Media Data Success Touchdown.

Transcription

1 Media Data 2018 Success Touchdown.

2 CONTENT INFORMATION General Information Gates Details and Prices DIGITAL MEDIA DUS AD GATE DUS AD BOARD DUS AD WALK Airport Window Airport Infoscreen Digital Touchpoints ONLINE Desktop Mobile INDOOR Light Box 4/1 Stretch Fabric Megaposter DIN A1-Net OUTDOOR SkyPoster Stretch Fabric Megaposter City-Light-Poster City-Light-Board Shuttle-Bus PROMOTION Static Promotion Mobile Promotion MEDIADATEN 2016 SPECIAL FORMS OF ADVERTISING Automobile Presentation Automobile event Light Box Advertising Foil Advertising in multi-storey car park Erfolge landen. CONTACT 2

3 MEDIA INFORMATION IT S ALL IN THE NAME There are many ways to reach your customers. The world of digital technology above all else is continually opening up new opportunities to get your message across. The range of media solutions at Düsseldorf Airport is also expanding, in line with our aim to bring you innovative advertising media. An average of 64,600 passengers both business and leisure pass through this international hub every day. Particularly at trade fair times, a huge number of business travellers use Düsseldorf Airport, which is renowned for its compact layout. Where better to exploit traditional and digital media to touch down amongst discerning target markets? A total of 11,374 m 2 of advertising space is available for you to get your message across. We support and guide you through the planning and realisation of your marketing campaign, advising you on the best form of advertising and prime positioning, and also take care of installation and dismantling. Our comprehensive service package includes a dedicated member of our team, who takes care of all of your advertising needs at Düsseldorf Airport. To ensure the success of your advertising, we have the means to pull out all the stops - from giant megaposters to small website banners. Success - Touchdown. This is our service promise to you, our customers. And another independent study has recently proved the effectiveness of our advertising. All you need to do is get in touch! We will be pleased to help land your message successfully with your target market. Your Airport Media Team 3

4 Information General information SUCCESS COUNTS WHEN YOU CAN MEASURE IT Our Guests, your Customers. On average 64,400 passengers per day. In other words, approx million per year, broken down into 40 % business travellers, 60 % leisure. Almost 60 % of the business travellers are freelancers, self-employed or work in managerial positions. More than half of these fly at least once a month. 55 % male and 45 % female passengers, with an average age of approximately % of our passengers fall within the particularly attractive target market of those aged between 30 and 65. Powerful City, Powerful Region. Around 18 million people live within a 100-kilometre radius. The Düsseldorf region is Europe's third largest catchment area after London and Paris. The Airport-City provides 19,800 jobs across 216 different companies, which makes it the largest employer in Düsseldorf, the state capital. This explains the airport's strong roots within the local region. 9 out of 30 DAX-listed companies have their headquarters in North Rhine Westphalia. With a gross domestic product of over 646 billion euros, the state of North Rhine Westphalia is one of Germany's leading business regions. And with over 200 trade fairs held per year, which attract 6 million visitors, the economic hub of Düsseldorf is one of the biggest trade fair venues in the world. Sources: Passenger survey DUS total 2016, as of: 08/216. NRW INVEST 4

5 Information General information THE AIRPORT Multifaceted and Bustling. Our dining and shopping area is home to more than 100 boutiques and catering outlets. And because they're also open on Sundays, they're a great springboard for your advertising seven days a week million passengers take off from Düsseldorf every year, heading off to around 200 destinations in 55 countries flying with around 70 different airlines. That's an impressive total of more than 570 flights a day and 64,400 passengers. Control and Security. Schengen area: This includes most EU member states (excluding Ireland and Great Britain), as well as Iceland, Norway and Switzerland. Non-Schengen area: Flights outside EU member states (excluding Iceland, Norway and Switzerland), as well as Ireland and Great Britain. Security area: Only passengers or people who have been through security are allowed to enter. Access only with a valid ticket or airport ID card. Public area: Open to passengers, visitors, people collecting passengers and employees. A wide range of target groups can be reached here using an optimised mix of media. Positioning your message in the terminal, the gates and in the car parks makes sure that it leaves a lasting impression. Security area / Schengen Security area / Non-Schengen Public area 5

6 Information Gates FOCUS ON YOUR TARGET MARKET The different zones in the airport allow an initial selection of how to engage with your customers, which can be filtered down even further to match your individual advertising requirements. GATES A Business travellers and transit passengers 6,781,020 passengers in 2016 GATES B Business and leisure travellers 10,793,530 passengers in 2016 GATES C Intercontinental travellers 5,910,210 passengers in 2016 Air China LOT All Nippon Airways Lufthansa Austrian Airlines Niki Luftfahrt Azur Air Norwegian Air International Cathay Pacific SAS Scandinavian Airlines Condor Flugdienst Singapore Airlines Croatia Airlines Swiss Eurowings TAP Portugal Germanwings Aegean Airlines Finnair Air Baltic Germania Air Berlin Hahn Air Lines Air France HOP! Air Malta Iberia Alitalia KLM Royal Dutch Airlines Astra Airlines small planet Airlines British Airways SunExpress Deutschland Condor Flugdienst TUIfly Czech Airlines Vueling Delta Air Lines WOW Air Aer Lingus Iraqi Airways Aeroflot Jet2.com Air Berlin Mahan Air Air Cairo Montenegro Airlines Air Serbia Nouvelair Tunisie Air Seychelles Onur Air AtlasGlobal Pegasus Airlines Bora Jet Royal Air Maroc Bulgarian Air Charter S7 Airlines bmi regional SunExpress Corendon Airlines SunExpress Deutschland Emirates Tailwind Airlines Etihad Airways TUIfly flybe Tunisair Fly Egypt Turkish Airlines Freebird Airlines Ukraine International Airlines Germania Schengen Non-Schengen Data from the summer schedule 2017 ( ) Please note that due to operative requirements there may be gate allocation changes. 6

7 Information Details and prices OUR PRICING INFORMATION Although the range of marketing solutions at Düsseldorf Airport is vast, we always keep within clearly defined limits when it comes to terms and conditions. Please contact us for our tailor-made solutions. Booking: Whether indoor or outdoor, our traditional advertising space can be booked on a monthly basis, and all digital media weekly. What s on board: Backlit advertising space is a great eye-catcher. What you need to know: our prices include electricity and external cleaning costs for these spaces. Optional extras: We would be pleased to offer other agency and intermediary services upon request. Simply contact the Team Airport Media for further details. What's not on board: Media production can be carried out be Airport Media or another service provider. However, media production costs are not included in the media price. Media production: Our customers can know also benefit from our media production services, which include the installation, dismantling and disposal of promotional material. Printing can also be outsourced to your preferred service provider, in line with the printing specifications of Airport Düsseldorf. Simply provide us with your advertising material when you book your digital media campaign. A sum of 300 per commercial will be charged for the receipt and checking of data. We will be pleased to offer advice concerning media production please don t hesitate to ask! Promotional staff: If you would like to use the services of a promotion team, you can choose between a mobile or static promotion, depending on your needs and target market. The media price includes the licence required for four promotional staff. However, it does not include the promotional team itself. We would be pleased to recommend an agency that can provide the best team for your needs. 7

