Gaylord Palms Resort, Kissimmee, Florida August 1-4, 2013

Transcription

1 2013 SUMMER CONFERENCE SERIES Gaylord Palms Resort, Kissimmee, Florida August 1-4, 2013

2 Gaylord Palms Resort August 1-4, 2013 Agenda Thursday, August 1 10:00 am Weekend Registration Opens 2:00 pm Business Meeting 3:45 pm Allied Association Panel 6:00 pm Opening Reception Friday, August 2 7:15 am Continental Breakfast 8:00 am Key Note Speaker - Simon T. Bailey 9:45 am Finance and Accounting for Non-Financial People 11:45 am Membership Rick Coyne Saturday, August 3 7:15 am Continental Breakfast 8:00 am Increasing Your Catering Revenue with a Member-First Focus, Lynn Lafond DeLuca, Catering Director Association 9:15 am Menu Analysis: Applying Menu Engineering Techniques - Dr. Larry Ross am Beverage Trends & Financial Gain, Michael Bombard, StraightUpSolutions 12:15 pm Lunch 2:00 pm Exceptional Service - Simon T. Bailey 4:00 pm Florida Trends - Geoff Luebkenmann, Florida Restaurant & Lodging Association Sunday, August 4 7:30 Continental Breakfast 8:30 am Hiring Tools For a Qualified Candidate - Jenifer Logan, Guidant HR 10:15 am Gain Your CCM, CCE, MCM - How to and Why 11:45 am CAI/CAM Introduction 1:00 pm Conference Ends Gaylord Palms Resort Event Theme: Practice Applications for Club Managment Food & Beverage CMI Gaylord Palms Resort 6000 W. Osceola Parkway, Kissimmee, FL Reservations: Accommodation Details Run of House $139 Executive Suite $399 Deluxe Suite $599 All rates are per night, plus applicable local and state taxes. Room rates are available 3 days pre- and post-event. Resort Fee: $15++ per day includes: wired and wireless internet, fitness center access, local shuttle service to all 4 Walt Disney World theme parks and Downtown Disney, daily newspaper, local and toll free 800 telephone calls. Parking: Self-parking: $ per day Valet: $ per day Note: Reservation Rates guaranteed only until July 10, Conference Sponsor The Florida Chapter proudly recognizes Greenspoon Marder as our Diamond Sponsor for this Summer Conference event. Meeting Notes Attire Business Meeting/Education: Resort Casual (no tee shirts, cargo shorts or jeans) Social Events: Resort Casual (no tee shirts, cargo shorts or jeans) CMAA Credits Full participation in all education programs will yield 18.5 education credits; Opening Business Meeting attendees will receive one additional association activity credit. CMI Credits - #2 - Food and Beverage - 6 credits

