FOUR ISSUES IN 2016 Exclusive Canadian Coverage

Transcription

1 C A N A D A FOUR ISSUES IN 2016 Exclusive Canadian Coverage 3,910 Total Audience Reach/Month PRINT: 3,000 Circulation WEBSITE: 910 Canadian Unique Vistors/Month 1,224 Canadian Pageviews/Month Use Trenchless Technology s strong brand name to carry your message to Canadian municipalities/ public works, utilities, contractors, engineers and manufacturers/suppliers MEDIA KIT trenchlessonline.com

2 ABOUT TRENCHLESS TECHNOLOGY CANADA Trenchless Technology has been the leading publication for North American coverage of the no-dig industry since its launch in 1992, and Canada has always been a large and important part of that coverage. The Trenchless Technology Canada edition provides expanded editorial coverage of the underground infrastructure work being done specifically in Canada. Trenchless Technology Canada offers marketers the opportunity to reach Canadian contractors, engineers and municipalities/utilities within the Trenchless Technology brand that s been influencing trenchless industry decision-makers for more than 20 years. EDITOR Bernard Krzys Publisher Bernie founded Benjamin Media in 1992 with the launch of Trenchless Technology magazine. He is a Professional Accounting graduate of Kent State University and is a CPA, but his real interest is entrepreneurship developing and growing businesses. He has received numerous industry awards most notably he was in the inaugural induction class of the NASTT Hall of Fame and is a frequent speaker at events. Bernie can be seen at many industry events with his wife Phyllis. He is a U.S. Army veteran. He is active year round doing triathlons, biking and running races; skiing; and attending his grandchildren s athletic and music events. Sharon Bueno Managing Editor Sharon is an American Society of Business Press Editors-recognized writer who came to BMI in 1998 after getting her start in newspapers. She s a graduate of Youngstown State University with a degree in journalism. Sharon is a lover of Elvis, sugar, Diet Coke and the NY Mets not necessarily in that order on any gicen day. SALES Dan Sisko Brand Sales Manager Dan has been with BMI for 14 years. He doesn t consider himself a conventional sales rep, but rather an opportunity presenter. He went to Cleveland State University and majored in marketing. In his spare time, Dan likes playing basketball, biking and spending time with his family. He also tries to be the best dressed at industry trade shows. Jim Rush Publisher & Editor Jim began his career at BMI in He graduated from Ohio University with a B.S. in communications. He enjoys meeting people in the industry and reporting on the incredible work they do to keep vital infrastructures working. Jim takes advantage of Northeast Ohio s great outdoor scenery and spends time biking, running, golfing and cheering at his children s ballgames. 2 C A N A D A

3 ABOUT BENJAMIN MEDIA INC. MEDIA BRANDS Benjamin Media Inc. (BMI), established in 1992, is a multi-faceted business-to-business media company serving niche construction markets with industry-leading brands. BMI s premier brands serve their markets with high-quality informative and educational content through a wide array of media. In 2014, BMI launched mobile apps for seven brands and invested in new webinar and technology all designed to help advertisers engage and connect with core audiences on a deeper level. BMI Media Products Print Publications Online Media Mobile Apps E-newsletters Webinars Educational Products & Conferences Marketing Services White Papers BMI also provides show management and custom publishing services within the markets it serves. Currently, BMI provides show management services for the North American Society for Trenchless Technology (NASTT) (No- Dig Show) and custom publishes NASTT s Trenchless Today and the National Utility Contractors Association s (NUCA) Utility Contractor. CONFERENCES Ground Improvement in Underground Construction & Mining Short Course Microtunneling Short Course Tunneling Short Course For more information about custom publishing and/ or show management, please contact Kelly Dadich, Director of Marketing, at kdadich@benjaminmedia. com or CONNECT WITH BENJAMIN MEDIA LinkedIn: C A N A D A 3

