ESSENTIAL INSIGHTS FOR MIDDLE EAST WATER, GAS AND ELECTRICITY PROFESSIONALS

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1 MEDIA PACK ,182 Monthly Brand Reach 92% of readers use the magazine to aid their purchasing decisions 86% of readers have their copy read by two or more people ESSENTIAL INSIGHTS FOR MIDDLE EAST WATER, GAS AND ELECTRICITY PROFESSIONALS

2 UTILITIES MIDDLE EAST 34,182 total monthly brand reach Utilities Middle East is the businessto-business media brand informing utility leaders and enabling better decision making. A multi-platform suite with products in print, online, mobile and faceto-face, Utilities Middle East will help you meet your business objectives through high impact, bespoke campaigns, expertly targeted. By aligning yourself with Utilities Middle East s unique products, you position yourself at the heart of the market. Baset Asaba Editor, Utilities Middle East Utilities Middle East has offered an unparalleled resource for the people running utilities businesses in the GCC for ten years. It is the ultimate monthly source of all news, analysis, insights and opinions, policy and regulation, finance and investments relating to the region s power generation, water services and waste management sectors. Utilities Middle East s extensive publishing experience delivers an enviable reputation for breaking news and cutting-edge journalism. Senior decision-makers, industry regulators and policy makers alike highly value the brand as the only source to reach key senior players on a regular and targeted basis. Utilities Middle East offers a unique platform that allows various stakeholders to maximise their business prospects within the GCC utilities industry. The region expects investments of more than $85bn for the addition of 69GW generating capacity and another $51bn for transmission and distribution (T&D) over the next few years. The brand works with its clients to deliver their message effectively to a highly engaged audience, across all media platforms, when and where it is most valuable. The dedicated team at Utilities Middle East will guide clients in the selection of an appropriate, newsworthy subject and manage the process using impeccable research methods.

3 EVENTS COVERAGE Middle East SPECIAL REPORTS ROUNDTABLES Promote high-level debate on a subject within your area of expertise while positioning yourself as a thought leader. You ll also enjoy unrivalled access to key decisionmakers across your target market through intimate discussion and networking receptions. GAIN EXPOSURE Take advantage of our extensive coverage of all major utilities events to raise the visibility of your products and services by connecting your company to potential clients. Special Reports comprise our most premium content marketing opportunity. Special Reports inform our readers with an in-depth view of the current challenges and opportunities in a specific segment of the utilities market, and showcase the innovations of the very best companies that are leading the field with trusted and efficient solutions. In today s challenging market conditions, suppliers need to find more effective and innovative ways to communicate a detailed, technical and considered rationale for their customers consideration, regarding their purchasing evaluations and decisions often trying to communicate that quality products and services are a better investment than cheaper alternatives. The Special Report platform provides a premium opportunity for a Knowledge Partner and other market leaders to communicate their essential brand values and expertise to the market while also presenting them as thought leaders and subject matter specialists amon competitors. While there is considerable commercial value to be gained by the Knowledge Partner in securing such a prominent platform of independent and authoritative endorsement, this exercise is a true partnership opportunity that values the input and subject matter expertise that leading market players would be able to contribute to the report. For more information on how to get involved in Utilities Middle East s Special Reports, please contact baset.asaba@itp.com or andrew.gathercole@itp.com Benefits: Direct engagement with a handpicked audience from your target market Forge and nurture important market relationships Educate prospective customers on critical issues Co-branded write-up of the roundtable discussion and key findings

4 FEATURES LIST 2018 SPECIAL REPORT FEATURE JANUARY Water treatment POWER: District cooling FEBRUARY Leak detection & prevention POWER: Security WASTE: Management PREVIEW / REVIEW Utilities 2017 Annual Report WFES 2018 Preview Best of WFES 2018 MARCH Desalination POWER: IT/ICT MEE 2018 Preview APRIL Electricity storage WATER: Pumps WASTE: Reuse Best of MEE 2018 HAVE YOU GOT A STORY TO TELL? Do you have a story to tell in your own words? Or a specific message you want to communicate to your target market? Utilities Middle East offers numerous opportunities to work with its content team to help you create relevant, contextual messaging within the editorial environment of the publication. Brand View articles provide a content marketing platform with more credibility and authority than a typical supplier-written advertorial. Comment pieces and Last Word Q&As offer industry leaders a chance to share their views on an industry problem or opportunity and position their organisation as a potential solution provider. Promote your whitepaper, industry guide or case study to Utilities Middle East s database of registered online users through our daily online newsletter and social media platforms. Extensive promotion online will generate demand for your content and deliver sales leads and reach a wider audience of key decision-makers. MAY Switchgear WATER: Irrigation JUNE Engines Gen Sets Compressors WATER: Storage WASTE: Collection JULY IT/ICT POWER: Cables & conductors TOP 25 Utilities leaders AUGUST Testing & instrumentation WATER: Drainage WASTE: Reduction SEPTEMBER Substations WATER: Conservation OCTOBER Electricity efficiency WATER: Distribution WASTE: Treatment Every Issue: Comment, Case Studies, Projects in Progress, News, Views, Debate, Analysis Pre WETEX 2018 round table WETEX 2018 Preview NOVEMBER Network maintenance POWER: Smart Grid Best of WETEX 2018 DECEMBER Solar WATER: Smart meters WASTE: Recovery & recycling ONLINE BENEFITS Utilities Middle East online platforms offer our readers supreme interaction, timeliness and content longevity. Besides our website, our content is syndicated across various social media platforms to provide breaking news and insightful analysis on topical issues. Our highly packed video interviews are an extension of authoritative analysis and accurate industry intelligence from our print version. Generate new sales leads from contact details of those who download your content. Your content is hosted on the Utilities Middle East website and promoted via our website, daily enewsletter and social media.

