NIGHT IT UP! SPONSORSHIP PACKAGE MARKHAM CIVIC CENTRE 101 TOWN CENTRE BLVD MARKHAM, ON

Transcription

1 NIGHT IT UP! SPONSORSHIP PACKAGE MARKHAM CIVIC CENTRE 101 TOWN CENTRE BLVD MARKHAM, ON 7

2 CONTENTS ABOUT THE ORGANIZERS ABOUT THE EVENT BENEFICIARIES SOCIAL MEDIA REACH MEDIA COVERAGE TESTIMONIALS PAST SPONSORS SPONSORSHIP LEVEL CONTACT

3 WHO ARE WE? We are Power Unit Youth Organization (PUYO), a youth-driven non-pr t organization based in Toronto that strives to promote youth development and empowerment through philanthropy. Our goal is simple: we provide learning opportunities in order to empower youths and build leaders. WHAT DO WE DO? At PUYO, we know that everyone can make a difference. We aim to make lasting impressions on the community while acting as a learning vehicle for youth. ABOUT US PUYO consists of ambitious, bright individuals from across the GTA, whose ingenuity and fresh perpsective offer a one-of-a-kind marketing opportunity for your company. OUR MISSION PUYO strives to instill a sense of empowerment in youths and to encourage a habit of giving back. By organizing philanthropic projects, youths are given the opportunity to grow, to self-explore and to be a part of something bigger than ABOUT THE ORGANIZERS 3

4 OUR VALUES YOUTH DEVELOPMENT. EMPOWERMENT. PHILANTHROPY. OUR VALUES 4

5 OUR VISION TO BELIEVE. TO CARE. TO ACT. OUR VISION 5

6 ATTRACTIONS 55+ Live Performances 130,000+ Attendance Food, Game Merchandise Booths Sports & Activities Food Truck Eats ABOUT THE EVENT 6

7 100, , , , ,000 ATTENDANCE AGE ETHNICITY AVG LENGTH OF STAY 18 & UNDER ASIAN CAUCASIAN AFRICAN AMERICAN OTHER 1 HR OR LESS 2-3 HR 1-2 HR 3 HR+ TRAVEL FROM VISITORS MARKHAM SCARBOROUGH NEW VISITORS 50KM+ RICHMOND HILL RETURNING VISITORS NORTH YORK DOWNTOWN ABOUT THE EVENT 7

8 BENEFICIARIES 2002 COVENANT HOUSE 2003 THE SCARBOROUGH HOSPITAL 2004 CHILD FIND ONTARIO 2005 HARMONY PLACE SUPPORT 2006 UNDER THE BANYAN TREE 2007 YEE HONG CENTRE FOR GERIATRIC CARE RAISED OVER 113, YOUTH OUT LOUD AWARENESS 2009 OTHERHALF More than just a monetary donation, PUYO offers a unique opportunity to sponsors - to identify and develop talent and leadership in the youth of tomorrow, while still supporting the selected beneficiary each year through philanthropic initiatives WELL OF CHANGE 2011 SLEEPING CHILDREN AROUND THE WORLD 2012 MAKE-A-WISH 2013 SECOND HARVEST 2014 UNITY CHARITY 2015 YELLOW BRICK HOUSE 2016 RAISING THE ROOF BENEFICIARIES 8

9 SOCIAL MEDIA REACH # UNIQUE VISITORS # IMPRESSIONS # AVG LIKES 5,600+ Pre-Event per week 6,200+ Pre-Event per week 17,680+ Pre-Event per week 120+ Pre-Event per week # COMMENTS 67,600+ During Event per week 95,600+ During Event per week 641,600+ During Event per week 10+ Pre-Event per week YOUTUBE LIFETIME VIEWERS SOCIAL MEDIA REACH 9

10 SOCIAL MEDIA REACH Night It Up! Related Night Markets SOCIAL MEDIA REACH 10

11 MEDIA COVERAGE BROADCAST 1,747,000 VIEWERS ENGLISH ARTICLES CHINESE ARTICLES NIU! MEDIA COVERAGE 11

12 TESTIMONIALS We were all so thrilled to have been a part of Night It Up! and to have the pleasure of working with such creative, organized and innovative people on the Power Unit Team your name REALLY suits you well! Thanks for hosting us at Night It Up! this weekend. Trojan was very happy to be a sponsor, and our client came by on Saturday and loved the experience. PUYO has always surprised me with what is brought to the table. There has been major improvements in my ROI this year. I love the stage presence and the traffic through NIU s social media outlets. We love working with you guys! We have decided that we are going to do something with you guys again and in a larger capacity. TESTIMONIALS 12

13 Organizer Title SuppoRTING Diamond COMMUNITY PARTNER Programming PARTNER Media PhOTOGRAPHY & VIDEOGRAPHY Venue BENEFICIARY Food Special Thanks PAST SPONSORS 13

14 SPONSORSHIP LEVELS Title 35,000 Presenting 15,000 Diamond 7,000 Supporting 1,000 Friend 500 Giveaway Initiative Exclusive Program Name Company Name Presents Night It Up! Industry Exclusivity Exclusive Press Release Inclusion + Press Conference Speech Time First right of refusal for same sponsorship tier for following year Sponsor Booth (10 X 10 FT.) 4 Locations 2 Locations 1 Locations Speech event opening ceremony MC Recognitions SPONSORSHIP LEVELS 14

15 Title 35,000 Presenting 15,000 Diamond 7,000 Supporting 1,000 Friend 500 Giveaway Initiative Banners (12 X 3 FT.) 3 Prominent Spaces 2 Prominent Spaces 1 Prominent Spaces Logo Placement on all organizer and volunteer T-shirts VIP Parking Passes for Duration of Event 10 Passes 5 Passes 3 Passes 2 Passes 1 Passes Company Item/ Prizes put in Delegate bag Night It Up! Large Logo Placement + company website link + exclusive company page Logo Placements (according to tier) + Company website link Facebook Page Logo + Company website link Twitter Re-tweet corporate post, mentioned before and after Night It Up! event Video logo placement Newspaper Ad logo SPONSORSHIP LEVELS 15

16 Follow us Check us out on Facebook NIGHTITUP POWERUNIT Markham Civic Centre 101 Town Centre Blvd Markham, ON SYDNEY TAN SPONSORSHIP DIRECTOR CONTACT 16