expo Sat 11th & Sun 12th November 2017 Gold Coast Sports & Leisure Centre 296 Nerang Broadbeach Rd Carrara 4211
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1 expo 2017 Sat 11th & Sun 12th November 2017 Gold Coast Sports & Leisure Centre 296 Nerang Broadbeach Rd Carrara 4211 $1 from every ticket sold will be donated to Bravehearts
2 what omen The What Women Want Expo 2017 has been developed by Black Pearl Events for the purpose of showcasing the many products and wonders within the world of What every Woman Wants! As well as exposure for physical businesses across The Gold Coast, we are also inviting businesses with online presence to participate in the exhibition, offering the opportunity to become more competitive in a retail and online world. want! The What Women Want Expo is the first event of its kind in QLD to bring together a selection of handpicked unique businesses. Showcasing exclusive products and services that satisfy the taste of every woman; from Health and Beauty to travel and home wares, from cosmetics to bridal - there will be something there for every kind of woman! The What Women Want Expo is an Outstanding Experience, giving each woman the chance to walk away feeling educated, beautiful and empowered. Just by attending the expo, you have done your part to support the amazing staff who support our sick kids, as $1 from each ticket sold will be donated to The Bravehearts Foundation. take part now!
3 In today s society, the epiphany of a woman is not like it used to be. InNow, women have many roles that they feel they need to take on at home, work and in the community. However, in the midst of all the responsibilities of the women of today, it seems that most have forgotten the importance of honouring herself. hy TAKE PART? Making a woman feel empowered is the foundation upon which The What Women Want Expo was created. By offering an array of over 100 unique brands all under one roof, as well as providing an educational platform for women from all walks of life to nourish her Mind, Body and Soul; each woman can choose to indulge in all the things that embraces her inner self to shine. We will provide the tools and understanding that both Women and their partners (Yes guys, you too!) need to indulge themselves and experience an event that heightens the feminine. This is one of the best marketing opportunities where your company can obtain face-to-face contact with thousands of women armed with the buying power to purchase your products and services at a fraction of the cost of most other media channels The launch of our 2014 Expo was phenomenal with Women from across NSW already labelling the Expo as A Must Attend Event! You can count on The What Women Want Expo to deliver a huge dynamic event in one weekend! Women are considered the world s most popular consumers and represent 85%of consumer spending and that translates into a huge $5 trillion market
4 the E T A M I T L U M R O F T PLA The What Women Want Expo invites you to reap the benefits of marketing to women who are the key decision makers for their products and services, in a fun filled, interactive environment. The What Women Want Expo is the ultimate platform for launching new products, generating sales and leads, maintaining close customer relationships, high volume product or service marketing, and branding your company or business. Studies have shown that when consumers can touch, taste, see, feel and try your product or service, they will become your customer for life The What Women Want Expo Visitor: Passionate about giving much needed time to themselves Aged years and Educated Predominantly Females and couples with a high disposable income of $50,000 + A mass audience who are interested in the latest products & services on the market and are ready to buy or experience your service Wanting to learn from the experts (i.e. You!) and have a Do it Now Attitude to life It is our aim to make each woman entertained to stay and indulge for as long as possible Keeping them in the Ready to buy Mind Frame for you!
5 5 top BENEFITS OF EXHIBITING 1 ss and bring e n re a w a d n ra b d Buil ucts. life - SELL your prod your products to 2 Generate thousands of new, qualified and hard to direct customers for your business. 3 Use this event as a platform to re-energise your current customer base i.e. invite them to the expo via your FREE The What Women Want Expo Exhibitor tickets in your pack to see and experience a new prod uct or service you may have. 4 ur stand to show yo n o s e ti vi ti ac n ctive, sales-drialvepeople and is more than just an Run interaan y employs re that your comp te. impersonal websi 5 Conduct valuable research from your stand at a fraction of what it would cost to employ a market research company.
6 expo HIGHLIGHTS Mani & Mocktail Bar: Using only the BEST Nail Professionals and Products, book yourself in for an Express Mani and Mocktail on us! Visit our Nail and Mocktail bar to book in your complimentary nail treatment; then feel free to continue shopping until one of our friendly team members sends you a reminder SMS to get to your nail appointment! It s time to be treated like the VIP you are! Magic Massage Bar: Our Massage Bar recognizes that the most luxurious thing we can give you is time! It s time to escape the hectic pace of everyday life - Now is your chance to enrich yourself with a relaxing massage to get back on your feet! Sassy Stage: If you love to be entertained, then head over to our Sassy Stage! Our on stage entertainment is so versatile, you'll find anything from exhibitor product demonstrations to Iconic Fashion shows, not to mention a bit of steamy entertainment to get your temperature rising! PLUS by visiting our sassy stage, you'll automatically receive two free tickets to our lucky door prize!
7 WHY SHOULD YOU BE INVOLVED AS A SPONSOR? The What Women Want Expo offers a wide range of sponsorship opportunities for businesses, organisations and individuals seeking to promote their profile, products and services to a diverse National audience. By partnering with the Expo you will be able to meet your target market under one roof, saving time and money in winning new business. We welcome suggestions of other ways you might wish to participate and are open to ways sponsors and exhibitors can become more involved in the event. In addition to offering three distinct levels of sponsorship, Empowerment, Opulent and Elegance Package, each with its own benefits, the What Women Want Expo management team can tailor packages to meet prospective partners unique needs. We will consider options for your involvement and ways for you to reach your targeted market.
