PROPERTY WEEK MEDIA PACK 2017
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1 PROPERTY WEEK MEDIA PACK 2017
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3 AUDIENCE MEASUREMENT 8,151 Print (Paid Subscriptions) X Readers per copy 4,554 Print (Multiple Subscriptions and society copies) 29,904 5,175 = Print + Website + Audience (Registered) 25,754 Website (Non-Registered) - 60,833 11,697 = Gross Multi-Platform = Audience Users (Duplication) 49,136 Total weekly audience 101,130 Twitter Followers 2,341 Facebook Likes 18,067 LinkedIn Group Members
4 PERSPECTIVES Compiled by some of the industry s most respected opinion leaders PW perspectives covers a range of topics designed to generate discussion and deliver value to 49,136 readers.* Distributed in print alongside our award winning magazine, we give you the chance to sponsor sections of Property Week perspectives as a cost effective way to engage with your core market. Double Page Editorial Spread with photo and logo (brought to you by ) We will also produce a number of tweets on Twitter to promote the articles. It will be promoted in other social media including LinkedIn and Facebook. Post publication 1 x (or more) driving traffic to online publication. News story on the home page promoting the content. A number of tweets sent post publication to promote online supplement and drive traffic.
5 2017 PLANNER JANUARY FEBRUARY MARCH APRIL 6 The Year Ahead 3 Midlands PW Perspectives 3 7 Ireland Proptech Herts, Beds, Bucks & Oxon Feature Hot 100 Offices North East Kent, Surrey & Sussex PW International Edition Scotland Occupiers 10 North West Ports, Airports & Rail Freight 14 Trade Counters & Self Storage Automotive & Roadside Sheds London West Midlands Food & Beverage Property Salary Survey 17 Yorkshire & Humber 21 Offices, Science Parks & Business Parks PRS Retail, Leisure & Hotels Hampshire, Dorset & Wiltshire Retail, Leisure & Hotels 24 Bristol & South West Wales Thames Valley East Midlands 31 Flexible Workspaces MAY JUNE JULY AUGUST 5 Auctions 2 East Anglia & Essex North West Healthcare / Retirement Living 7 4 Trade Counters & Self Storage International Focus PW Perspectives Hampshire, Dorset & Wiltshire No Issue 11 PRS Yorkshire & Humber Greater Manchester Kent, Surrey & Sussex Channel Islands Occupiers Residential Grocery Retail 26 1 Sheds Proptech 23 London Agency 30 Bristol & South West Ireland 25 SEPTEMBER OCTOBER NOVEMBER DECEMBER London North East 6 Thames Valley Proptech 3 Kent, Surrey & Sussex Offices, Science Parks & Business Parks 1 Student Accomodation Ports, Airports & Rail Freight 28 Scotland Ports, Airports & Rail Freight Wales 8 Hot 100 Resi Residential Retail, Leisure & Hotels 15 West Midlands 22 Sheds Automotive & Roadside PW International Edition 29 North West Out of Town Retail 13 Bristol & South West Yorkshire & Humber UK Cities 20 East Midlands Herts, Beds, Bucks & Oxon PRS 27 Retail, Leisure & Hotels 10 East Anglia & Essex Hot 100 Retail Towns 17 Sheds West Midlands PW Perspectives Scotland 24 8 Occupiers Review No Issue 22 No Issue 29 Supplement Regional Feature Sector Reports
6 PRINT RATES DISPLAY AND CLASSIFIED MONO TWO COLOUR FULL COLOUR Double Page Spread (DPS) 3,980 4,750 6,160 Full Page 2,185 2,520 3,265 Half Page 1,340 1,740 2,460 Quarter Page 760 1,155 1,900 Eighth Page ,100 SPECIAL POSITIONS Inside Front Cover 3,695 Outside Back Cover 7,500 Facing Editorial 3,540 ¼ Page Below Editorial 1,850 DPS ½ Page Below Editorial 4,640 Full Wrap 17,675 Half Wrap 11,515 Mini Wrap 7,820 4 Page Bound Insert 14,160 Gate Fold Including 1 st DPS 15,000 Gate Fold Including 1 st DPS and OBC Insert Rates All cancellations made within 6 weeks of start date will be charged at 50% of ratecard. All cancellations made within 2 weeks of start date will be charged at 100% of ratecard. 22,500 POA
