PLANTSERVICES.com 2018 MARKETING GUIDE. Visitors by World Region

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1 PLANTSERVICES.com PlantServices.com is a community website for plant maintenance, engineering, reliability, and operations professionals. Featuring problem-solving advice from leading industry experts, PlantServices.com helps aspiring and veteran plant managers develop their skill sets through how-to articles, editorial columns, technical training courses, career guidance and managerial instruction. The site covers a broad range of topics, because today s plant manager must stay abreast of the latest technological advances, regulatory updates, industry news and more. Visitors by World Region PLANTSERVICES.COM AVERAGE MONTHLY TRAFFIC (2017) Monthly unique visitors 46,095 Average visits/user sessions 60,192 Page views 103,145 Visits originating from search engines 25,832 International visits 25,899 Top Traffic Countries Outside of the U.S. India Canada United Kingdom Australia United Arab Emrates Philippines Malaysia South Africa Germany Sinapore United States 57% Rest of Americas 6.7% Europe, Middle East and Africa 13.5% Asia 19.92% Other 2.88% [8]

2 WEBSITE ADVERTISING Diverse Ad Units, Flexible Costs, Superior Performance Website Advertising Website advertising is an effective way to accomplish two distinct missions with your target audience: creating brand awareness and developing measurable engagement. Plant Services offers a wide range of online advertising units to meet your goals. Why Use Website Ads? Branding and awareness Flexibility Engagement Monthly Reporting Plant Services prides itself on its extensive self-service reporting and analysis tools, which provide you all the key data you need on impressions served over what period and click-through rates on your ad. PLANTSERVICES.COM ADVERTISING RATES Standard Ad Units (rates per M impressions) Super Leaderboard 970x90 pixels; 40k file size limit; animation, rich media acceptable $75 Medium Rectangle 300x250 pixels; 40k file size limit; animation, rich media acceptable $75 Half Page 300x600 pixels; 40k file size limit; animation, rich media acceptable $2,900/two weeks Welcome Ad 640x480 pixels; 40k file size limit; animation, rich media acceptablet $2,900/two weeks *Putman Rising Star Ad Units (rates per M impressions) Pushdown Sidekick Slider 970x90 pixels; maximum expanded size 970x415; 60k file size limit; animation, rich media acceptable 300x600 pixels; mazimum expanded size 850x600; 60k file size limit; non-animated 970x90 pixels; maximum expanded size 970x550 behind slider bar; 60k file size limit; animation, rich media acceptable To Learn More Contact: Mike Brenner Publisher mbrenner@putman.net [11]

3 WEBSITE DISPLAY ADVERTISING Standard Ad Units (rates per thousand impressions) Medium Rectangle: $75 Super Leaderboard: $75 Half Page: $2,900/two weeks Welcome Ad: $2,900/two weeks Dimensions (WxH in pixels) 300x x90 300x x480 Maximum Expanded Dimensions Expansion not allowed for these units Max File Load Size 40 KB 40 KB 40 KB 80 KB Max Polite File Load Size Max User Initiated File Load Size Max User Initiated Additional Streaming File Size Max Video & Animation Frame Rate 24 fps 24 fps 24 fps 24 fps Maximum Animation Length 15 fps 15 fps 15 fps 15 fps Maximum Video Length Audio Initiation Hot Spot Video not allowed for these units Must be user initiated (on click: mute/un-mute); default state is muted Not to exceed 1/4 size of ad. Only initiated when cursor rests on hotspot for at least 1-sec. Must NOT initiate audio. Z-Index Range 0-4, , , ,999 Formats JPG, GIF, PNG, HTML5 JPG, GIF, PNG, HTML5 JPG, GIF, PNG, HTML5 JPG, GIF, PNG *Putman Rising Star Ad Units (rates per thousand impressions) Pushdown: Sidekick: Slider: Initial Dimensions (WxH in pixels) 970x90 (example) 300x600 (example) 970x90 (example) Maximum Expanded Dimensions 970x x x550 behind slider bar Max File Load Size 60 KB 60 KB 60 KB Max Polite File Load Size 110 KB 110 KB 110 KB for user-initiated slider content Max User Initiated File Load Size 2.2 MB 2.2 MB 2.2 MB afer slider content initiated Max User Initiated Additional Streaming File Size Unlimited Unlimited Unlimited Max Video & Animation Frame Rate 24 fps 24 fps 24 fps Maximum Animation Length 15-sec 15-sec 30-sec Maximum Video Length Audio Initiation Hot Spot Click here for guidelines on HTML5 ad development * Additional style guidelines available upon request Unlimited (user initiated only) Must be user initiated (on click: mute/un-mute); default state is muted Not to exceed 1/4 size of ad. Only initiated when cursor rests on hotspot for at least 1-sec. Must NOT initiate audio. Z-Index Range 0-4,999 5,000-1,999,999 5,000-1,999,999 Formats HTML5 HTML5 HTML5 [12]

4 WEBSITE WELCOME ADS Dominant Branding, Superior Performance A Plantservices.com Welcome Ad is the most dominant ad position offered on our site. This exclusive position appears run of site on any page a user enters (whether they first arrive via a bookmark or thru search). The Welcome Ad is a 640 x 480 unit that is featured in the middle of a white screen that covers the entire page for up to eight seconds. Your branding and message are the only thing visible and users can close the ad at any time. Welcome Ads offer an unrivaled blend of benefits: It s the most exclusive branding and awareness opportunity on Plantservcies.com Your ad does not compete for any share of voice on the page. Welcome ads are best performing ad unit How Does a Welcome Ad Work? Welcome Ads are served exclusively before any page is loaded for a visitor. When a Welcome Ad appears, no other items on the page are visible. Site visitors are cookied when they view a Welcome Ad. we limit how often they view it in a subsequent period, making sure they won t find your message too intrusive. Your ad appears for eight seconds, then fades to a visitor s requested page. There are two buttons on the ad that allow visitors to skip to their page at any time. Welcome ads are purchased for a flat fee with guaranteed minimum impressions for either a two-week period or a full month. COST $2,900 for two week period 10,000 Guaranteed Impressions To Learn More Contact: Mike Brenner Publisher mbrenner@putman.net [13]

5 CONTACT INFORMATION Sales Mike Brenner, Group Publisher MN, WA, Nothern CA, Key Accounts Phone: (630) , Ext Beth Rolfe, Regional Manager East Coast and Southern U.S., Southern CA, Europe Phone: (630) , Ext. 440 Cell: (860) Michael Connaughton, Regional Manager Midwest and Western U.S., Canada Phone: (513) Polly Dickson, Account Manager Classified and Online Auction Sales Phone: (630) Ext. 396 Fax: (630) Editorial Thomas Wilk, Editor In Chief Phone: Ext: Christine LaFave Grace, Associate Editor Phone: Ext: Alexis Gajewski, Associate Editor, Digital Media Phone: Ext: Material & Logistics Rita Fitzgerald, Production Manager Phone: (630) , Ext Carmela Kappel, Publishing Services Coordinator Phone: (630) , Ext Putman Media, Inc E. Woodfield Road, Suite 400N Schaumburg, IL Phone: (630) Fax: (630) [23]