Culture Conference Hosted by: California Aquaculture Association For More Information Contact: Aquaponics Association 2018 Conference - ISAAH 2018, Charlottetown, PEI Global Aquaculture Alliance International Association of Aquaculture Economics and Management Latin American Chapter WAS Striped Bass Growers Association US Trout Farmers Association World Aquatic Veterinary Medical Association Zebrafish Husbandry Association Conference Manager P.O. Box 2302 Valley Center, CA USA Tel: Fax: worldaqua@was.org AA18 AAN ad CMYK.indd 1 23 & 24 MAY 2018, AVIEMORE, SCOTLAND 8/3/17 8:03 AM No other UK event provides aquaculture professionals with such direct access to suppliers from all over the globe representing all aspects of the aquaculture industry. Over two days Aquaculture UK offers a valuable opportunity to network, discover new products and meet decision makers. The atmosphere is dynamic and exciting with open and friendly interaction between exhibitors and visitors. Visit to register as a visitor or contact info@aquacultureuk.com to find out more about exhibiting. DON T MISS THE UK S LARGEST AQUACULTURE EXHIBITION AND CONFERENCE

11 Technical Specifications Full Page (no bleeds available) 26 cm wide x 33.6 cm high (10.35" w x 13.25" h) 2/3 page 17 cm wide x 33.6 cm high (6.75" w x 13.25" h) Half Page Horizontal 26 cm wide x 16.5 cm high (10.35" w 6.5" h) Half Page Vertical 12.7 cm wide x 33.6 cm high (5" w x 13.25" h) Aquaculture North America is printed on a web press using 50lb high quality bright white newsprint and then heatset. The finished trim size is 14.5 x 11. All pages have.5" white edge on all sides. It is printed at 100 line screen. Please ensure that all photos are at least 200 dpi resolution. A 20% dot gain can be expected. Decrease black levels in all images, sharpen significantly for best reproduction. COLOUR/RESOLUTION Please ensure that your full colour ads are separated cmyk. All spot colours are considered process and must be separated cmyk. We reserve the right to convert spot colours to cmyk and cannot be held responsible for unpredictable results. Ensure all black text is on black plate ONLY. White type should never be under 9pt and should be bold when placed on a colour background. Third Page vertical 8.3 cm wide x 33.6 cm high (3.3" w x 13.25" h) Quarter Page Vertical 12.7 cm wide x 16.5 cm high (5" w x 6.5" h) Quarter Page Horizontal 26 cm wide x 8 cm high (10.35" w x 3.14" h) Quarter Page Island 17.3 cm wide x 12.7 cm high (6.84" w x 5" h) Sixth Page 8.3 cm wide x 16.5 cm high (3.25" w x 6.5 h) Eighth Page 12.7 cm wide x 8 cm high (5.10" w x 3.14 h) ELECTRONIC FILES Aquaculture North America operates a Macintosh workflow and prefers ads in the following formats: Adobe Acrobat PDF, EPS, TIF, InDesign, Adobe Illustrator CS, Adobe Photoshop CS. We reserve the right to add a hairline black outline around any non full page ads if a border is not part of the design. Sending Files Files up to 10 mb can be sent by to james@capamara.com Over 10mb, please use a method below. web browser Password: capclient Multiple Files must be compressed. 1 file per upload session. Size limit 60mb You can also send large files with dropbox.com or hightail.com, see websites for info. Labeling: Label your file name with your company name, not ours. us if you are unsure about anything. Ad design tips If you are interested in this useful guide for help preparing your ads contact Jeremy for a PDF. Production Department: Production Manager: James Lewis james@capamara.com

12 Contact Us Kathryn Nyenhuis, Account Coordinator/Ad Traffic Tel EDITOR: Liza Mayer DESIGN & PRODUCTION: James Lewis, Art Director Tel Published by Annex Business Media Canada's largest B2B Media Network We also publish