7 ONLINE DISPLAY ZONE SPONSORSHIP Align your companies brand and expertise by sponsoring one of our online zones including; our homepage; finance sector and Resi Zone. The sponsorship includes a wall paper; MPU and Jumbo MPU; undernav bar and Leaderboard (except Homepage) Whilst you have the sponsorship no other company will be able to advertise on this page. WEB DISPLAY Display advertising on takes the form of banners, MPUs, wallpaper or page / site takeovers. Advertisers can choose to combine lead and traffic generation with brand awareness in flexible ways to cut down on waste with targeted options owing to the demographic information we hold on our audience. OVER 100,000 PAGE VIEWS A WEEK AND 40,000 UNIQUE VISITORS TO THE WEBSITE AVERAGE TIME ON PROPERTYWEEK.COM 6 MINUTES NEWS STORIES ADDED PER DAY
8 PROPERTY WEEK TV Video can be used as a way of talking about a topic that is important to you as a client and used as a further way to show you as a thought leader within the industry, it can be combined with our PW Perspectives offering or as a standalone option that fits in with an online sponsorship. Once the video is edited and approved not only will it be used as part of your campaign with us but it will be sent to you for you to use on your website or social media platforms. All videos are carried out by one of our production team and can be shot at a location of your choosing. CLICK ON A VIDEO
9 MARKETING NEWSLETTERS Newsletter sponsorship includes exclusive branding on weekly and daily newsletters in the form of banner display advertising. Propertyweek.com also publish a series of sector specific newsletters which are available for sponsorship. TOTAL NEWSLETTER REACH OF 68,150 THIRD PARTY S SENT TO A DATABASE OF 14 16,000 OPTED IN SUBSCRIBERS OPEN RATE OF 11 14%
10 ONLINE RATES TYPE COST Homepage Takeover 5,200 per week Resi or Finance Zone Sponsorship 7,500 for three months News Sponsorship POA Third Party 2,000 Featured Properties er POA Newsletter Sponsorship 3,000 per week Resi Newsletter Sponsorship 7,500 for three months Finance Daily Sponsorship 7,500 for three months Microsites 5,000 Video POA RUN OF SITE DISPLAY RATES Leader board MPU Jumbo MPU CPM* ,000 1,200 1,800 1,800
11 TESTIMONIALS Advertising with Property Week helped us generate a huge amount of interest in our Greyfriars town centre site, with more than a hundred expressions of interest received. We will have no hesitation in advertising future Northampton development opportunities through Property Week s various channels - Craig Forsyth, Northampton Borough Council We have enjoyed a very proactive relationship with Property Week for many years. We always push their teams to be innovative and are very pleased in the way they continue to respond - UK marketing team, Yardi The opportunities and solutions provided by the team at Property Week have helped us to be truly connected in our industry and continue to be the leading professional recruitment consultancy for the real estate and built environment sectors. Always willing to go the extra mile I aim to further consolidate our strategic partnership to ensure continued future success - Nick Dereka, Macdonald & Co Advertising with Property Week has been great for Altus Analytics this year. PW gives us an increased presence in the UK and internationally at important conferences. The PW team is very helpful and a pleasure to work with - Esha Nagpal, Altus Analytics
12 CONTACT US David Allen Ad Director Sara Thomas Sales Manager- North Matt Hoare Sales Manager South Beth Handford Account Manager - North Bethany.handford@propertyweek.com Lauren Devitt Key Account Manager - South Lauren.devitt@propertyweek.com Mollie Schubert Senior Account Manager - South mollie.schubert@propertyweek.com Jack Phillips Senior Account Manager - Midlands Jack.phillips@propertyweek.com
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