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1 2006 KIT MEDIA { } 30,000,000 Monthly Page Views 3,000,000 Monthly Unique Visitors 600,000 Weekly Newsletters 250,000 Registered Users One of the largest women s communities online

2 2006 EDITORIAL CALENDAR January New Year s Resolutions Winding down from the holidays Foods for the new year Starting a new savings plan May Mother s Day Wedding season Anniversaries Summer movies Memorial Day Swimsuit Season Graduations September Beginning of the sweater days/fall Auto Labor Day Grandparents Day February Valentine s Day Super Bowl Heart Month In the market for a new house? June Father s Day Summer Romance Parenting Summer Barbequing Summer Travel October Breast Cancer Awareness Month Halloween Life as a stay at home mom Dating a dad Cool/Cold Weather March Spring begins Spring cleaning Month of sports Spring break ideas St. Patrick s Day Allergies July Bored Kids Fourth of July Summer Fashions Travel November Thanksgiving Shopping Shopping on a budget Election time Baby names April Easter Summer prep Passover Gardening Summer Camp Pregnancy August Back to School Resume-building tips Home improvement and maintenance Relaxation tips for new moms December Christmas Hanukkah New Year s Eve and Day

3 { } 30,000,000 Monthly Page Views 3,000,000 Monthly Unique Visitors 600,000 Weekly Newsletters 250,000 Registered Users The SheKnows Family of Websites PregnancyAndBaby.com SheKnows.com Families.com FamilyCorner.com MomsMenu.com Adoption.com

4 { } 30,000,000 Monthly Page Views 3,000,000 Monthly Unique Visitors 600,000 Weekly Newsletters 250,000 Registered Users The SheKnows Family of Websites The SheKnows Family is now even more dynamic with the inclusion of new content-based websites, collectively known as the SheKnows Family Partners. ChefMom.com MainStreetMom.com PregnancyFashion.com GeoParent.com CelebrityPregnancy.com ichef.com ColoringBookFun.com ChildFun.com MakingFriends.com

5 Family of Websites Third Party Service Providers A Few of Our Current Advertisers Third Party Vendors: SheKnows is currently working with key third-party vendors to accurately provide statistical data for its clients. For ad servicing we use Dart for Publishers by DoubleClick. Operative handles implementation and optimization of all clients advertising needs. ipro is used to verify our statistics as well as our consumer surveys. Topica is our newsletter management system. Content & Tool Partners: On The Huggies Baby Network (Kimberly Clark) we provide content to run on their leading sites. Careerbuilder, Hotels.com and others provide content and tools to our site for a better consumer experience when visiting the SheKnows Family.

6 Family of Websites SheKnows Content & Tool Partners SheKnows Advertises On... Advertising the SheKnows Brand: SheKnows is actively advertising both in print and online. Advertisments range from full page print ads, pay per click ads and banner ads. Above are just a few of the places that you can find ad placements from the SheKnows family. Partner websites: The SheKnows Family is now even more dynamic with the inclusion of ten new content-based websites, collectively known as the SheKnows Family Partners. Running at the header of each page, which cover a variety of themes including cooking, crafts, home, family and parenting partners will display a new SheKnows Family header. This header will include the SheKnows logo, links to network and partner sites via targeted landing pages, and a special rotation of mini-ads promoting specific articles all created to catch the eye (and the clicks) of a diverse group of women. SheKnows will administer income and advertising for each of the Family Partners, increasing its advertising sales reach by more than doubling total page views, ad impressions and unique visitors. Through these and other initiatives, awareness of the SheKnows brand will grow tremendously in Stay tuned for more developments!

7 Let us customize a campaign specific to your needs! Contacts TITLE NAME PHONE # FAX # President/CEO: Michael M. Meyers mike@sheknowsllc.com (x) EVP Sales & Mktg: Kyle Cox kyle@sheknowsllc.com (x) Account Executive: Zach Alter zach@sheknowsllc.com (x) Account Executive: Russell Harris russell@sheknowsllc.com (x) Account Executive: Tammy Hector tammy@sheknowsllc.com (x) Account Executive: Angela Baxter angela@sheknowsllc.com (x) Account Executive: Ryan Lynch ryan@sheknowsllc.com (x) Creative Director: Karen Cox karen@sheknowsllc.com (x) Executive Editor: Nancy Price nancy@sheknowsllc.com (x) Executive Editor: Betsy Bailey betsy@sheknowsllc.com (x)

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