5 CIRCULATION READER SURVEY READERSHIP BY JOB TITLE BRAND REACH BREAKDOWN A survey of Utilities Middle East readers revealed the following views: *Source: ITP Business Readership Survey September 2017 PURCHASING DECISIONS* COMPETITIVE ADVANTAGE* READERSHIP* 92 % of our readers have used Utilities Middle East to make purchasing decisions based on its editorial and advertising content. 87 % of readers consider Utilities Middle East to be a superior or better publication than others in the same industry within the region. 86 % of subscribers have their copy read by two people or more. Country / Regional Managers 1.3% Engineers 9.7% Operations Manager / Director 4.6% Project Manager / Director 7.3% Purchase Director / Manager 2.8% READERSHIP BY JOB FUNCTION Government Minister Senior Management Procurement Project Planner Financial Director Senior Engineer Consultant Corporate Executive and Senior Management 48.5% Other professionals allied to the field served 13.1% Sales and Marketing Director / Manager 12.7% Consulting Engineers Plant Manager Works Manager Operations Maintenance Surveyor Distributor TOTAL BRAND REACH: 34,182 MEDIA REACH Controlled Print Circulation 4,907 Digital Ezine Readers (Sept 2017) 2,311 App Downloads 1,597 Total Monthly Readership (Print, Ezine, App) 8,815 Unique web site visitors 13,313 Monthly enewsletter readers 12,052 Total Monthly Brand Reach 34,182 1 Source: ITP Business Readership Survey September 2017 Authoritative source of information on the GCC utilities industry The go-to platform for data, research and in-depth analysis Available in both digital and print formats Wide-reach throughout the GCC Read by utilities C-level executives and above Distributed at all major utilities exhibitions and conferences Chosen by top industry players for brand promotion and knowledge partnerships UTILITIES MIDDLE EAST APP Utilities Middle East has its own dedicated app, available to download for ios, Android and Kindle enabled devices. Users see the latest print edition as soon as it is published, plus an extensive archive of past issues. The app is the perfect companion to the printed edition, allowing readers to catch up on industry events on the go.

6 RATE CARD ADVERTISING RATES POSITION SPECIFICATION TRIM SIZE W X H (MM) SINGLE ISSUE PRICE SIX SERIES PRICE (PRICE PER INSERTION) TWELVE SERIES PRICE (PRICE PER INSERTION) Double Page Spread 410 x 275 AED 32,963 ($8,977) AED 29,663 ($8,078) AED 28,019 ($7,630) Full Page 205 x 275 AED 21,163 ($5,763) AED 19,047 ($5,187) AED 17,991 ($4,900) Half Page Spread 390 x 120 AED 23,600 ($6,427) AED 21,134 ($5,756) AED 20,062 ($5,463) Half Page 185 x 120 AED 16,482 ($4,489) AED 14,832 ($4,039) AED 14,010 ($3,815) Quarter Page Spread 90.5 x 243 AED 18,854 ($5,135) AED 16,965 ($4,620) AED 16,021 ($4,363) Quarter Page Strip 390 x 60 AED 11,800 ($3,213) AED 10,622 ($2,893) AED 10,028 ($2,731) Inside Front Cover 185 x 60 AED 28,217 ($7,684) AED 25,395 ($6,916) AED 23,985 ($6,532) Outside Back Cover 205 x 275 AED 37,837 ($10,304) AED 34,054 ($9,274) AED 32,158 ($8,758) Inside Back Cover 205 x 275 AED 23,600 ($6,427) AED 21,239 ($5,784) AED 20,062 ($5,463) Full Page Advertorial 205 x 275 AED 32,963 ($8,977) AED 29,663 ($8,078) AED 28,019 ($7,630) Belly Band 205 x 275 AED 28,217 ($7,684) AED 25,395 ($6,916) AED 23,985 ($6,532) Branding Pod Upon Application AED 8,225 ($2,240) Price on request Price on request Brand View 410 x 275 AED 11,464 ($9,122) Price on request Price on request Cover Mounts Upon Application AED 39,761 ($10,828) AED 35,785 ($9,745) AED 33,797 ($9,204) Inserts Upon Application AED 25,885 ($7,049) AED 25,885 ($7,049) AED 25,885 ($7,049) Knowledge Partnership Upon Application AED 73,440 ($20,000) UTILITIES-ME.COM Expandable Banner Upon Application AED 367 / CPM ($100) Direct Marketing Upon Application AED 1,469 / CPM ($400) MPU Upon Application AED 349 / CPM ($95) BRAND VISIBILITY Double page spread 410 x 275mm Half page ad 185 x 120mm Full page ad (illustrated above and far right) 205 x 275mm ADVERTISING EDITORIAL ONLINE ADVERTISING PRODUCTION Andrew Gathercole Sales Manager T: M: E: andrew.gathercole@itp.com Baset Asaba Editor T: E: baset.asaba@itp.com Riad Raad Advertising Director, B2B Digital T: M: E: riad.raad@itp.com Mahendra Pawar Production Coordinator T: E: mahendra.pawar@itp.com Online banner ad 728 x 90 pixels

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