4 CALENDAR ISSUE DATES/DEADLINES CALENDAR BONUS DISTRIBUTION JANUARY Mails: January 5 Insertion: December 5 Materials: December 10 HDD and Laterals NASSCO Annual Conference, Feb 10-13, Maui Water & Wastewater Equipment Treatment & Transport Show, Feb , Indianapolis NASTT s 2016 No-Dig Show, Mar , Dallas APRIL Mails: April 5 Insertion: March 5 Materials: March 10 Pipe Relining, HDD, Condition Assessment, Manholes Trenchless Technology Road Show, May 18-19, Niagara Falls, ON Canada JULY Mails: July 5 Insertion: June 5 Materials: June 10 OCTOBER Mails: October 5 Insertion: September 5 Materials: September 10 Pipe Relining, HDD and Utility Tunneling WEFTEC 2016, Sept , New Orleans Pipe Relining, HDD and Pipe Bursting 3,000 Circulation Canadian contractors, municipalities/public works, engineers and others in the Canadian trenchless technology industry. GOVT/PUBLIC WORKS CONTRACTORS PRINT AUDIENCE 36% 5% 8% 11% ENGINEERS 17% OTHERS 23% MFG/SUPP UTILITIES 4 C A N A D A

5 WEBSITE Trenchlessonline.com BRANDED BACKGROUND SKINS Appears on the left and right side of the website page. LARGE LEADERBOARD 970 X 90 LEADERBOARD 728 X 90 EXPANDABLE LEADERBOARD 728x90/expands to 960x150 Ad expands down when cursor hovers over banner. HOMEPAGE SPOTLIGHT 728 X 90 Appears mid/center of a page. TRENCHLESSONLINE.COM CANADIAN WEB STATS 910 Unique Users/month 1,224 Impressions/month SOURCE: Google Analytics May 31, May 31, 2015 DIGITAL SPECS All dimensions shown below are in pixels. Benjamin Media uses Google DFP for all ad impressions. Ads and impressions are tracked when possible. Advertiser s using a third party service are responsible for tracking their own banner ad clicks. 300x250, 728x90, 300x600, 970x90 Static Banners Size may not exceed 35k (300x600 can be 45k) jpg, gif and png files are excepted - 3x max rotation of gifs (SWF files will not be accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags For 728x90 and 960x90 ads a 300x100 banner is also requested for mobile devises ONLINE RATES See pg. 8 PUSHDOWN LARGE LEADERBOARD 970 X 90/expands to 970 X 260 Ad expands down when clicked. EXPANDABLE 300 X 250/expands to 600 X 500 (max) Ad expands to the left when cursor hovers over banner. STANDARD 300 X 250 SKYSCRAPER 300 X 600 WELCOME 600 X 400 (Banner appears when page opens) 970x90, 300x250, 728x90 Expandable Banners Google DFP, 3rd party ad servers and javascript files are only accepted (SWF files will not be accepted) Video streaming is permitted 300x100 banner is also requested for mobile devises Background Skins Please supply left and right side artwork in jpg format Please note, background skins are not guaranteed to show on mobile devices and tablets Welcome Banner (600x400) Size may not exceed 45k jpg, gif and png files are excepted - 3x max rotation of gifs (SWF files are not accepted) Google DFP, 3rd party ad servers and javascript files are also accepted Publication will not host any images for javascript or 3rd party tags C A N A D A 5