8 DIGITAL MEDIA DUS AD GATE DUS AD BOARD DUS AD WALK Airport Window Airport Infoscreen Digital Touchpoints We are forward-looking and so are your customers! Digital advertising media offers outstanding benefits when it comes to grabbing audience attention and quality of contact. The field of innovative advertising media never stands still. We are therefore proud to present the Airport Mall video, which is a brand new tool for getting your message across effectively. 8

9 Digital Media DUS AD GATE DUS AD GATE Our innovative advertising solutions at Düsseldorf Airport: DUS AD GATE. Airport advertising has never had such a targeted audience and now it s even destination-targeted! Your integrated ad will be shown directly during the boarding of your selected destination. With our selection of eleven top destinations, you have the choice between separate, single bookings or one of three set packages. The DUS AD GATE integrates your message in a broadcasting loop containing the current day s weather and news relating to the specific destination. Transparent targeting optimises your media costs and guarantees greater audience attention with the perfectly positioned ad before take off. EXAMPLE PRICING DESTINATION / PACKAGE BROADCAST TIME in the 160-second loop DIMENSIONS in px Full HD 5 DAYS IN MARCH DAYS IN JULY 2017 MEDIA PRICE in euros PASSENGER AUDIENCE MEDIA PRICE in euros PASSENGER AUDIENCE Zurich 10 seconds 1,920 x 1,080 3,229 10,765 3,717 12,390 Palma de Mallorca 20 seconds 5,167 10,765 5,947 12, seconds 1,920 x 1,080 1,608 5,360 4,397 14,660 Technical Details Media price plus costs for data collection and testing: 300 euros / spot. Ad length: 10 or 20 seconds in a 160-second loop (max. no. of advertisers: 4) Broadcasting time: Flughafen Düsseldorf GmbH (Düsseldorf Airport) operating hours. Broadcasting loop: 80 seconds content, 80 seconds commercials Broadcasting: during boarding of selected destination Frequency of bookings: daily, for a minimum of 5 days, customised configuration. Production data: on request. Prices apply to Prices for 2018 on request. 20 seconds 2,572 5,360 7,036 14,660 TOP Business Germany 10 seconds 1,920 x 1,080 4,625 22,026 5,473 26,060 (Berlin, Hamburg, 20 seconds Munich) 8,326 22,026 9,851 26,060 Back to DIGITAL MEDIA 9

10 Digital Media DUS AD GATE Gates A Departure / Level 0 Back to DIGITAL MEDIA 10

11 Digital Media DUS AD GATE Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 11

12 Digital Media DUS AD GATE Gates A Departure / Gallery platform Back to DIGITAL MEDIA 12

13 Digital Media DUS AD GATE Gates B Departure / Level 0 Back to DIGITAL MEDIA 13

14 Digital Media DUS AD GATE Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 14

15 Digital Media DUS AD GATE Gates B Departure / Arrival / Level 2 Back to DIGITAL MEDIA 15

16 Digital Media DUS AD GATE Gates C Departure / Level 1 Back to DIGITAL MEDIA 16

17 Digital Media DUS AD GATE Gates C Departure / Level 1 Back to DIGITAL MEDIA 17

18 Digital Media DUS AD BOARD DUS AD BOARD XXL attraction: the spectacular way to get your message across. Large-format screens are a well established means of advertising. Our new solution, however, enables you to use these screens to reach potential customers in the terminal. Passengers will find it hard to miss the DUS AD BOARD, allowing you to achieve up to 1.3 million contacts*. Three spaces at the A gates also allow you to get your message across to 298,000 passengers per month. Up to 631,000 passengers pass in front of the new, enlarged DUS AD BOARD at the B gates. You are now able to show video clips on the large screens with the impressive quality of digital! LOCATION POSITION AREA BROADCAST TIME IN in 60-second loop Gates A Departure / main entrance Departure / main entrance Arrival / Main exit Arrival / Main exit Gates B Arrival / Main exit Arrival / Main exit Hugo Junkers Lounge Hugo Junkers Lounge DIMENSIONS in px MEDIA PRICE in euros / week Security control 10 seconds 3,850 x 2,170 3,330 (No. 01) Security control 20 seconds 3,850 x 2,170 3,985 (No. 01) Security control 10 seconds 3,850 x 2,170 2,407 (No. 02) Security control 20 seconds 3,850 x 2,170 2,918 (No. 02) Security control 10 seconds 3,850 x 2,170 2,407 (No. 01) Security control 20 seconds 3,850 x 2,170 2,918 (No. 01) Security control Security control 10 seconds 3,850 x 2,170 2,194 (No. 02) 20 seconds 3,850 x 2,170 2,822 (No. 02) Terminal Departure East Public area, Terminal areas A + B 10 seconds 3,850 x 2,170 3,330 (No. 01, East) Departure East Departure West Departure West Public area, Terminal areas A + B Public area, Terminal areas B + C Public area, Terminal areas B + C 20 seconds 3,850 x 2,170 3,985 (No. 01, East) 10 seconds 3,850 x 2,170 3,330 (No. 02, West) 20 seconds 3,850 x 2,170 3,985 (No. 02, West) Arrival / Gates A / Baggage reclaim area Arrival / Gates A / Baggage reclaim area Security control 10 seconds 3,850 x 2,170 2,407 (No. 01) Security control 20 seconds 3,850 x 2,170 2,918 (No. 01) Technical Details Media price is subject to data approval and proofing costs: 300 euros / spot. Booking options / length of commercial: 10- or 20-second commercial in a continuous 60-second loop (max. no. advertisers: 3 customers). Broadcasting time: 04:00 a.m. to 00:30 a.m. Week: Monday to Sunday. Technology: 4K or full HD resolution available. Production data: available on request. BROADCASTING seconds per week 10 86, ,200 seconds broadcast in a loop * Source: Airport Düsseldorf, passenger data 2016; month July. Back to DIGITAL MEDIA 18

19 Digital Media DUS AD BOARD Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 19

20 Digital Media DUS AD BOARD Gates B Arrival / Level 1 Back to DIGITAL MEDIA 20

21 Digital Media DUS AD BOARD Gates B Hugo Junkers Lounge / Level 2 Back to DIGITAL MEDIA 21

22 Digital Media DUS AD BOARD Terminal Departure / Level 1 FAKTEN & PREISE LAGEPLAN Back to DIGITAL MEDIA 22

23 Digital Media DUS ADBOARD Arrival / Level 0 Back to DIGITAL MEDIA 23

24 Digital Media DUS AD WALK DUS AD WALK The DUS AD WALK literally accompanies your target group. The DUS AD WALK is made up of five 40- resp. 52- inch TFT panels that can be set up as an image sequence or as a video. There are three DUS AD WALKs at the airport. They are positioned along the passenger s way in the heavily used Gates A, B and C. Thousands of business people and holidaymakers leave from here daily. LOCATION POSITION AREA DIMENSIONS in px Gates A Departures-WALK Security area / Schengen Arrivals-WALK Security area / Schengen Gates B Departures-WALK Security area / Schengen Arrivals-WALK Security area / Schengen Net of 5 surface areas at 1,080 x 1,920 Net of 5 surface areas at 1,080 x 1,920 Net of 10 surface areas at 1,080 x 1,920 Net of 10 surface areas at 1,080 x 1,920 MEDIA PRICE in euros / week / net 3,200 3,200 3,200 3,200 Technical Details Media price plus costs for data collection and testing: 250 euros / spot. Length of spot: 30 sec. in 180 seconds-long-term loops (max. booking: 6 customers). Broadcasting time: 4:00 a.m. to 0:30 a.m. Showings: 410 spots per day, 2,870 spots per week. Frequency of bookings: either weekly (Monday to Sunday) or daily (700 euros per day), for a minimum of 5 days. Customised configuration. Production data: on request. Gates C Departures-WALK Security area / Schengen Departures-WALK Security area / Schengen Net of 5 surface areas at 1,080 x 1,920 Net of 10 surface areas at 1,080 x 1,920 3,200 6,400 Back to DIGITAL MEDIA 24

