CONSCIOUS COMPANY MEDIA

Transcription

1 2018

2 CONSCIOUS COMPANY MEDIA Conscious Company Media shares inspiring, cutting edge stories about business as a force for good. We host educational events and workshops, and connect talented individuals with purpose-driven work, all with the higher purpose of elevating consciousness in the business world. DIGITAL COMMUNITY AND CONTENT CHANNELS CONSCIOUS COMPANY MAGAZINE CONSCIOUS COMPANY MEDIA EVENTS MONTHLY WEBINARS INDUSTRY BEST PRACTICE GUIDES Sponsored Digital Articles & Advertising Large National Distribution World-Changing Womens Summit Targeted Lead Generation Widely Distributed Downloads enewsletter & Mobile App Quarterly in 2018 Print and Digital Versions Available Conscious Company Leaders Forum Thought Leadership Opportunity Thought Leadership & Targeted Lead Generation

3 AUDIENCE OVERVIEW The best way to understand our readers is through what we call stage of life consciousness psychographics, and the related purchasing and professional behaviors inherent in those stages. CONSCIOUS ACTIVIST (45%+) Loyal brand advocates for companies that are doing good in the world. They demand that their professions have purpose beyond a paycheck, and that their employer emphasize positive outcomes in the world. Many are social entrepreneurs who have started their own companies that incorporate these values. Millennials age 2534 are the primary audience here, but a variety of age and income categories fall into this stage of the life journey. CONSCIOUS CROSSOVER (31%) Those who are in a transition toward more conscious behavior. These are typically individuals who are consuming in a more mindful manner, both in diet and product choices, though may have not grown up with these values. Many hold leadership roles and are interested in adopting conscious business practices as a means of maintaining a competitive edge. The primary audience in this demographic is women in their late 30s, men in their late 40s, or more broadly older Millennials or mid-gen Xers. CONSCIOUS CURIOUS (15%) Those in the beginning of their journeys toward being conscious in how they eat, consume, and work, and those exploring the deeper self-inquiry of their role in the world and related meaning of life. The sweet spot falls in two categories: 1) Boomers taking a second look at their values set; 2) Early twenty-somethings exploring their values and ways they consume, act, and derive purpose from their initial career opportunities.

4 AUDIENCE OVERVIEW 60% Married 57% Hold a graduate degree or higher 37% Identify as owners/ founders of their company TOP EMPLOYMENT INDUSTRIES: Finance Management & Sustainability Consulting Advertising & Marketing Education conscious business practices into their 84% Factor purchasing and procurement decisions GENDER Over 60% of our print readership is female across both print and digital verticals. CONSUMER PURCHASING POWER Household income levels average above $85,000 per year, with median of $110,00+. AGE Over 60% of our audience is in the Millennial age group (under 35). GEOGRAPHY Over 87% of our audience is in North America, with a strong presence in New York, San Francisco, Chicago, Madison, Minneapolis, Los Angeles, Toronto, and Washington DC. Our largest print subscriber bases are in California, Colorado, Washington, New York, Texas, and Michigan. Distribution details available upon request.

5 SPONSORSHIP 2018 IMPACT SPONSORSHIP SERIES Conscious Company Media has always focused on telling the stories that matter the stories that shift the way that business is done, for good. In 2018 we are doubling down on this promise and have identified critical impact areas that we will be shining the light on throughout the year including: Corporate Activism Diversity and Inclusion Millennials in the Workplace Gender Equality and Women s Leadership Mindfulness in the Workplace These topical channels will weave across all platforms of CCM (print, digital, webinars, events) to inform deep dives into areas that push the needle toward progress in the business world. This is where sponsors come in: we need your support to help tell these critical narratives. In return, your brand will be associated with cutting edge content on the most pressing issues of our time and will be viewed as a leading brand that is aligned and engaged on these topics.

