BREASTFEEDING. science to practice 2018 SEMINARS. for health professionals. Sponsorship & Exhibition Prospectus. Australian Breastfeeding Association

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1 BREASTFEEDING science to practice 2018 SEMINARS for health professionals Sponsorship & Exhibition Prospectus Australian Breastfeeding Association

2 HP Seminar Series 2018 The latest evidence-based information and research presented by experts in infant and maternal healthcare. The Australian Breastfeeding Association (ABA) invites your organisation to partner with us for our March 2018 seminar series for Health Professionals - Breastfeeding: science to practice. As Australia s leading authority on breastfeeding, the ABA provides innovative information, research and studies to assist health professionals working with breastfeeding families. The annual Seminar Series offers a unique opportunity to engage with health professionals including Lactation Consultants, Maternal and Child Health Nurses, Midwives and Paedeatric Nurses. Speakers Key Dates The ABA has engaged world experts in maternal and infant health to present at the 2018 Seminar Series. Speakers will deliver important, timely information and research on lactation and infant care. Sydney Tuesday, 13 March 2018 Sofitel Wentworth Phillip Street, Sydney NSW 2002 Dr Amy Brown Dr Katie Hinde Monica Hogan Anita Moorhead Della Forster Brisbane Wednesday, 14 March 2018 Sofitel Brisbane Central 49 Turbot Street, Brisbane City QLD 4000 Melbourne Friday, 16 March 2018 About the ABA Pullman Melbourne On The Park 192 Wellington Parade, Melbourne VIC 3002 The ABA is Australia s largest breastfeeding information and support service. As a Registered Training Organisation, ABA provides professional development opportunities to health professionals in the lactation and child health sector. ABA s services and resources specifically for health professionals include courses, home study modules and up-to-date research information. Our head office is located in Melbourne, with branches in each state. Every year: we educate approximately 2000 health professionals our Breastfeeding Helpline receives 1500 calls each week our website receives 200,000 plus visits each month local groups around Australia run more than 6,000 support meetings Past exhibitors Platinum Sponsor 2017 ARDO

3 Why sponsor the seminars Sponsorship Benefits for your organisation The seminars are a rare opportunity for your organisation to interact with large numbers of health professionals from your marketplace. They provide significant product and corporate profiling opportunities in print, online, through our website and webinars, and on location with interaction. The benefits to your company include: Promotion of your product/s to a highly targeted audience of influencers Ability to build brand recognition and awareness in your target market Engagement with your target audience the opportunity to engage people who work with mothers and babies and have them try out your product and connect with you Making new contacts Recognition for corporate social responsibility Increasing your profile by partnering with ABA The Australian Breastfeeding Association welcomes sponsorship from companies that comply with the World Health Organization s International Code of Marketing Breastmilk Substitutes. For more information see 2,000+ DELEGATES attended the 2017 HP Seminar Series, with more expected for DELEGATE PROFILE Midwife 67% Other 8% Lactation Consultant 45% Child Health Nurse 30% Volunteer Breastfeeding Counsellor/Educator 14% Nurse other than Midwife 45% Please note: Some delegates identified multiple roles (e.g. they were a midwife as well as a lactation consultant) Engage Network Educate p3

4 Partnership Opportunities Platinum Sponsor (1 only) As Platinum Sponsor of the HP Seminar Series you will have premium exposure and a unique opportunity to actively engage with health professionals working in maternal and infant health. D L SO Acknowledgement as Platinum Sponsor and logo inclusion across all HP Seminar promotional material including seminar programs and media communications (inc. social media) Sponsor of the Webinar* (see page 7 for details) Platinum Sponsorship will place you as the official partner of the seminars, giving you the right to promote your support via your website and other marketing collateral. Your logo will also be featured alongside all ABA marketing and promotion of the 2018 HP Seminars. Special announcements via ABA communications (including social media pages) will be granted to the Platinum Sponsor. Logo, profile and hyperlink on seminar In addition, our Platinum Sponsor will have prime exhibition space at all seminars, ensuring there is ample opportunity to engage with delegates throughout the day. 2 x complimentary registrations (per seminar) Inclusion of 60 word profile and weblink in 3 x blasts to database of 13,000** $11,000 ex GST Acknowledgement at opening and closing of each seminar Premium trade display space (2 tables) at each of the three seminars 2 x product sample and / or brochure Opportunity to add on Coffee Cart Sponsorship at all venues for additional $3,000 ex GST*** * Please note sponsorship of the Webinar is for the HP Seminar Series only. This does not include the Australian Showcase. Acknowledgement as Gold Sponsor across all HP Seminar promotional material including seminar programs and media communications Acknowledgement at opening and closing of each seminar Logo, profile and hyperlink on seminar Prominent display space (2 tables) at each of the three seminars 2 x complimentary registrations (per seminar) 2 x product sample and / or brochure Inclusion of 60 word profile and weblink in 2 x blasts to database of 13,000*, plus 2 x social media announcements Opportunity to add on Coffee Cart Sponsorship at all venues for additional $3,000 ex GST** **Subject to timing ***Pending availability Gold Sponsor (2 only) Gold Sponsors will receive ongoing acknowledgement for their support of the HP Seminar Series Promotional exposure as a Gold Sponsor will ensure you have every opportunity to promote your organisation and actively engage with maternal and infant healthcare professionals. As a Gold Sponsor you will receive promotional across the registration site, including a link to your website, as well as in the Seminar program. Social media opportunities will also be available. Trade display in a prominent location at all three seminars will also be available to Gold Sponsors. Opportunity to sponsor the coffee cart is also available at a reduced rate (please enquire). $7,000 ex GST *Subject to timing **Pending availability p4