25 Digital Media DUS AD WALK Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 25

26 Digital Media DUS AD WALK Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 26

27 Digital Media DUS AD WALK Gates B Departure / Level 2 Back to DIGITAL MEDIA 27

28 Digital Media DUS AD WALK Gates C Departure / Level 1 Back to DIGITAL MEDIA 28

29 Digital Media AIRPORT WINDOW AIRPORT WINDOW An average of daily 64,400 guests of the airport inform themselves about flight times looking at the flight information monitors. This is exactly where you place your advertising. Airport advertising and information at the same time and in one medium. This is unique in Germany. Because your advertising message is placed directly beneath the displayed arrival and departure times. In this way you are directly in the viewer s field of vision. LOCATION POSITION AREA DIMENSIONS in px Net A Departure A Public area / security area Net A Arrival A Public area / security area Net B Departure B Public area / security area Net B Arrival B Public area / security area Net C Departure C Public area / security area Net C Arrival C Public area / security area 1,080 x 250 (Portrait) 2,130 1,080 x 250 (Portrait) 2,130 1,080 x 250 (Portrait) 2,130 1,080 x 250 (Portrait) 2,130 1,080 x 250 (Portrait) 2,130 1,080 x 250 (Portrait) 2,130 MEDIA PRICE in euros / week Technical Details Media price Surcharge for data approval and proofing: 300 euros / spot. File format: gif (no animated gifs). Production data: on request. Back to DIGITAL MEDIA 35

30 Digital Media AIRPORT WINDOW Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 36

31 Digital Media AIRPORT WINDOW Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 37

32 Digital Media AIRPORT WINDOW Gates B Departure / Arrival / Level 2 Back to DIGITAL MEDIA 38

33 Digital Media AIRPORT WINDOW Gates C Departure / Level 1 Back to DIGITAL MEDIA 39

34 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 40

35 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 41

36 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 42

37 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 43

38 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 44

39 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 45

40 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 46

41 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 47

42 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 48

43 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 49

44 Digital Media AIRPORT INFOSCREEN AIRPORT INFOSCREEN The Airport Infoscreen is an attractive advertising medium in the Arrivals area. You can make your commercial a real eye-catcher on three large-scale screens: as a still image, as a sequential image formation or video. LOCATION POSITION AREA DIMENSIONS in px Terminal A / B / C Arrival Public area / Arrival hall Arrival Public area / Arrival hall Net of 3 areas at 1,024 x 768 Net of 3 areas at 1,024 x 768 MEDIA PRICE in euros / second / net / day Full-day placement: * Full-day placement: * Technical Details Please contact our partner Infoscreen GmbH to select your individual type of placement: Heike Bestenlehner Infoscreen GmbH Phone +49 (0) heike.bestenlehner@infoscreen.de * individual pricing. Prices apply to Prices for 2018 on request. Back to DIGITAL MEDIA 50

45 Digital Media AIRPORT INFSCREEN Terminal Arrival / Level 0 Back to DIGITAL MEDIA 51

46 Digital Media DIGITAL TOUCHPOINTS DIGITAL TOUCHPOINTS High-quality supports for your video, right where the attention of your target market is at its peak just before take off and straight after arrival. Divided into three different time slots and featuring a range of booking options based on zone, days and impressions, these communication solutions are guaranteed to get you up close and personal with your audience. LOCATION Number of SCREENS Example pricing: 10 secs. Price for 216 broadcasts per day /every 5 minutes Timeslot: 6 9 p.m., prices in euros Technical Details Ad length: 10 seconds. Broadcasting time: 4 a.m. to 11 p.m. Working days Saturday Sunday 1 week Departure zone , Arrival zone , Whole network zone 128 1, , Our partner, Cittadino GmbH, is pleased to offer advice on bookings: Cittadino GmbH Phone +49 (0) buchung@cittadino.de Detailed product and price information, as well as media rates for 2017, can be found at Prices apply to Prices for 2018 on request. Back to DIGITAL MEDIA 52

47 Digital Media DIGITAL TOUCHPOINTS Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 53

48 Digital Media DIGITAL TOUCHPOINTS Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 54

49 Digital Media DIGITAL TOUCHPOINTS Gates B Departure / Arrival / Level 2 Back to DIGITAL MEDIA 55

50 Digital Media DIGITAL TOUCHPOINTS Gates C Departure / Level 1 Back to DIGITAL MEDIA 56

51 TOUCHPOINTS Terminal Arrival / Level 0 Back to DIGITAL MEDIA 57

52 ONLINE Desktop Mobile Air travel today starts long before the journey to the airport. Nowadays, passengers can always stay up to date with our website, which means that people can look forward to their travel more, and minimise any nasty surprises. These are the perfect conditions for reaching your target market when they re in their best mood whatever device they re using. 58

53 Online DESKTOP DESKTOP Düsseldorf Airport s online portal features a number of services for passengers, as well as useful information. It provides the latest details on departures and online parking space reservation, as well as a travel market. Visitors can also see fascinating shots of Düsseldorf Airport from five different camera angles or via a webcam. What could be better than the web for reaching your target audience? A large number of advertising solutions are available for you ranging from skyscrapers to wallpapers. ADVERTISING MEDIUM FORMAT in px ROTATION MEDIA PRICE in euros* LANDING PAGE MEDIA PRICE in euros* AdBundle 728 x 90, 160 x 600, 300 x Billboard 770 x Superbanner 728 x Medium-Rectangle 300 x Wallpaper 728 x 90, 160 x Colourcode OTHER PAGE MEDIA PRICE in euros* (Wide) Skyscraper 160 x 600 / 200 x * Prices quoted are costs per mille (CPM) and are subject to VAT at 19 %. AVERAGE PERFORMANCE SCORES & FORMATS (IVW ø) 2.78 million page impressions** 0.51 million visits** 0.20 million unique user*** 52% male, 48% female (AGOF) 65% of users are years old 46 % with household net income> 3,000 euros Standard format Special format Moving image ** Source: IVW March 2017 *** Source: AGOF digital fact Ø Q Ströer Digital Media GmbH Karsten Marquardt Stresemannstraße Hamburg Phone +49 (0) Fax +49 (0) k.marquardt@stroeerdigitalmedia.de Other bookable formats and information about special formats, our current price list and technical details can be found at Prices apply to Prices for 2018 on request. Technical Details File types:.jpg /.gif /.swf. Max. data size: 40 kb. Back to ONLINE 59