8 Empowerment P a r t n e r (1 Available - $10,000) Empowerment Partner Benefits: Major Event Naming Rights with MC Opportunities Full page advert in the Expo Program Booklet Empowerment Partner Logo in 10,000 official Program guides Logo on Advertising Posters and Print Media Advertisements Logo on Tickets for Entry into the Expo as the Expo Empowerment Partner Your Logo Printed on all Expo staff T-shirts All Event staff will wear T-shirts with Empowerment Sponsor logo Logo on advertising flyers and E-flyers Banner ad with click through on The What Women Want Expo Website Radio Acknowledgment as Event Sponsor with all Radio advertising 150 Free Entry Tickets to The What Women Want Expo (Valued at $2250) Your Logo Printed on 5,000 Expo Giveaway Bags
9 Opulent P a c k a g e (1 Available - $6,000) Opulent Package Benefits: Stage Sponsor Naming Rights & MC opportunities Logo on Promotional Posters Half page advert in the Expo Program Booklet Opulent Partner Logo in 10,000 official program guides Acknowledgment in Print media editorial and Advertisements Logo on flyers and E-flyers Banner ad with click through on The What Women Want Expo Website 100 Free Entr y Tickets to The What Women Want Expo (Valued at $1500)
10 Elegance P a c k a g e (2 Available - $3,500 each) Elegance Package Benefits: Elegance Partner Logo in 10,000 official program guides Acknowledgement in Print media Editorial Half page advert in the Expo Program Booklet Logo on flyers and E-flyers Logo and Banner Ad on The What Women Want Expo Website 70 Free Entr y Tickets to The What Women Want Expo (Valued at $1050) 5
11 Exhibitor Package 1: 3m x 2m Exhibition Space only with 2.4m High Velcro Walls and 1m Side Walls Logo on The What Women Want Expo Facebook Page Logo on The What Women Want Expo Website 20 Free Entry Tickets to The What Women Want Expo (Valued at $300) 1 Business Listing Module in 5,000 Official Program Guides 1 fascia name board with digital business name printed ( max 30 characters) TOTAL: $950 + GST Don t forget that the cost of your Package is over TWO days - that s only $475 per day to expose your product to over 5,000 Customers
12 Exhibitor Package 2: 3m x 3m Large Exhibition Space with 2.4m High Velcro Walls and 1m Side Walls 1 x Fascia Name Board with Digital Business Name Printed (Max 30 Characters) 2 x 150 watt Spot Lights 1 x 4 amp Power Point Logo on The What Women Want Expo Facebook Page Logo on The What Women Want Expo Website 50 Free Entry Tickets to The What Women Want Expo (Valued at $750) 1 Business Listing Module in 5,000 Official Program Guides Opportunity to place product inserts into 5,000 Giveaway bags - Our Staff will insert these for you; so there is no hassle for you! TOTAL: $ GST By receiving FREE tickets in your Exhibitor Pack, means you can use them to entice your customers to buy from your store! Use it as a competition in store or online, or give to your own Special Customers as an incentive or reward for shopping with you!
13 Add-On One Add-On Two Add-On Three Add-On Four $150 Inc GST $110 Inc GST $95 Inc GST $50 Inc GST + 15 Minute On Stage Demo time to showcase your service or product on either Saturday or Sunday (Only 12 Available) + 1 x What Women Want Staff Member walking through the expo for 15 minutes showcasing your product to expo visitors + 10 x Extra Entry Tickets for your guests + 1 x Half Page Inclusion into a selected The What Women Want Expo E- Newsletter
14 how to get on board Fill in your Expo Booking form and send it back to the Girls at The What Women Want Expo Head Office with your Public Liability. Once your booking form and certificate of currency have been received and processed, you will receive an Invoice for your 20% deposit. Pay your deposit to secure your stand until your full balance is due. Click here for more details:
15 OF OUR MARKETING campaign The What Women Want Expo will be backed by a very detailed and highly targeted marketing and PR campaign. We aim to attract over 5,000 shoppers to the Expo through: PRINT MARKETING: Mixture of full and half page advertisements in an array of newspapers and Print media. DIGITAL MARKETING: An Extensive digital campaign including 12 x E-Newsletters across a database reaching over 5000 subscribers. RADIO MARKETING: Targeted intense radio advertising across 4 Radio stations for 3 weeks leading up to the Expo. NETWORKING: A dedicated team networking with all local and widespread community groups such as women s networks, local sporting groups, schools, doctors surgeries etc. SOCIAL MARKETING: Dedicated comprehensive social media strategy including weekly competitions on Facebook. Did you know? That through our detailed marketing campaign The What Women Want Expo will tap into a market of over 600,000 potential visitors each week! More importantly 122,000 of them are likely to go out on the weekend rather than stay home and 188,000 value taking care of their appearance...
16 Contact the Organiser The What Women Want Expo is organised by Black Pearl Events Pty Ltd. Like us on Facebook Follow us on instagram Black Pearl Events Pty Ltd is one of Sydney s most innovative boutique Event Management companies. Managing Director, Stephanie Bahe, Together with partner Michelle Denham, have over 15 years experience and have been responsible for managing multiple Events during their career. It is our mission to provide an experience, not just an event. Stephanie Bahe Event Manager Stephanie@blackpearlevents.com.au Michelle Denham Event Manager Michelle@blackpearlevents.com.au
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