5 Partnership Opportunities Silver Sponsor Becoming a Silver Sponsor of the HP Seminar Series 2018 gives you exposure before and at each of the events, as well as the opportunity to network with maternal and infant healthcare professionals. D L SO As a Silver Sponsor you will receive ample promotional opportunities from the ABA, including exposure within the seminar program and on the registration site. You will receive a trade display at each seminar and one complimentary registration. $5,000 ex GST Acknowledgement as Bronze Sponsor across all HP Seminar promotional material including seminar program Logo and hyperlink on seminar organiser s website Trade table display space (1 tables) at each of the three seminars 1 x complimentary registration (per seminar) 1 x product sample and / or brochure Logo, small profile and hyperlink on seminar Trade table display space (2 tables) at each of the three seminars 1 x complimentary registration (per seminar) Additional marketing opportunities are also avaialble, including your organisation profile and logo in one blast, which is sent to 13,000 healthcare professionals. Acknowledgement as Silver Sponsor across all HP Seminar promotional material, including seminar program 1 x product sample and / or brochure Inclusion of 30 word profile and weblink in 1 x blast to database of 13,000* *Subject to timing Bronze Sponsor As a Bronze Sponsor, you will have the opportunity to show your support for the ABA and the 2018 HP Seminar Series. Bronze Sponsorship grants you exhibition display at each of the seminars, as well as inclusion in the seminar program. ABA will also include your logo and a hyperlink to your website on the registration page. Your sponsorship will include one trade table display at each of the seminars, as well as one complimentary registration to liaise and network with delegates. $3,500 ex GST p5

6 Partnership Opportunities Morning Tea Sponsor (1 per seminar - 3 in total) There is a morning tea break at each of the conference venues. In addition to coffee, tea, drinks and snacks such as muffins and fruit etc conference attendees often linger and have discussions during and after these breaks. Acknowledged as morning tea sponsor in all HP Seminar promotional material, including seminar program and social media shoutouts Company name displayed on slides during conference 1 x company banner displayed during morning tea $1,000 ex GST (per seminar) 1 x complimentary registration for full day conference at venue *Subject to timing Acknowledged as Lunch Sponsor across all HP Seminar promotional material, including seminar program and social media shoutouts Company name displayed on holding slide displayed during lunch break Opportunity to have 2 x company banners displayed in lunch area during lunch 1 x product sample and/or brochure included in conference satchel 1 x complimentary registration for full day conference at venue Lunch Sponsor (1 per seminar 3 in total) Make an impression as the official Lunch Sponsor at the 2018 HP Seminar Series. While taking place within the formal framework of the conference, the official lunch provides an opportunity to emphasise your organisations services or products in a more congenial setting. $2,000 ex GST (per seminar) *Subject to timing p6

7 Partnership Opportunities Coffee Cart Sponsor (1 per seminar - 3 in total) As the exclusive Coffee Cart sponsor you will have the unique opportunity to sponsor barista coffee at the Seminar of your choice (pending availability). D L SO Liaise with delegates as they order their morning coffee with a trade table display adjacant to the cart. You will also have the opportunity to provide branded t-shirts for the baristas to wear. The coffee cart will function from 8am-11am, however your trade display will remain in place for the duration of the day. You will be recognised in the seminar program and on the registration site as the Coffee Cart sponsor. Acknowledgement as a Coffee Cart sponsor across all HP Seminar promotional material, including seminar program and social media shoutouts Logo, profile and hyperlink on seminar Trade display space (1 table) at your chosen seminar, adjacent to the coffee cart) Exclusive branding opportunities via the coffee cart, including t-shirts for baristas 1 x complimentary registration (per seminar) 1 x product sample and / or brochure *Subject to timing $1,500 ex GST (per seminar) Trade Exhibition In addition to sponsorship, ABA has additional exhibition and promotional opportunities for the HP Seminar Series. Benefit Entitlement (ex GST) Trade display table (per venue) 1 x trestle table; logo and acknowledgement on seminar $1,500 for all venues, $700 per seminar Satchel Insert Single piece of promotional material, product sample or brochure inserted into satchels nationwide $800 for all venues; $350 per seminar Seminar notepads and pens Supply of notebooks and / or pens with your company logo (company to provide) $710 (all seminars) p7

8 More information For further information or to request a booking form,please contact: Kathy Farrell, Senior Manager Income Development and Marketing Australian Breastfeeding Association kathy.farrell@breastfeeding.asn.au (03) Learn more about the ABA at breastfeeding.asn.au Australian Breastfeeding Association

9 BREASTFEEDING science to practice 2018 Seminars for health professionals SPONSORSHIP & EXHIBITION BOOKING FORM Location All Seminars, or: Sydney (13 March) Brisbane (14 March) Melbourne (16 March) Sponsorship Package Platinum Sponsor ($11,000) Gold Sponsor ($7,000) Coffee Cart Sponsor (per seminar) ($1,500) Silver Sponsor ($5,000) Bronze Sponsor ($3,500) Lunch Sponsor (per seminar) ($2,000) Morning Tea Sponsor (per seminar) ($1,000) Trade Exhibition & Promotional Opportunities Trade Table Display ($700 per seminar) ($1,500 all seminars) REDUCED PRICE! Satchel Insert ($350 per seminar) ($800 all seminars) SPECIAL PRICE! Seminar Notepads & Pens ($710 all seminars) ** Please note: all prices are exclusive of GST. Your Details Company Name: Contact Name: Postal Address: Suburb: State: Phone: Please completed form to For more information please call 03) Postcode: Australian Breastfeeding Association

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