54 Online MOBILE MOBILE Düsseldorf Airport has extended its homepage capabilities to include mobile end devices. Thus air passengers or users always have their own latest personal user settings for the airport with them. With the mobile advertising banner you always reach your target group at any place and time. A detailed range of targeting possibilities help you appeal adequately to your target group. ALLOCATION UNITS AD FORMATS UNIQUE MOBILE USER AVERAGE MONTHLY PIs Run of Site ADVERTISING MEDIUM Mobile Content Ad (MMA) Standard FORMAT in px 25, ,000 81,000 DIREKT MEDIAPREIS in euros* CHANNEL MEDIAPREIS íin euros* AVERAGE MONTHLY VISITS RON MEDIAPREIS in euros* Mobile MMA Banner 6:1 / 4:1 320 x 50 / 320 x Mobile MMA Banner 2:1 320 x Mobile Medium Rectangle 300 x Mobile Interstitial 320 x * Prices quoted are costs per mille (CPM) and are subject to VAT at 19 %. AVERAGE PERFORMANCE SCORES & FORMATS (IVW ø) 0.18 million mobile reach** ** Source: AGOF digital fact Ø Q Ströer Digital Media GmbH Stresemannstraßss Hamburg Phone +49 (0) Fax +49 (0) info@stroeerdigitalmedia.de Other bookable formats and information about special formats, our current price list and technical details can be found at Prices apply to Prices for 2018 on request. Back to ONLINE 60

55 INDOOR Light Box 4/1 Stretch Fabric Megaposter DIN A1 Poster Make sure your customers hear your message on their way to their flight. There is a wide array of spaces between the terminal and the gates that can suit every budget, every one an eye-catcher with a high-quality frame. Make the most of high audience density and the fascinating attraction of Düsseldorf Airport. 61

56 Indoor LIGHT BOX 4/1-NET NETWORKED LIGHT BOX 4/1 The Light Box 4/1 makes your advert shine above the rest. Your advertising message is displayed in a high-quality frame with backlighting for maximum effect. Bookable in a range of Light Box 4/1 networks. This solution gives your message wide exposure at premium locations. This has also been proved by market research, which allocated higher than average marks for this media. Bookable in a range of Light Box 4/1 networks, this solution gives your message wide exposure at premium locations. NETWORKED LIGHT BOX 4/1 MARKETING LOCATION NETWORK POSITION AREA DIMENSIONS in mm (W X H) Gates A Gates B Terminal A / B / C DUS Business Network A DUS Business Network B Departure / Arrival Departure / Arrival DUS Premium Departure / Public Network Arrival Security area / Schengen and non-schengen Security area / Schengen Dining and shopping area and Arrivals hall NUMBER OF DISPLAYS / NETWORK MEDIA PRICE in euros / network / month approx. 1,185 x 1, ,481 (No. 07, 11, 12, 14, 20, 26, 29, 44, 46, 52, 53) approx. 1,185 x 1, ,481 (E1: No. 02, 04, 07, 08, 12, 15, 17 E2: No. 01, 03, 05, 06, 09, 11, 12) approx. 1,185 x 1, ,805 (E1: No. 56, 58 E0: No. 31, 32, 34, 41, 47 P3: 20, 21, 22, 23, 24) Terminal / Arrivals DUS Arrival Network Arrival Security area approx. 1,185 x 1,750 each 2 3,346 No.: 25, 26 (exit 4B) 27, 28 (exit 5C) 29, 30 (exit 6C) 48, 49 (exit 1A) P1 car park DUS Parking Network Departure / Arrival Security area approx. 1,185 x 1, ,654 Technical Details Material: polyester film, backlit. Production data: available on request Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Back to INDOOR 62

57 Indoor LIGHT BOX 4/1 LIGHT BOX 4/1 Why not use the Colorama 4/1 to benefit from precise control over your advertising message? We can also offer an individual package of solutions. We have a range of different spaces available for booking. This allows you to reach your target market directly and more efficiently, whether this be in the waiting zones or main thoroughfares. INDIVIDUAL MARKETING LOCATION POSITION AREA DIMENSIONS in mm (W X H) Gates A Main thoroughfare Main thoroughfare Security area / Schengen Security area / Schengen and non-schengen DIPLAYS approx. 1,185 x 1,750 01, 05, 06, 08 2,457 approx. 1,185 x 1,750 18, 24, 28 2,195 MEDIA PRICE in euros / space / month Waiting area Security area / Schengen and non-schengen approx. 1,185 x 1,750 03, 15, 16, 25, 30, 45, 49, 50, 51 1,882 Gates B Departure / Arrival Security area / Schengen and non-schengen approx. 1,185 x 1,750 E1: 01,03, 11, 16, 18 E2: 02, 04, 07, 08, 10 1,621 Gates C Departure Security area / non- Schengen approx. 1,185 x 1,750 01, 02 1,621 Terminal Departure / Arrival Dining and shopping area and Arrival hall approx. 1,185 x 1,750 E1: 57 E0: 35, 36, 37, 42, 44 1,673 Technical Details Material: polyester film, backlit. Production data: available on request. Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Back to INDOOR 63

