Sales and Marketing Coordinator Recruitment Pack

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1 Sales and Marketing Coordinator Recruitment Pack

2 Dear Applicant, Re: Sales and Marketing Coordinator Recruitment Pack Thank you for your interest in the position of Sales and Marketing Coordinator. Please find enclosed the following documents: Post holder information Person specification Job specification Please return the completed application forms to Katie Winkless via , or post to: Katie Winkless PA and HR Assistant De Montfort University Students Union Ltd Campus Centre Building Mill Lane Leicester LE2 7DR The closing date for completed forms is midday, Monday 7 August 2017 and it is anticipated that interviews will take place week commencing 14 August For an informal discussion regarding the role please contact Adele Clarke, Marketing and Communications Manager, on We wish you all the best with your application. Yours faithfully Katie Winkless PA and HR Assistant

3 ROLE SUMMARY AND BACKGROUND Working under the supervision of the Marketing and Communications Manager, the successful candidate will coordinate and develop innovative revenue streams for the union that also add to the student experience. The role will include coordinating stall bookings, a range of events and private hire bookings. Coordinating current and researching potential new sponsorship deals and media advertising bookings. Plus, leading marketing campaigns for the organisation s commercial outlets to increase awareness and sales. The successful candidate will be a creative yet organised sales and marketing professional, able to balance the demands of revenue targets with the organisation s mission and values. Recruitment schedule Applications close: Midday, 7 August 2017 Provisional Interviews: Week commencing 14 August 2017 Start date As soon as possible, subject to notice period

4 JOB SPECIFICATION Job title: Department: Salary: Hours of work: Responsible to: Supervision: Purpose of post: Sales and Marketing Coordinator Marketing and Communications 18,940-22,494 per annum Full time 37 hours per week Marketing and Communications Manager Student Interns (as and when required) Working under the supervision of the Marketing and Communications Manager to coordinate and develop revenue streams for the union. Coordinating stall bookings, events and private hire. Generating creative ideas to market DSU s commercial outlets to increase awareness and sales. Main Duties and Responsibilities Coordination of sponsorship deals and media booking CRM of current sponsors Research and development of new sponsorship leads NUS Extra card sales coordination Run campaigns to increase revenue in this area Sales reporting Stall and marketing sales generation and coordination CRM of current customers Research and development of new customer leads Research of competitors and pricing Researching and implementing additional revenue streams Coordination of the commercial freshers fair Campaign support for all commercial arms Social media coordination and development for commercial arms Control and schedule relevant content for commercial arms Content management and revenue development of the new TV system Coordination of the Freshers Rep system Recruitment of Freshers Reps Timetabling and coordination of Freshers Reps during the Freshers period Assistance with the organisation of non-alcoholic based events throughout the year Supporting the new DSU e-commerce system Any other associated or similar duties that may be necessary from time to time as determined by the Marketing and Communications Manager This job specification is subject to alteration after consultation with the post holder following any change in circumstances. May 2017

5 PERSON SPECIFICATION JOB TITLE Sales and Marketing Coordinator DEPARTMENT Marketing and Communications SKILLS / COMPETENCIES REQUIRED ESSENTIAL DESIRABLE Qualifications A degree or qualification at equal level in business or marketing Evidence of continuing professional development Knowledge and Experience Experience of B2B customer relationship management with and sales generation Experience of private hire and event sales Knowledge and experience of price setting and calculating profit margins Knowledge and experience of planning and executing sales lead marketing campaigns Experience of project management and delivering against targets Knowledge and experience of coordinating sales meetings and presenting commercial offerings effectively and persuasively An understanding of digital communications and social media and it s use to increase business engagement and sales Experience of working to budgets Experience of organising and managing events Skills Ability to work to tight deadlines Ability to calculate and report on revenue, gross and net profit margins Ability to build relationships with customers and other stakeholders Ability to present coherently, effectively and persuasively to a range of audiences A high level of written English Ability to effectively plan, organise and maintain accurate and up to date records, together with the production of reports and monitoring information as required Values / Attitudes Reliable and trustworthy Ability to demonstrate a high level of flexibility Commitment to own personal development Understanding of students / Students Union environment

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