6 SPONSORSHIP IMPACT CHANNEL CHANNELS One sponsor per 6 months in 2018 Corporate Activism Diversity and Inclusion Millennials in the Workplace Gender Equality and Women s Leadership Mindfulness in the Workplace SPONSORSHIP INCLUDES Lead sponsor for impact area annual lists in print magazine, including: - Top 10 Corporate Activists - Top 30 Inclusive Social Entrepreneurs List - Top 20 Millennials in Conscious Business - Top 25 Women Leaders in Conscious Business - Top 15 Mindful Workplaces Brand logo and banner across all channel pages Lead sponsor for the 2018 topic channel Webinar One advertorial story featured in 2018 Bonus: 4 full-page print advertisements in Conscious Company Media TOTAL COST: $30,000 PER CHANNEL

7 PRINT MAGAZINE CONSCIOUS COMPANY MAGAZINE Our flagship product continues to appeal to a growing audience as the premier, nationally distributed print publication focusing on the most pertinent stories and best practices in the sustainable business community. 4 issues in 2018 Premium print and ink quality Interviews with top business leaders Practical tips for entrepreneurs Visual Business Models Thought leadership Eye opening statistics MAI NST REA M HOW IMPACT IS GOI NG S CONSCIOU Y C O M PA N AUTHENTIC LEADERSHIP WORKS INSIDE SILICON VALLEY S BEST CULTURE 3 MINDFUL WAYS TO RETHINK HIRING THE FUTURE OF FOOD WHAT IS REGENERATIVE BUSINESS? SUSTAINABLE HOLIDAY GIFT GUIDE ASANA CO-FOUNDER JUSTIN ROSENSTEIN PRENEURSHIP SUSTAINABILITY ENTRE LEADERSHIP WORKPLACE Key Topics: Social Entrepreneurship Personal Development Sustainable Business The New Economy Workplace Culture

8 PRINT MAGAZINE EDITORIAL CALENDAR DISPLAY DATE AD CLOSE DATE CREATIVE DUE Jan 1-March 31, April 1-June 30, July 1-September 30, October 1-December 31,

9 PRINT MAGAZINE DISTRIBUTION AND PRESENCE 20,000 Our projected print readership 1,600 The number of retail locations Conscious Company Magazine is sold out of nationwide 50 The number of states Conscious Company Magazine is sold in

10 PRINT MAGAZINE CONTACT US FOR DESIGN SPECS PRINT RATES FULL PAGE 2X 3X 4X 5X 6X $3,750 $3,600 $3,450 $3,300 $3,100 $2,900 INSIDE COVER SPREAD $10,500 COVER 3 (INSIDE BACK COVER) $8,750 COVER 4 (BACK COVER) $12,500 HALF PAGE 2X 3X 4X 5X 6X $1,875 $1,775 $1,675 $1,525 $1,400 $1,250 QUARTER PAGE 2X 3X 4X 5X 6X $900 $850 $800 $750 $675 $575 20% OFF FOR NEED HELP WITH THE CREATIVE? -B Corps -Conscious Capitalism Members -Non-profits -Small businesses (revenue less than $1M) To have our designer create your ad, please send: Company Logo High-resolution photos Ad Copy Cost: $150/hr

11 PRINT MAGAZINE TWO PAGE SPREAD DIMENSIONS BLEED TRIM LINE BLEED x SAFE ZONE x TRIM SIZE x NON-BLEED x FULL PAGE DIMENSIONS SAFE ZONE: KEEP ALL IMPORTANT INFORMATION INSIDE THIS AREA. BLEED x SAFE ZONE x TRIM SIZE x NON-BLEED x HALF PAGE DIMENSIONS HORIZONTAL x QUARTER PAGE DIMENSIONS x Bleed: The background and non-critical elements of a design should extend to this line. Trim Line: The final size and the line to which the printed page will be cut.. File Type Required: PDF Images: CMYK, 300dpi Safe Zone: Any text, logos or content placed in this area is safe. It is recommended to place important info away from the trim line.

12 EVENTS WORLD-CHANGING WOMEN S SUMMIT Nourish Yourself. Find Each Other. Elevate Business. February 20 22, Multiversity, Santa Cruz, CA We ve seen firsthand how an inspired band of powerful women are leading the way within the conscious business movement, working hard and smart to not only shatter glass ceilings but to build a better, more just and beautiful world for everyone through the power of business. In 2018, Conscious Company Media is gathering these change agents in one place for the first time. We re bringing together hundreds of female CEOs, thought leaders, entrepreneurs, investors, dreamers and doers. We re joining voices and forces and supporting each other as we change the world in an environment conducive to both connection and self-care. We cannot do this alone. Support from our partners is necessary to make this Summit as impactful as it can be under the following sponsorship tiers: 50% Tier Cost Value discunt when confirmed before Nov 15 Bronze $5,000 Silver $10,000 Gold $17,500 Logo placement on event materials and website Prominent thank you in event workbook Social media acknowledgment prior and during event Two 50% discount tickets Logo placement on event materials Prominent thank you in event workbook Social media acknowledgment prior and during event Gift-bag coupon/product/material opportunity Half-page print advertisement in Jan Mar 2018 print issue of Conscious Company Magazine focusing on Powerful Women and Female Leadership (deadline December 2, 2017) One free ticket, and one 50% discount ticket Logo placement on event materials Prominent thank you in event workbook Social media acknowledgment prior and during event Gift-bag coupon/product/material opportunity On-stage thank you during programming Full-page print advertisement in Jan Mar 2018 print issue of Conscious Company Magazine focusing on Powerful Women and Female Leadership (deadline December 2, 2017) Two free tickets, and two 50% discount tickets Contact Kate Herrmann for more details: kate@consciouscomag.com