58 Indoor LIGHT BOX 4/1 Gates A Departure / Arrival / Level 1 Back to INDOOR 64

59 Indoor LIGHT BOX 4/1 Gates B Departure / Arrival / Level 1 Back to INDOOR 65

60 Indoor LIGHT BOX 4/1 Gates B Departure / Arrival / Level 2 Back to INDOOR 66

61 Indoor LIGHT BOX 4/1 Gates C Departure / Level 1 Back to INDOOR 67

62 Indoor LIGHT BOX 4/1 Terminal Departure / Level 1 Back to INDOOR 68

63 LIGHT BOX 4/1 Back to INDOOR 69

64 Indoor LIGHT BOX 4/1 Terminal Car Park P1, Levels U1 /U2 Back to INDOOR 70

65 Indoor STRETCH FABRIC STRETCH FABRIC Stretch Fabric are guaranteed to grab the attention of passers-by. They are located in highly frequented areas of the airport for instance in all of the three gates or as an 8 x 2 meter area at every baggage conveyor belt. They are all backlit and make a great impression with their size and range of designs. LOCATION POSITION AREA DIMENSIONS in mm (W X H) MEDIA PRICE in euros/month Gates A Departure / Arrival Security area / Schengen approx. 2,800 x 2,400 3,765 (No. 06) Departure / Arrival Security area / Schengen approx. 5,800 x 4,000 9,358 (No. 19) Departure Security area / Schengen approx. 3,700 x 2,800 8,417 (No. 20) Departure Security area / Schengen approx. 6,100 x 2,800 8,886 (No. 21) Departure Security area / Schengen approx. 5,900 x 2,400 4,261 (No. 49, 50) Departure Security area / Schengen approx. 5,900 x 2,300 8,089 (No. 52) Arrival Security area / Schengen approx. 4,300 x 2,100 5,769 (No. 51) Arrival Security area / Schengen approx. 3,000 x 2,300 9,643 (No. 53) Arrival Security area / Schengen approx. 5,200 x 2,600 5,380 (No. 54) Gates B Departure Security area / Schengen approx. 3,900 x 2,800 1,830 (No. 01) Departure / Waiting area Security area / Schengen approx. 4,300 x 2,100 3,137 (No. 02, 03) Departure Security area / Schengen approx. 5,900 x 2,800 3,450 (No. 06) Departure / Arrival Security area / Schengen approx. 1,400 x 2,300 2,195 (No. 19) Gates C Departure / Waiting area Security area / non-schengen approx. 4,700 x 2,800 1,464 (No. 02, 04, 05, 09, 16) Departure / Waiting area Security area / non-schengen approx. 4,700 x 2,800 2,700 (No. 19) Departure / Waiting area Security area / non-schengen approx. 4,000 x 1,900 1,464 (No. 08, 10, 11, 13, 14) Departure Security area / non-schengen approx. 3,000 x 1,900 1,830 (No. 12, 17) Departure Security area / non-schengen approx. 3,000 x 1,900 2,700 (No. 18) Departure Security area / non-schengen approx. 5,000 x 3,200 2,039 (No. 15) Terminal B / C Departure Public area approx. 3,200 x 3,500 4,025 (No. 42) Departure Public area approx. 3,200 x 3,500 6,169 (No. 43) Departure Public area approx. 7,700 x 2,300 9,306 (No. 90) Departure Public area approx. 7,800 x 2,400 7,215 (No. 92) Departure Public area approx. 4,000 x 2,000 3,765 (No. 95) Departure Public area approx. 1,500 x 2,000 1,621 (No. 93, 96, 97) Arrival Security area / Schengen approx. 6,100 x 2,100 5,481 (No. 31) Arrival Public area approx. 3,000 x 2,400 4,025 (No. 40) Arrival Public area approx. 3,200 x 2,400 6,169 (No. 41) Arrival Baggage reclaim area approx. 8,400 x 2,800 1,621 (No ) Arrival Baggage reclaim area approx. 4,000 x 2,000 1,621 (No. 21) Technical Details Material: PVC & fabric banners, backlit. Production data: on request. Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Back to INDOOR 71

66 Indoor STRETCH FABRIC Gates A Departure / Arrival / Level 1 Back to INDOOR 72

67 Indoor STRETCH FABRIC Gates A Departure / Gallery platform Back to INDOOR 73

68 Indoor STRETCH FABRIC Gates B Departure / Arrival / Level 1 Back to INDOOR 74

69 Indoor STRETCH FABRIC Gates B Departure / Arrival / Level 2 Back to INDOOR 75

70 Indoor STRETCH FABRIC Gates C Departure / Level 1 Back to INDOOR 76

71 Indoor STRETCH FABRIC Terminal Departure / Level 1 Back to INDOOR 77

72 Indoor STRETCH FABRIC Terminal Arrival / Level 0 Back to INDOOR 78

73 Indoor MEGAPOSTER MEGAPOSTER With the indoor Megaposters we offer you the largest advertising medium within the terminal. Positioned near the check-in counters of the brightly lit terminal for instance as a 15 x 8 meter area on the glass facade these spaces captivate viewers with their charming long-range appeal. LOCATION POSITION AREA DIMESIONS in mm (w x h) MEDIA PRICE in euros / month Technical Details Material: glass fibre (fabric banner); PVC banner, backlit. Production data: on request. Terminal A Departure Public area approx. 15,000 x 8,000 40,075 (No. 65) Departure Public area approx. 12,000 x 5,600 38,167 (No. 63) Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Terminal B Departure Public area approx. 12,000 x 5,600 38,167 (No. 62) Terminal C Departure Public area approx. 10,500 x 6,000 34,500 (No. 61) Departure Public area approx. 14,800 x 7,800 40,075 (No. 66) Departure Public area approx. 7,600 x 7,900 34,500 (No. 91) Back to INDOOR 79

74 Indoor MEGAPOSTER Terminal Departure / Level 1 Back to INDOOR 80

75 Indoor DIN A1-Net DIN A1-NET Whether for direct action or image advertising the backlit poster frames suit all forms of your advertising excellently. You are clearly visible in public areas positioned right next to the lifts. Space can be booked by the week. Split into two networks for the arrival and departure floors, these twelve spaces provide the utmost flexibility, especially for small advertising budgets or trade fair marketing. LOCATION POSITION AREA DIMENSIONS in mm (w x h) NUMBERS OF DISPLAYS / NETWORK MEDIA PRICE in euros / month Technical Details Material: Polyester film, backlit. Production data: on request. Terminal A / B / C Departure Public area approx. 595 x ,370 (No. 30, 31, 32, 33, 34, 35) Terminal A / B / C Arrival Public area approx. 595 x ,370 (No. 30, 31, 32, 33, 34, 35) Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. N.B.: Shorter cycles can also be booked on request (e.g. for trade fairs). Back to INDOOR 81

76 Indoor DIN A1-Net Terminal Arrival / Level 1 Back to INDOOR 82

77 Indoor DIN A1-Net Terminal Departure / Level 0 Back to INDOOR 83

78 OUTDOOR SkyPoster Stretch Fabric Megaposter City-Light-Poster City-Light-Board Shuttle-Bus Show off your brand like it deserves! Largeformat, high-quality displays that are true eyecatchers. Whether you decide on a megaposter or adhesive screen on a bus, Düsseldorf Airport presents the perfect backdrop for your message. Not to mention a target audience that pays full attention to fun advertising solutions. 84

79 Outdoor SKYPOSTER SKYPOSTER Make an unmistakable advertising statement with one of the largest advertising spaces at Düsseldorf Airport. Daily thousands of car drivers pass the locations of our SkyPosters at the car parks 2 and 3. The way over the terminal access road leads directly past the 120 m² in area advertising automobiles thus making them an impressive eye-catcher that, thanks to the lighting, also attract plenty of attention at night. LOCATION POSITION AREA DIMESIONS in mm (w x h) Car park 2 Area A Access road Terminal A / B / C Departures / Arrivals Area B Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 36,911 approx. 10,000 x 12,000 33,148 MEDIA PRICE in euros / month Technical Details Material: PVC banner / mesh. Production data: on request. Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Area C Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 33,148 Car park 3 Area A Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 36,911 Area B Area C Access road Terminal A / B / C Departures / Arrivals Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 33,148 approx. 11,000 x 11,000 36,911 Back to OUTDOOR 85

80 Outdoor SKYPOSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 86

81 Outdoor STRETCH FABRIC STRETCH FABRIC As elegant eye-catchers for your premium clientele, Stretch Fabric give you the best service, from the multi storey car park to the terminal. These fabrics are largeformat advertising specially developed for outside use. Like the indoor Stretch Fabrics, they are backlit to catch the eye of the exclusive target group from far afield. By the way, Stretch Fabrics placed directly in the General Aviation Terminal for private and business flights achieve a prominent place for your advertising message. LOCATION POSITION AREA DIMENSION in mm (w x h) MEDIA PRICE in euros / month Terminal Departure Public area approx. 3,800 x 2,800 3,137 (No. 89) Departure Public area approx. 2,500 x 2,800 3,137 (No. 90, , 106, 108) Arrival Public area approx. 2,500 x 2,800 2,614 (No , 82) Technical Details Material: PVC banner. Production data: on request Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal... Arrival Public area approx. 3,800 x 2,800 2,614 (No. 83) Back to OUTDOOR 87