6 SPECS TRENCHLESS TECHNOLOGY CANADA MATERIALS Ads are produced using computer-to-plate technology. DIGITAL FILES File Formats: PDF/x1a, PDF (Press Optimized), EPS and Tiff. Final effective resolution for all images and PDFs should be 300 dpi. Files should meet the size specifications listed. Color space: CMYK, or grayscale; no spot colors, no RGB. Ads not conforming to color specifications will be converted to CMYK. Benjamin Media Inc. is not responsible for color shifts due to conversions from RGB to CMYK. Hard-copy proofs are recommended but not required with all submitted materials. We accept no responsibility for color, content or quality if a color proof is not provided. Benjamin Media Inc. reserves the right to resize, re-crop or otherwise alter ads that are supplied incorrectly. *Additional Ad Charges There is a minimum additional charge for the following: Ad Creation/Modification... $75/hour INSERTS Please call for pricing. SPECIAL POSITIONS Guaranteed only with a 10% extra charge added to space rate. SHORT RATES Advertisers will be short-rated if within a 12-month period from the date of the first insertion, they do not use the amount of space that their billing was based. AGENCY COMMISSIONS 15% of gross billing is allowed to recognized agencies on space, color, special positions and inserts. SHIPPING INSTRUCTIONS Please send all advertising materials to: Benjamin Media, Inc. Attn: Advertising Brecksville Rd. Ph: Fax: AD SIZES Full Page Trim Size: 8 1/8" x 10 7/8" (206 mm x 276 mm). Gatefold Cover: 16 1/4" x 10 7/8" (413 mm x 276 mm). Spread: 16 1/4" x 10 7/8" (413 mm x 276 mm). BLEED SPECS Single Page: 8 1/4" x 11 1/8" (210 mm x 282 mm). Spread: 16 1/2" x 11 1/8" (419 mm x 282 mm). Allow minimum 1/4" (6 mm) in from trim edge for live matter. NON-PAYMENT In the event of non-payment, publisher reserves the right to hold the advertiser and/or its advertising agency individually and/or jointly liable. PLEASE SUBMIT LARGE ELECTRONIC FILES VIA OUR FILE SHARING SERVICE AT Full Page 2/3 Page 1/2 Page Vertical 1/2 Page Island 1/2 Page Horizontal 1/3 Page Vertical 8 1/4" x 11 1/8" 210 mm x 282 mm 4 1/2" x 9-3/4" 114 mm x 247 mm 3 3/8" x 9 3/4" 86 mm x 247 mm 4 1/2" x 7 1/2" 114 mm x 191 mm 7 x 4 7/8" 178 mm x 124 mm 2 3/16 x 9 3/4" 56 mm x 247 mm 1/3 Page Square 1/4 Page Square 1/4 Page Horizontal 1/6 Page Vertical 1/6 Page Horizontal 4 1/2" x 4 7/8" 114 mm x 124 mm 3 3/8" x 4 7/8" 86 mm x 124 mm 7" x 2 3/8" 178 mm x 60 mm 2 3/16" x 4 7/8" 56 mm x 124 mm 4 5/8" x 2 3/16" 117 mm x 56 mm DISCLAIMER: Advertisers and ad agencies assume liability for all content (including text, representations and illustrations of advertisements printed) and also assume responsibility for any claims arising therefrom made against the publisher. Publisher reserves the right to reject any advertising that he/she feels is not in keeping with the publication s standards. Publisher cannot guarantee bonus distribution. 6 C A N A D A

7 EVENTS BENJAMIN MEDIA INC. SPONSORSHIP AND EXHIBIT OPPORTUNITIES AVAILABLE. For more information, contact Brittany Maurer at or MICROTUNNELING SHORT COURSE Feb. 9-11, 2016 NEW LOCATION Boulder, Colorado HORIZONTAL DIRECTIONAL DRILLING ACADEMY Feb , 2016 Tempe, AZ NASTT S 2016 NO-DIG SHOW March 20-24, 2016 Dallas, TX TRENCHLESS TECHNOLOGY ROAD SHOW May 17-19, 2016 Niagara Falls, Ontario, Canada GROUND IMPROVEMENT IN UNDERGROUND CONSTRUCTION & MINING May 23-25, 2016 NEW LOCATION Boulder, Colorado PIPELINE LEADERSHIP CONFERENCE Date and location TBD BREAKTHROUGHS IN TUNNELING September NEW LOCATION Boulder, Colorado WATER FINANCE CONFERENCE Date and location TBD WATER ASSET MANAGEMENT CONFERENCE Date TBD Virginia Tech University, Arlington, VA BENJAMINMEDIA.COM/EDUCATION-CONFERENCES C A N A D A 7

8 RATES TRENCHLESS TECHNOLOGY CANADA PRINT FOUR-COLOR RATES (GROSS) SIZE 1X 4X 2-Page Spread $3,150 $2,995 Full Page 1,500 1,425 1/2 Island 1,125 1,070 1/2 Page /3 Page /4 Page BC (NET RATES) COVER RATES (GROSS) RATES INCLUDE FOUR-COLOR 1X 4X Inside Front Spread $3,375 $3,205 Inside Front 1,876 1,780 Inside Back Cover 1,650 1,570 Back Cover 2,250 2,140 DIGITAL WEBSITE CPM RATE (NET) Standard Rectangle Banner (300x250) $45 Skyscraper Banner (300x600) $75 Leaderboard Banner (728x90) $80 Expandable Leaderboard Banner (728x90 expands) $90 Large Leaderboard Banner (970x90) $95 Pushdown Large Leaderboard (970x90 expands) $100 Homepage Spotlight Banner (728x90) $6,500 Annual Branded Background Skin $12,000 Annual Expandable Banner (300x250 expands) $65 Welcome Banner (600x400) $199 APP PRINT ADVERTISERS: 10% of your print ad rate Trenchless Technology Canada will run your ad straight from the print issue APP-ONLY ADVERTISERS: Rates for companies not advertising in the print edition Full page $255 1/2 page $165 All ads include one hyperlink. Production charge for additional interactive elements is $75/hour. 8 C A N A D A