3 Professional Development Allied Association Panel - This panel will include representatives from the various CMAA Allied Associations and will discuss topics related to club operations and industry trends. Own The Moment: Shift from Average to Brilliant Keynote - Simon T. Bailey Albert Einstein once said we cannot solve our problems with the same thinking we used to create them. This sage advice offers a practical explanation as to why we need to shift our thinking. Simon Bailey s Vujá dé Moment is a call to action inviting you to shift YOUR thinking in order to ignite innovation, disrupt the status quo and celebrate both failure and risk. As the state of business continues to shift it is critically important for you to re-examine, reset, reignite and adjust the way you have always done things. Commonality chokes creativity. If you practice the way everyone else practices that doesn t mean you are going to get the same results. You deny yourself and your organization of discovering how to fail forward. It is time to embrace disruptive shifts in order to create a more brilliant future for yourself and your organization. Be equipped with game-changer ideas for your business and life. Finance & Accounting for Non-Financial People - Fred Pryor Seminars Ever wondered where do those numbers come from? Financial savvy is critical in the club business, yet frequently staff suffer from a numbers phobia. This powerful seminar designed for non-financial people will gain you insight into the basics of accounting, budgeting, reporting and financial reporting. This session will equip you with better knowledge and understanding of the financial process and improve communication with your club s controller to ultimately make you a better manager. Membership Rick Coyne, ClubMark Over the decades, many changes have reshaped the way in which clubs must position themselves, target market and brand. Relegating this task to a part time Committee or staff person has proven to be inadequate at best. Rick will explore the disciplines required in a marketing professional and provide a general overview of PCMA s 360 degree approach to positioning the private club and engaging the entire staff in the membership process. It s an enlightening thought provoking process Increasing Your Catering Revenue with a Member-First Focus, Lynn LaFond DeLuca, Catering Director Association During this interactive presentation, we will discuss: How to Create Raving Fan Members! How your Member First attitude in Catering will build repeat and loyal Member business Tapping into the many niche target markets within your own membership base Using the knowledge, skills and teamwork of your fellow Club department heads to increase leads, services, event success and revenues Menu Analysis: Applying Menu Engineering Techniques - Dr. Larry Ross This dynamic educational program is designed for the engaged club manager looking to expand his/her knowledge base of the elements of effective menu analysis as applied in successful club operations. Topics covered include the menu costing and calculation of ideal food cost, and the subsequent use of costing data when combined with sales mix data to develop effective menu engineering strategies. The focus is on identifying possible opportunities for using the insights gained from menu analysis to improve both member satisfaction and the financial performance of the food and beverage operation. Practical applications are illustrated with examples tailored to the private club environment. Beverage Trends & Financial Gain - Michael Bombard, StraightUpSolutions. As a beverage consultant for many of the major national chain restaurants Michael will take us on an in-depth look at what makes a successful Beverage Program. As costs keep increasing and guests continuing to want better deals how can you survive? Find out how your current Glassware could be costing you more money than saving it. Drinks and trends keep changing is your Training Program adapting? A look at a Bartenders skill and how to make sure it is maintained through the ever-changing Cocktail Culture. Are they making a Rum and Coke properly? We will be covering Drink Making Techniques, Garnish FYI s, Glassware Trends, wants and must haves Your Brilliant Next Step to Owning the Moment Simon T. Bailey In this session you will be invited to open your mind, roll up your sleeves, and engage your brain. You will be immersed in exercises that will become your action plan to ensure that the learning conversation lives on and you create sustainable results in your business. Florida Trends, Geoff Luebkenmann, Florida Restaurant and Lodging Association An interactive discussion regarding the trends in Florida relative to food and beverage and tourism and how Florida and U.S. regulations governing their operation concern your club s ability to operate efficiently and within the law. Legal and Effective Hiring Tools - Jenifer Logan, Guidant HR Interviewing is one of the highest areas of lawsuits; therefore making sure everyone s hiring practices are current today is key to hiring qualified talent, reducing turnover from bad hires and getting sued by those bad hires. Join us for a lively session with tools for a better understanding of: advertising, applications, resumes, interviewing, employment offers, exempt/non-exempt rules, drug testing, physical exams, background checks, references and more. Gain Your CCM, CCE, MCM - How to and Why Join us as fellow CMAA managers share their experiences through their club careers from their entry into the club world to establishing a life-long career path and the CMAA education and accreditations that have influenced their careers. CAI/CAM Introduction - Paul Mengert, Association Management Group Many clubs and communities are combining club and property owners associations into one master association. Join this session for an overview on the benefits of gaining your CAM (Community Association Management) certification. This session will focus on the benefits of the certifications required by certain states and how the credentials will equip you with tools to improve the quality and effectiveness of your community management structure.

4 3330 Fairchild Garden Ave. P.O. Box West Palm Beach, FL Save The Da e September 27-29, Ocean Drive Vero Beach, FL Gaylord Palms Resort August 1-4, 2013 Conference Sponsored by: FLCMAA 3330 Fairchild Garden Ave. P.O. Box West Palm Beach, FL

5 Gaylord Palms Resort Kissimmee, FL August 1-4, 2013 CONFERENCE REGISTRATION Name Designation Membership # Club Title Address Nickname City State Zip Region Phone Cell Spouse/Guest Children (Age) Is this your first time attending an FLCMAA Conference? Yes No EDUCATION PROGRAM FULL REGISTRATION (includes all education programs) CMAA Member (postmarked by July 12, 2013) -$295 CMAA Non-Member Mid-Manager (postmarked by July 12, 2013) - $150* SPECIAL PRICING * Non-Member registration is open to club professionals who are eligible for CMAA membership. SINGLE SEMINAR TICKET PROGRAM** Thursday, August 1, 2013 $100 Saturday, August 3, 2013 $100 CMAA Non-Member Friday, August 2, 2013 $100 Sunday, August 4, 2013 $100 Mid-Manager $75 **Cannot be combined for multiple day pass. Available for single day registration only. SOCIAL EVENTS Thursday, August 1, Opening Reception Adults - $35 per person Children 6 to 12 years - $20 per person Children 5 and under - complimentary Friday, August 2, Epcot Adventure: includes dinner (cash bar) and park entry; transportation provided by Gaylord buses. Adults - $103 per person 4:00 pm Entry Adults - $117 per person 2:00 pm Entry Children age 3 to 9 - $94 per person 2:00 pm Entry Children age 3 to 9 - $80 per person 4:00 pm Entry Deadline for tickets July 19, 2013 REGISTRATION TOTAL Please include totals for each option: Education Social Events Total QUESTIONS Please contact the Florida Chapter office at (561) or via at info@flcmaa.org. PAYMENT METHOD Check payable to FLCMAA. Mail to: 3330 Fairchild Garden Avenue P.O. Box West Palm Beach, FL CANCELLATION POLICY Late fees will be charged for all registrations postmarked after July 12, Should you need to cancel your education or social event tickets, please make your request via to: info@flcmaa.org no less than 72 hours in advance of the start of the Conference.