82 Outdoor STRETCH FABRIC Outdoor Area Departure / Level 1 Back to OUTDOOR 88

83 Outdoor STRETCH FABRIC Terminal Arrival / Level 0 Back to OUTDOOR 89

84 Outdoor STRETCH FABRIC Outdoor Area Arrival / Level 0 Back to OUTDOOR 90

85 Outdoor MEGAPOSTER MEGAPOSTER There are no advertising spaces at the airport larger than these: on their way to the terminal each day, thousands of passengers and airport visitors pass outdoor Megaposters up to 21 x 9 meters in size. Make a strong advertising statement and inspire your target group before they even reach the airport. When it gets dark, spotlights make sure your ads are perfectly placed and turn your advertising message into the ultimate eye-catcher. LOCATION POSITION AREA DIMENSIONS in mm (w x h) MEDIA PRICE in euros / month Technical Details Material: PVC banner / mesh. Car rental centre Departure / Arrival Public area approx. 17,300 x 10,800 59,000 (No. 67) Access road terminal Departure / Arrival Public area approx. 20,800 x 8,800 43,270 (No. 01) Production: outsourced by customer at own expense. Additional costs: installation, dismantling, disposal. Back to OUTDOOR 91

86 Outdoor MEGAPOSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 92

87 Outdoor CITY-LIGHT-POSTER CITY-LIGHT-POSTER Create a strong advertising presence on the access roads and exits as well as on the main roads. Our City-Light- Posters serve to optimally cover the outdoor area and guarantee high-quality contacts. We offer you innovative changer technology in the quadrature of the form, which can be booked in a City-Light-Poster network. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Terminal A / B / C Airport grounds Departure / Arrival Kieshecker Weg Public area Net of 39 areas at approx. 1,185 x 1,750 MEDIA PRICE in euros / week / net 9, Technical Details Material: 135 g / m² 150 g / m² matt white coated illustration printing paper for backlighting. Design: Innovative triple changeover technology in 4/1 sheet format. 33 locations, 6 locations double-sided. Minimum booking: 1 calendar week (Tue Mon). Maximum booking: 3 nets of 39 areas. Production data: on request. Production: outsourced by customer at own expense Additional costs: Installation, dismantling and disposal carried out by Wall GmbH. Back to OUTDOOR 93

88 Outdoor CITY-LIGHT-POSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 94

89 Outdoor CITY-LIGHT-POSTER Outdoor Area Arrival / Level 0 Back to OUTDOOR 95

90 Outdoor CITY-LIGHT-BOARD CITY-LIGHT-BOARD The City-Light-Boards at Düsseldorf Airport consist of a network of 13 large, attention-grabbing screens 10 analogue and 3 digital in the departures and arrivals areas. High-quality materials and a high-grade frame guarantee a brilliant appearance that accompanies air passengers and visitors all over the outdoor area of the airport. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Access road to Terminal / exit in direction urban motorway and A44 Departure / Arrival Public area Net of 13 areas at 3,560 x 2,520 MEDIA PRICE in euros / week / net 9,870 Technical Details Prices do not include CLB preparation costs of 8.10 euros per CLB plus VAT. 10 analogue locations, 3 single-sided digital City Light Boards. Material: 170 g / m² matt white coated illustration printing paper for backlighting. Production data: on request. Minimum booking: 1 calendar week (Tue Mon). Maximum booking: 3 nets of 39 areas. Production: outsourced by customer at own expense Additional costs: Installation, dismantling and disposal carried out by Wall GmbH. Back to OUTDOOR 96

91 Outdoor CITY-LIGHT-BOARD Outdoor Area Departure / Level 1 Back to OUTDOOR 97

92 Outdoor CITY-LIGHT-BOARD Outdoor Area Arrival / Level 0 Back to OUTDOOR 98

93 Outdoor SHUTTLE-BUS SHUTTLE-BUS Capture potential customers before they even enter the terminal! Have your advertising placed in our 24 shuttle busses for passengers and take control of your marketing: You ll not only find a virtually advertising-free zone up to the airport, your message will also be seen from far and wide. LOCATION POSITION AREA DIMENSIONS in mm (L x W x H) Gates A / B / C Apron Security area Approx. 12,000 x 2,500 x 2,750 (size of shuttle bus) MEDIA PRICE in euros / month 1,777 Technical Details Material: PVC film. Production data: on request. The shuttle bus adhesives are available in 6 variable formats. Swing cards can be booked upon request. Production: outsourced by customer at own expense Additional costs: Installation, dismantling and disposal carried out by Wall GmbH. Back to OUTDOOR 99

94 Outdoor SHUTTLE-BUS Outdoor Area Departure / Arrival / Level 0 Back to OUTDOOR 100

95 PROMOTION Static Promotion Mobile Promotion It doesn t always need to be advertising space. Stand out from the competition by interacting with your target market. Whether you choose a static stand or mobile solution, promotional activities are an attractive way of getting your message across to customers. 101

96 Promotion STATIC PROMOTION STATIC PROMOTION Düsseldorf Airport is the ideal location for reaching a large, attentive target audience via targeted promotional activities. Your promotional team can take advantage of the many wellappointed, heavily frequented locations available within the airport. You also have the opportunity to sell your products directly in selected locations. LOCATION POSITION AREA DIMENSIONS IN MM (w x h) MEDIA PRICE in euros / day* Terminal A Departure / Arrival Public area approx. 3,000 x 6,000 1,255 (P5) Terminal B Departure / Arrival Public area approx. 3,000 x 6,000 1,045 (P1, P2, P3, P5, P6) Arrival Public area approx. 3,000 x 6,000 1,464 ( P2, P3) Please note An airport pass is required for the security area. Please contact us for further information. * Prices quoted reflect the promotion stand and the licence for up to 4 promotional staff. Furniture and the promotional team are not included in the price. These need to be organised by yourself. We would be pleased to recommend an agency to you. Furniture is available on request. Terminal C Departure / Arrival Public area approx. 3,000 x 6, (P1, P4, P7, P8) Gates B Departure / Arrival Security area approx. 2,000 x 3,000 1,464 (P1, P2, P3) Gates C Departure Security area approx. 2,000 x 3,000 1,306 (P1) Back to PROMOTION 102

97 Promotion STATIC PROMOTION Gates B Departure / Arrival / Level 1 Back to PROMOTION 103

98 Promotion STATIC PROMOTION Gates B Departure / Arrival / Level 2 Back to PROMOTION 104

99 Promotion STATIC PROMOTION Gates C Departure / Level 1 Back to PROMOTION 105

100 Promotion STATIC PROMOTION Terminal Departure / Level 1 Back to PROMOTION 106

101 Promotion STATIC PROMOTION Terminal Arrival / Level 0 Back to PROMOTION 107

102 Promotion MOBILE PROMOTION MOBILE PROMOTION Get a whole step closer to your target group: mobile promotions let you approach potential customers on an individual basis. We offer three dedicated areas within the airport for your promotional team, ensuring effective targeting of your audience, such as public and non-public zones, as well as our multi-storey car parks, which can be used to target short- or long-term parkers. The choices for your campaign are as diverse as they are flexible, but whatever you choose to do, you can always be sure of attention! And if you have more in mind than the traditional distribution of flyers or promotional gifts, we can help you plan your individual campaign. LOCATION POSITION AREA PREIS in euros / day / promoter Terminal A / B / C Departure / Arrival Public area 314 Gates A / B / C Departure / Arrival Security area 314 Car parks 1, 2, 3, 7, 8 Short term park 11, 12 Departure / Arrival Public area 1,045* Please note An airport pass is required for the security area. Please contact us for further information. The media price includes the license required for four promotional staff, but excludes the cost of the promotional team itself. The customer is responsible for contracting the promotional team. We would be pleased to recommend an agency that can provide the best team for your needs. * 1,045 euros per day, up to 6 promotional staff. Back to PROMOTION 108