13 EVENTS CONSCIOUS COMPANY LEADERS FORUM Our inaugural, sold-out 2017 Conscious Company Leaders Forum was an incredible success. By popular demand, we ll be hosting another Leaders Forum in June 2018, bringing together a curated audience of the top CEOs, executives, thought leaders, and change makers defining the future of business will feature a VIP lounge and expanded exposure for sponsors and benefactors. Date: June 6-8, 2018 Location: 1440 Multiversity Est. Attendance: 250 SPONSORSHIP OPPORTUNITIES Sponsors confirmed before October 31, 2017 receive a 50% early bird discount. Bronze $5,000 Logo placement on event materials and website Prominent thank you in event workbook Social media acknowledgment prior and during event Two 50% discount tickets Silver $10,000 Logo placement on event materials Prominent thank you in event workbook Social media acknowledgment prior and during event Gift-bag coupon/product/material opportunity Half-page print advertisement in Apr - June 2018 print issue of Conscious Company Magazine One free ticket, and one 50% discount ticket 1 VIP Reception Ticket Gold $15,000 Logo placement on event materials Prominent thank you in event workbook Social media acknowledgment prior and during event On-stage thank you during event programming Gift-bag coupon/product/material opportunity Full-page print advertisement in Apr - June 2018 print issue of Conscious Company Magazine Two free tickets Two VIP reception tickets Platinum Benefactor $25,000 Logo placement on event materials Prominent thank you in event workbook Social media acknowledgment prior and during event On-stage opportunity for team member of sponsor organization to highlight relevant work of the organization Dedicated blast to event attendees post event Gift-bag coupon/product/material opportunity Two full-page print advertisements in Conscious Company Magazine Three free tickets Three VIP reception tickets

14 WEBINARS WEBINARS: Conscious Company Webinars are a direct list building, lead generation vertical ideal for sponsors seeking to assert thought leadership on a specific topic. They are designed to provide real world insights and education on the most sought after topics in the conscious business movement. These information-packed sessions are designed to get straight to the core of what our audience wants to know with the interaction of live Q&A sessions to give attendees specific outcomes needed for their business. Date: Bi-monthly on Wednesdays Estimated Attendance: Details: Each webinar is 45 min with a 15 min Q&A 2018 Focus Tracks: Corporate Activism Diversity & Inclusion The Millennial Workplace Women in Leadership Inquire about custom content categories. SPONSORSHIP OPPORTUNITIES Co-creation of topic area and/or presentation opportunities Lead generation (150 minimum, 300 average) Logo placement across marketing and promotional channels Acknowledgement during event $5,000

15 DIGITAL DIGITAL ADVERTISING Web and newsletter advertising offers simple, affordable entry points for reaching Conscious Company s engaged digital audience. ConsciousCompanyMedia.com CCM ONLINE BREAKDOWN 710,000 sessions (60,000/mo) 420,000 uniques 69% North America 55% Female 45% Male 62% Millennials 31% Gen X WEBSITE LOCATION & PRICE Minimum one month run times, 20% discount applicable to 2+ months Homepage: Leaderboard Above the Fold (970x90px horizontal) Homepage: Leaderboard Below the Fold (970x90px horizontal) $1,300/month $990/month All Article Pages: Rectangle Below the Fold (300x250 horizontal) $600/month All Article Pages: Skyscraper (300x600px vertical) All Article Pages: Skyscraper (300x600px vertical) $1,400/month $1,400/month BI-MONTHLY NEWSLETTER* Rectangle Below the Fold (800x400px horizontal) $650/2 newsletters *Inquire for newsletter audience data

16 Contact Kate Herrmann for details on sponsorship packages and up to date information on campaign availability