103 SPECIAL FORMS OF ADVERTISING Automobile Presentation Automobile event Light Box Advertising Foil Advertising in multi-storey car park Advertising sometimes calls for something special especially as advertising works best when it carries an element of surprise. We have reserved a number of indoor and outdoor locations at Düsseldorf Airport for you to make a lasting impression on your target market with memorable marketing initiatives. 109

104 Special Forms of Advertising AUTOMOBILE PRESENTATION AUTOMOBILE PRESENTATION Why not put your brand in pole position with eye-catching advertising? Düsseldorf Airport allows you to put your cars in the starting blocks with impressive showcasing. A total of 15 internal and external advertising spaces allow you to reach both a German and international audience. Passengers spend an average of 80 minutes at the airport, which gives them long enough to give your cars a closer look. What better way to generate leads or invite potential customers for a test drive? They could even take a car for a spin while they re at the airport. Our special car brochure provides detailed information about our car advertising space. Simply get in touch! LOCATION POSITION AREA DIMENSIONS IN MM (w x h) Terminal A Departure Arrival Arrival Public area Public area Public area approx. 3,000 x 6,000 approx. 3,00 x 6,000 approx. 3,000 x 6,000 MEDIA PRICE in euros / month 7,320 (No. 72) 6,274 (No. 73) 4,183 (No. 06) Terminal B Departure Public area approx. 3,000 x 6,000 5,228 (No. 74) Terminal C Departure Public area approx. 3,000 x 6,000 4,706 (No. 75, 76) External area B Arrival Public area approx. 3,000 x 6,000 4,183 (No. 07, 08) Gates A Departure Security area approx. 3,000 x 6,000 7,320 (No. 19*, 20) Taxi Rallying Point Public area approx. 3,000 x 6, (No. 01) Technical Details The Fire Prevention Regulations and the technical conditions of the Flughafen Düsseldorf GmbH for exhibiting automobiles are compulsory. The position may additionally be equipped with a platform, a display, an information post, a dispenser or similar in agreement with the Flughafen Düsseldorf GmbH. The customer is responsible for the equipment. Material: Classification of possible constructional elements according to DIN 4102 (A1, A2). Please note Mobile promoter = 309 euros / day An airport pass is required for the security area. Please contact us for further information. The price includes the licence required for four promotional staff. However, it does not include the promotional team itself, which needs to be organised by yourself. We would be pleased to recommend an agency that can provide the best team for your needs. * Car exhibition space no. 19 is also bookable as a package for 13,895 euros / month including branding of the steps, monitor, DIN A1 poster space. Back to SPECIAL FORMS OF ADVERTISING 110

105 Special Forms of Advertising AUTOMOBILE PRESENTATION Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 111

106 Special Forms of Advertising AUTOMOBILE PRESENTATION Terminal Departure / Level 1 Back to SPECIAL FORMS OF ADVERTISING 112

107 Special Forms of Advertising AUTOMOBILE PRESEATION Terminal Arrival / Level 0 Back to SPECIAL FORMS OF ADVERTISING 113

108 Special Forms of Advertising AUTOMOBILE PRESENTATION Terminal Taxi Rallying Point Back to SPECIAL FORMS OF ADVERTISING 114

109 Special Forms of Advertising AUTOMOBILE EVENT AUTOMOBILE EVENT The travel hub of Düsseldorf Airport is not only accessible by plane. Thanks to perfect motorway connections and car parking facilities close to the terminals, reaching Düsseldorf Airport by car is quick and easy. This creates the perfect backdrop for car manufacturers to showcase new and exclusive models to a mobility-inclined audience. And because everything is so close by, the test track for your guests is virtually on our doorstep! This gives you the chance to put automobiles on show, as well as host roadshows for German and international press relations. LOCATION POSITION AREA NUMBER OF EXHIBITION SPACES MEDIA PRICE in euros / day / automobile WALKING TIME from the gates to your car display area Technical Details Production data: on request. Short-term car park 11 In front of Terminal C Outdoor / Departure 35 automobiles (please consult us) minutes Short-term car park 12 In front of Terminal C Outdoor / Arrival 45 automobiles (please consult us) minutes Car park 7 Next to Terminal A Outdoor Arrival / Departure 45 automobiles (please consult us) 35 5 minutes Car park 8 Next to the Maritim Hotel and Conference Centre Outdoor Arrival / Departure 45 automobiles (please consult us) 35 6 minutes Securityemployees For P11, P12, P7, P8 on request 24 hours surveillance Back to SPECIAL FORMS OF ADVERTISING 115

110 Special Forms of Advertising LIGHT BOX LIGHT BOX Seeing and understanding. Light Boxes are always noticed no matter where they are. They are highly informative, back-lighted advertising spaces and are located in the public area as well as in the security area. Their composition and quality make them the most suitable means for the long-lasting presentation of advertising messages in a wide variety and in a bold and simple style. LOCATION POSITION AREA DIMENSIONS in mm (w x h) MEDIA PRICE in euros / month Terminal A / B Arrival Public area approx. 1,500 x 2,000 1,882 (No. 40, 43, 46, 47a) Terminal B Departure / Travel Market Public area approx. 1,500 x 2,000 1,097 (No ) Terminal C Arrival Public area approx. 1,500 x 2,000 1,673 (No. 33) Gates A Departure /Arrival Security area / Schengen approx. 1,500 x 2,000 2,195 (No. 09) Departure / Waiting area Security area / Schengen approx. 1,500 x 2,000 1,673 (No. 48) Trainstation Airport Main-line Station Public area approx. 1,500 x 2,000 1,082 (No. 01) Technical Details Material: Transparencies mounted on an even pane. Production data: on request. Back to SPECIAL FORMS OF ADVERTISING 116

111 Special Forms of Advertising LIGHT BOX Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 117

112 Terminal Arrival / Level 0 Back to SPECIAL FORMS OF ADVERTISING 118

113 Special Forms of Advertising LIGHT BOX Trainstation airport Eventlocation Station Airport Back to SPECIAL FORMS OF ADVERTISING 119

114 Special Forms of Advertising ADVERTISING FOIL ADVERTISING FOIL Are you looking for a guaranteed eye-catcher in the main passage of Gates A? With the advertising foil on our window fronts and branding on the glass bridges you will be able to appeal to your target group nearby the Lufthansa business lounge in an unusual way. The prominent thoroughfares in the arrivals area allow you to place your advertising message where it will benefit from excellent exposure. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Gates A Departure / Arrival Security area / Schengen Departure / Arrival Security area / Schengen Departure / Arrival Security area / Schengen 10 elements, each 1,425 x 2,460 (window front) 5 elements, each 3 x 1,120 x 2,195 2 x 1,115 x 2,195 MEDIA PRICE in euros/month 9,776 (No. 02) 4,444 (E1: No. 03) approx. 1,800 x 2,600 2,545 (No. 05) Departure Security area / Schengen Departure Security area / Schengen Arrival Security area / Non-Schengen 4 elements, each 1,425 x 2,460 (window front) 2 elements, each 5,500 x 1,050 (glass bridge, both sides) approx. 4,200 x 2,500 approx. 4,200 x 2,400 4,130 (No. 03, 04) 10,195 (No. 1A, 1B) 1,986 (No. 06) 1,634 (No. 07) Aerobridges* Security area / Schengen Gates B Aerobridges* Security area / Schengen approx. 2,000 x 1,000 5,489 approx. 2,000 x 1,000 5,489 Car park P2 Entrance Public area approx. 4,500 x 3,500 1,031 (E0: No. 05) Car park P3 Exit Public area approx. 21,000 x 900 1,031 (E0: No. 06) Technical Details Material: PVC foil. Production data: on request. Photo floor available upon request * Per aerobridge 2 surface areas / net. Gates A overall 22 surface areas / net. Gates B overall 18 surface areas / net. Back to SPECIAL FORMS OF ADVERTISING 120

115 Special Forms of Advertising ADVERTISING FOIL Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 121

116 Special Forms of Advertising ADVERTISING FOIL Gates A Departure / Arrival / Gallery platform Back to SPECIAL FORMS OF ADVERTISING 122

117 Special Forms of Advertising ADVERTISING FOIL Gates B Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 123

118 Special Forms of Advertising ADVERTISING FOIL Outdoor Area Departure / Arrival Back to SPECIAL FORMS OF ADVERTISING 124

119 Special Forms of Advertising ADVERTSING IN MULTI-STOREY CAR PARK ADVERTISING IN MULTI-STOREY CAR PARK For most passengers, our car parks are where their journey begins and ends which is why they are the perfect place to make a lasting impression. However, all multi-storey car parks were not created equal. Each car park offers a range of different opportunities to fulfil your advertisement needs. P1, P2, P3, P7, P8: Perfect for targeting the attractive business passenger audience. P11, P12: If you want to target passengers as well as all visitors, these short-stay car parks are what you need. BARRIER ADVERTISING Eye-catching advertising at its best! Advertising on lifting barriers brings your message right down to the audience s eye level. A total of 59 lifting barriers, both straight and folding, can be used to display your advertisement, greeting passengers as they arrive and when they leave. LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) Multi-storey car park 1 3, 7, 8, 11, 12 Outdoor area Barrier advertising Entrance and / or exit, total of 59 barriers Straight barrier arm, approx. 1,500 mm x 220 mm Folding barrier arm, approx. 2 x 750 mm x 220 mm Please note: Advertisements on the lifting barriers must run for a minimum of 6 months. MEDIA PRICE in euros / month / barrier DISPLAY ADVERTISEMENT / PAYMENT MACHINES Catch your customer s eye! The payment machines in the car parks can be used in different ways. You can use the display to communicate your message, either as a static image or slide show, so that passengers will see your advert as they pay. 150 LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) MEDIA PRICE in euros / month / screen 1 3, 7, 8, 11, 12 In the multistorey car parks Digital image design File type: jpg True colour bit depth Static image or slide show Approx. 30 slides possible 65 screens 205 mm x 155 mm 640 x 457 px 75 Technical Details Production data: available on request. 4 weeks lead time. Back to SPECIAL FORMS OF ADVERTISING 125

120 Special Forms of Advertising ADVERTSING IN MULTI-STOREY CAR PARK ADVERTISING IN MULTI-STOREY CAR PARK For most passengers, our car parks are where their journey begins and ends which is why they are the perfect place to make a lasting impression. However, all multi-storey car parks were not created equal. Each car park offers a range of different opportunities to fulfil your advertisement needs. P1, P2, P3, P7, P8: Perfect for targeting the attractive business passenger audience. P11, P12: If you want to target passengers as well as all visitors, these short-stay car parks are what you need. TICKET / RECEIPT ADVERTSING You d be surprised how much room they can offer! Car park tickets and receipts bring you closer to potential customers with your advertising slogan. An extremely effective medium, given that no one gets anywhere without a ticket. Which is why passengers always keep hold of their ticket and your message, too! LOCATION POSITION TYPE OF ADVERT NUMBER MEDIA PRICE in euros / 25 / 100 units Car parks 1 5, 7, 8, 11, 12, 22 24, 26 Entrance / exit Ticket / receipt advertising Minimum quantity 120,000 PROMOTION Promotions bring your advertising message to life. Why not use our car parks and parking spaces for your mobile promotions, too? LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) Multi-storey car parks and parking spaces Entrance / exit Mobile promotion Distribution of flyers The media price includes the licence for 4 promotional staff. The customer is responsible for hiring the promotional team MEDIA PRICE in euros / day 1,000 Technical Details 6 8 weeks lead time. Production data: available on request. Back to SPECIAL FORMS OF ADVERTISING 126

121 Düsseldorf Airport provides a wide range of different solutions to position your advertisement for maximum performance. We will be pleased to advise you on which type of advertising and which locations will work best for you. Our handy airport maps give you an overview of the different media available in the various parts of the airport from the gates to the intercity railway station. Zurück zum INHALT 127

122 Maps Gates A Departure /Arrival / Level 1 128

123 Maps Gates A Departure / Arrival / Gallery platform 129

124 Maps Gates B Departure /Arrival / Level 1 130

125 Maps Gates B Departure /Arrival / Level 2 131

126 Maps Gates B Hugo Junkers Lounge / Level 2 132

127 Maps Gates C Departure / Level 1 133

128 Maps Terminal Departure / Level 1 134

129 Maps Terminal Arrival / Level 0 135

130 Maps Trainstation Airport Eventlocation Station Airport 136

131 Maps Outdoor Area Departure/ Level 1 137

132 Maps Outdoor Area Arrival / Level 0 138

133 Maps Outdoor Area Taxi Rallying Pint 139

134 CONTACT You know what you want to tell your target group. We help you in placing your message optimally, so that it is certainly noticed by some 64,400 people daily. Take advantage of the special atmosphere and dynamics of the airport for your advertising.. We like to advise you on the medium and the location fitting best to reach your target group. Benefit from the flexible possibilities of booking and reservation that provide you all the options needed to act swiftly and successfully. Zurück zum INHALT 140

135 Contact CONTACT PERSONS The best way to touch down on success is with professional advice, tailored to your particular needs. We look forward to hearing from you! Our postal address: Flughafen Düsseldorf GmbH Airport Media PO Box Düsseldorf Bettina Spönemann Deputy Head Phone +49 (0) Caroline Völker Senior Sales Manager Phone +49 (0) Bernd Baumheier Senior Sales Manager Phone +49 (0) Christiane Wewer Senior Sales Manager Phone +49 (0) Status: September 2017 Prices and information subject to change. We cannot be held liable for any typographical or printing errors. Illustrations provided as an example only. Sharon Kelch Junior Sales Manager Phone +49 (0) Karina Majder-Rodegro Sales Assistance Phone +49 (0) Julia Bussfeld Media Production Phone +49 (0)